Christmas Beer Calendars

Best of British Beer's Advent Calendar Shares 24 Days of Craft Brews

In order to help adults count down the days until the arrival of Christmas, the Best of British Beer put together a fun beer calendar. While there are many holiday countdowns that are filled with alcohol, this one puts a special emphasis on festivity with an evergreen-inspired shape. Inside the tree-shaped calendar, there are 24 craft beer bottles, some with Christmas themes and other that are exclusive only to Best of British Beer.

Since the advent calendar takes up a sizable amount of space, it even doubles as a holiday home decoration, complete with a star on top.

In the hopes of getting grown-ups excited about the coming of Christmas, there are now dozens of advent calendars filled with tequila, gin, rum, wine and other spirits.

Craft Beer Advent Calendars
Creating advent calendars filled with craft beer bottles provides a unique and festive countdown experience for adults during the holiday season.
Alcohol-themed Advent Calendars
The growing trend of advent calendars filled with different types of alcohol offers a fun way for adults to countdown to Christmas with their favorite spirits.
Dual-purpose Advent Calendars
Designing advent calendars that can also be used as holiday home decorations adds value and functionality to the traditional countdown experience.

Sectors Adopting This

Craft Beer
Craft breweries have an opportunity to collaborate with advent calendar producers to showcase their unique beer offerings in a festive way.
Alcohol Industry
The alcohol industry can explore partnerships with advent calendar companies to tap into the growing demand for alcohol-themed holiday countdowns.
Decor and Home Goods
Companies in the decor and home goods industry can innovate by creating advent calendars that also serve as attractive holiday decorations.
SCORE
4.0 out of 10
GENDER
70% Men30% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 61%
Activity 50%
Freshness 8%

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