Laurel and Wolf Offers Affordable Bespoke Interior Design for a Flat Fee
Alyson Wyers — February 27, 2015 — Art & Design
References: laurelandwolf & springwise
This online platform gives customers access to bespoke interior design for an affordable flat fee. Laurel and Wolf bridges the gap between the digital age-enabled amateur Pinterest and Instagram-influenced designers with invaluable professional advice.
Instead of intimidating consumers with high rates, the bespoke interior design firm offers services at a flat fee for clients. Customers answer questions about the space, take a visual quiz to determine their design tastes and upload photos and measurements of the room. A team of Laurel and Wolf designers then use this information to create a style board for review. Client feedback turns into a conversation between designers and customers, who will receive a customized shopping list, instructions and floor plan.
Instead of intimidating consumers with high rates, the bespoke interior design firm offers services at a flat fee for clients. Customers answer questions about the space, take a visual quiz to determine their design tastes and upload photos and measurements of the room. A team of Laurel and Wolf designers then use this information to create a style board for review. Client feedback turns into a conversation between designers and customers, who will receive a customized shopping list, instructions and floor plan.
Trend Themes
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Bespoke Interior Design — Disruptive innovation opportunity: Develop an online platform that offers affordable bespoke interior design services using technology and professional advice.
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Flat Fee Design Services — Disruptive innovation opportunity: Create a design firm that provides flat fee services instead of intimidating consumers with high rates, making interior design more accessible.
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Digital Design Collaboration — Disruptive innovation opportunity: Build a platform that facilitates collaboration between designers and customers by leveraging digital tools and visual quizzes.
Industry Implications
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Interior Design — Disruptive innovation opportunity: Revolutionize the interior design industry by offering affordable flat fee services combined with personalized design boards and shopping lists.
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E-commerce — Disruptive innovation opportunity: Disrupt the e-commerce industry by providing a seamless online shopping experience for interior design products based on personalized recommendations from professionals.
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Technology — Disruptive innovation opportunity: Transform the technology industry by creating innovative platforms and tools that enable seamless digital collaboration and visual expression in the field of interior design.
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