A blueberry energy bar can both enhance performance by nourishing the body, as well as delight the tastebuds. Ahead of World Bicycle Day on June 3rd, CLIF® Bar—"a brand that was born on a bike"—released the new Blueberry Almond Crisp CLIF® Bar. This product aims to provide a convenient and nutritious snack option for individuals with active lifestyles. The blueberry energy bars offer a balanced combination of carbohydrates, proteins, and fats. Boasting 250 calories per bar, the new CLIF® product delivers 23 Vitamins and Minerals, as well as 11 grams of protein to the body.
The combination of blueberries and almonds results in a sweet and nutty flavor profile with varying textures. The energy bar's list of ingredients includes organic rolled oats, brown rice syrup, organic cane syrup, almonds, and dried blueberries.
Image Credit: CLIF® Bar
What Makes This Trend Stand Out
- Nutritious Energy Bars
- Opportunity for new, tasty energy bars that provide a balance of nutrients.
- Convenient Snacks for Active Lifestyles
- Opportunity to create more snack options that cater to individuals with active lifestyles.
- Fruit-infused Energy Bars
- Opportunity for energy bars that incorporate different fruits to provide more unique flavor profiles.
Sectors Adopting This
- Food and Beverage
- Opportunity for food and beverage companies to develop and market nutritious and convenient snacks for active individuals.
- Fitness and Wellness
- Opportunity to create partnerships between food and beverage companies and fitness and wellness companies to promote healthy and active lifestyles.
- Healthy Snack Subscription Services
- Opportunity to develop and market services that provide healthy snack options for individuals with busy and active lifestyles, such as subscription boxes or delivery services.
