Celebratory Gamer Bento Boxes

Nintendo Created a Custom Food Box to Honor Its 30th Anniversary

Gaming brand Nintendo is celebrating its 30th anniversary with these exclusive and opulent Super Mario Bros bento boxes that are filled with decadent foods and designs that reference the popular video game. Fans of the Super Mario world can enjoy this cultural eating experience that pays tribute to one of the brand's most popular games.

The Super Mario Bros is comprised of plumber brothers Mario and Luigi that are some of the most recognizable animated characters in the world. These detailed bento box designs pay tributes to the brothers and other characters like Princess Peach, Bowser, Toad, Daisy, Yoshi and the Goombas with a decorative three tier red bento box complete with the characters on the front. Inside the box is filled with dozens of edible foods including sashimi, rice and noodle dishes, salads and desserts shaped or inspired by many of the characters. The box is an exclusive product with the price tag of $226 per box.

Character-themed Food
Opportunities for creating character-themed food products for entertainment franchises that appeal to a fan base's interests
Cultural and Food Experience
Opportunities for offering cultural and themed eating experiences for food businesses and event planners
High-end Bento Boxes
Opportunities for creating high-end and luxury bento boxes for brands, catering services, and special events

Who This Affects Most

Entertainment
Opportunities for offering character-themed food products such as bento boxes for video games, movies, and TV shows
Food and Beverages
Opportunities for creating cultural and themed food experiences with a variety of dishes and drinks
Event Planning and Catering
Opportunities to create high-end bento boxes as part of a catering service, or to incorporate them into events for a unique culinary experience
SCORE
2.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Asia
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 36%
Activity 27%
Freshness 8%