The Choice Organics Bloom & Brew Puerh Teas are Full-Bodied
Michael Hemsworth — November 16, 2022 — Lifestyle
References: choiceorganicsproducts & progressivegrocer
The Choice Organics Bloom & Brew Puerh Teas are a new certified organic product for consumers seeking to enjoy a coffee-inspired flavor experience with less caffeine.
The teas are reported to contain about half the caffeine that's found in conventional coffee and boast a full-bodied flavor that's great on its own or as part of a drink recipe. The teas come in three coffee-inspired flavors including Smooth Roast, Bright Roast and Spice Roast, which each come in recyclable boxes of 16 bags priced at $7.25.
The Choice Organics Bloom & Brew Puerh Teas are each enhanced with a bit of coffee extract along with a roasted mix of dandelion and chicory to enhance the earth flavor profile.
The teas are reported to contain about half the caffeine that's found in conventional coffee and boast a full-bodied flavor that's great on its own or as part of a drink recipe. The teas come in three coffee-inspired flavors including Smooth Roast, Bright Roast and Spice Roast, which each come in recyclable boxes of 16 bags priced at $7.25.
The Choice Organics Bloom & Brew Puerh Teas are each enhanced with a bit of coffee extract along with a roasted mix of dandelion and chicory to enhance the earth flavor profile.
Trend Themes
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Low-caffeine Teas — The trend of producing low-caffeine teas with coffee-inspired flavor presents an opportunity for companies to cater to health-conscious consumers who crave the taste of coffee without the jitters.
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Coffee-tea Blends — The trend towards coffee-tea blends allows for companies to create new flavor experiences with less caffeine, catering to consumers who want to expand their taste pallets while reducing their caffeine intake.
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Recyclable Tea Bags — The trend towards using recyclable materials in tea bags presents an opportunity for companies to be eco-friendly and appeal to environmentally conscious consumers who demand sustainable and ethically sourced products.
Industry Implications
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Tea Industry — The tea industry has the opportunity to create new products that appeal to coffee drinkers who crave the taste of coffee without the caffeine content.
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Coffee Industry — The coffee industry can tap into the growing trend of low-caffeine teas to cater to health-conscious consumers looking for coffee-inspired flavor experiences without the jitters.
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Eco-friendly Consumer Goods Industry — The demand for recyclable tea bags in the market presents an opportunity for companies to create innovative sustainable products that appeal to eco-conscious consumers.
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