Ideas
Explore the world's #1 largest database of ideas and innovations, with 459,692 inspiring examples.
Trend Reports
Discover why 1,236 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,366 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,236 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,366 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,208 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 459,692 cutting edge ideas.

App-Driven Music Promotions

Rihanna Debuted Her New Single BBHMM Through the Dubsmash App

— March 26, 2015 — Pop Culture
After months of anticipation, superstar Rihanna has finally given anxious fans something to rejoice over with the release of the second single from her upcoming album R8, titled 'BBHMM.' In an interesting move, Rihanna will be releasing the song through the Dubsmash app.

A cryptic post on the musician and model's Instagram on March 25, 2015 suggested that the single would be released the following day. At the time of writing, only snippets have been released so far. While Rihanna has hardly engaged in any official album promotion so far, she is slated to appear on a number of prominent magazine covers in the upcoming months.

The R8 album is Rihanna's first since 2012's 'Unapologetic.' It still remains to be seen whether the BBHMM single will be released on iTunes on the day of the promised drop.
Trend Themes
1. App-driven Music Releases - Musicians releasing their new singles through mobile apps presents an opportunity for tech companies to partner with them and create custom features for their apps.
2. Social Media Marketing for Musicians - Promoting new music releases through social media platforms and influencer marketing can be a cost-effective way for musicians to reach their fan base.
3. Innovative Album Promotion Tactics - Musicians can explore non-traditional album promotion strategies, such as releasing singles through mobile apps or partnering with brands, to stand out in a crowded industry.
Industry Implications
1. Music Industry - The music industry could benefit from exploring new ways to promote and release music and partnering with tech companies to engage fans through mobile apps.
2. Technology Industry - Tech companies can look to partner with musicians to create unique app features and user experiences that enhance music promotion and engagement.
3. Marketing and Advertising Industry - Marketing and advertising firms can work with musicians to create effective social media marketing and influencer campaigns that reach targeted audiences and promote new music releases.
1.6
Score
Popularity
Activity
Freshness