Plant-Based Pork Alternatives

Beyond Pork is Being Launched with the Chinese Market in Mind

Beyond Meat has announced a new plant-based ground pork alternative called Beyond Pork as a product for consumers who are looking to avoid the use of meat in their favourite recipes. The product has been developed specifically with the Chinese market in mind and is perfect for use in a range of traditional recipes including noodles and dumplings. The product is also great for meatballs and other recipes where ground pork is called for.

The Beyond Pork is reported by the brand to be a great meat alternative that has about 50% less saturated and total fat than traditional 70/30 ground pork. The product is also free from antibiotics, hormones and GMOs, and was developed by a collaboration between the Beyond Meat teams from both Los Angeles and Shanghai.

Plant-based Meat Alternatives
The growing interest and adoption of plant-based meat alternatives represents a strong opportunity for companies to create new products and innovate in this space.
Catering to Global Markets
Developing products specifically for a particular geographic market may offer disruptive innovation opportunities for companies looking to enter the global arena.
Reducing Saturated and Total Fat Levels
Reducing the levels of saturated and total fat in meat alternatives could disrupt the traditional meat industry while also meeting the growing demand for healthier products.

Sectors Adopting This

Food and Beverage
The food and beverage industry can leverage the growing interest in plant-based meat alternatives to create new products and innovate in this space.
Agriculture
With the rise of plant-based meat alternatives, the agriculture industry might explore the development of new crops that cater to this growing demand.
Global Trade
Developing products that cater to specific geographic markets can represent new opportunities for companies looking to enter or expand their global trade.
SCORE
1.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 6%
Activity 16%
Freshness 10%