Founded in May 2020, Ebony Crown is an online marketplace for curated Black-owned beauty and hair businesses. The start-up was created in the wake of the Black Lives Matter movement to highlight Black-owned hair and beauty businesses and increase their reach for the demographics they are able to serve.
Ebony Crown is passionate about the philosophy that money spent in the Black hair and beauty space should go back to Black-owned companies. As founder and CEO Onyekachi Amadi reports, "Only 15% of the $2.5 billion dollars spent in the black hair and beauty market go to Black entrepreneurs. It doesn't make sense that so much of our money is being given to companies that don't invest back into our communities or have a workplace/company reflective of the demographic they cater to."
Image Credit: Ebony Crown