Advanced Polar Autos

The Bio-Inspired Ice Vehicle Will Help Examine the Impact of Global Warming

The Moon-Regan Transantarctic Expedition team is going to complete their expedition (consisting 40 days and covering 3,600 miles across Antarctica) with the Lotus-designed and bio-fueled 'Bio-Inspired Ice Vehicle' (BIV).

The specially designed vehicle is powered by an E85-burning turbo's four-cylinder Rotax 914 engine, which is capable of producing 100 horsepower and 106 pound feet of torque. The GPS enabled 'Bio-Inspired Ice Vehicle' will help the team to examine the impact of global climate change.

Implications - The impacts of global warming are a phenomenon that continues to be probed and explored not only by environmentalists but by conscious consumers as well. Consumers are now well aware of greenwashed marketing ploys and look for heavy-hitting innovations that claim to make a significant difference in global warming concerns.

Bio-fueled Vehicles
Opportunity for innovative transportation companies to develop bio-fueled vehicles for environmentally conscious consumers.
Gps-enabled Exploration
Opportunity for GPS technology companies to develop specialized devices for research and exploration purposes.
Climate Change Study
Opportunity for scientific research institutions and environmental organizations to conduct more studies on the impact of climate change.

Where This Applies

Transportation
The transportation industry could benefit from developing more eco-friendly vehicles and promoting them to environmentally conscious consumers.
Technology
The technology industry could benefit from developing specialized GPS devices for research and exploration purposes.
Environmental Science
The environmental science industry could benefit from conducting more studies on the impact of climate change and finding ways to mitigate its effects.
SCORE
4.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 66%
Activity 61%
Freshness 8%

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