Sweet-and-Savory Snack Sets

Sargento Foods' Newest Balanced Snacks Pair Protein with Sweets

Following the launch of its Balanced Breaks last year, Sargento Foods is now introducing a variation on these healthy, balanced snacks.

While the first Balanced Breaks paired cubes of cheese with dried berries and nuts, the all-new Sweet Balanced Breaks feature added pieces of dark chocolate, graham crackers, banana chips and yogurt-flavored drops to cheddar and Monterey Jack cheese. As such, these on-the-go snack sets satisfy with less than 200 calories per serving and supply five to seven grams of protein.

Knowing that many consumers are looking for satisfying, protein-rich snacks, but also a way to sate their sweet tooth, brands are introducing two-in-one snacks that provide a sampling of nuts, cheese and meat with fruits and chocolate. Other notable examples of this include Tanka Trail selling jerky and trail mix in the same bag, and Kraft's Snack Trios.

Two-in-one Snacks
There is a trend of introducing snacks that combine different food groups to provide a satisfying and balanced eating experience.
Protein-rich Snacks
Brands are focusing on creating snacks that are high in protein to cater to the growing demand for healthy and satiating options.
Sweet and Savory Combination
The combination of sweet and savory flavors in snacks is gaining popularity as it appeals to consumers looking for diverse taste experiences.

Where This Applies

Snack Food Industry
The snack food industry has the opportunity to innovate by creating more two-in-one snacks that offer a variety of flavors and food groups in convenient packages.
Protein Supplement Industry
The protein supplement industry can explore the development of ready-to-eat protein-rich snacks to cater to consumers' need for quick and healthy on-the-go options.
Confectionery Industry
The confectionery industry can capitalize on the sweet and savory combination trend by creating unique and indulgent snacks that combine flavors like chocolate and cheese.
SCORE
3.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 61%
Activity 47%
Freshness 8%