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Celebrity-Honoring Rainbow Burgers

Sydney's Bar Luca is Honoring Gene Wilder with a Rainbow Burger

— September 7, 2016 — Lifestyle
A Sydney-bases restaurant called Bar Luca recently gave actor Gene Wilder a memorable salute in the form of a colorful, rainbow burger. While the Instagram-worthy burger is not the first rainbow creation to capture the public's attention, it's connection to the 'Willy Wonka & the Chocolate Factory' star makes it stand out from other technicolor dishes.

The rainbow burger from Bar Luca was originally inspired by Wilder's love of the song 'Somewhere Over the Rainbow.' To mark the actor's passing, the restaurant took the famous song and translated it into a multicolored cheeseburger. The sandwich itself consists of a rainbow-hued milk bun topped with a beef patty, fried potatoes, tomato soup jelly, popping cheese, blueberry onion jam and a mysterious 'Wonka sauce.' To top off the tribute, the dish has been named the 'Beauregard Burger' after one of the characters in the famous film.
Trend Themes
1. Colorful Food Creations - The popularity of rainbow and technicolor dishes is growing, creating opportunities for innovative and visually appealing food creations.
2. Celebrity-inspired Menus - Restaurants are finding success by creating dishes and menus that pay tribute to beloved celebrities, providing a unique dining experience and attracting attention from fans.
3. Nostalgic Food Trends - Nostalgia-driven food trends, such as the Willy Wonka-inspired rainbow burger, resonate with consumers and offer a chance for brands to tap into nostalgic emotions.
Industry Implications
1. Hospitality - The hospitality industry can explore creative and unique menu offerings that incorporate colorful food creations and pay tribute to celebrities, enhancing the dining experience.
2. Food and Beverage - Food and beverage companies can capitalize on nostalgic food trends by creating innovative products that tap into consumers' love for iconic films and characters.
3. Social Media and Entertainment - Social media platforms and entertainment companies can leverage the popularity of visually striking and celebrity-inspired dishes to create engaging content and attract a wider audience.
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