Plant-based snacks are surging in popularity as consumers seek out a satisfying yet healthful way to satisfy cravings, which is seeing new products from brands like Bada Bean Bada Boom be introduced with this in mind.
The US-based snack brand has announced two new flavors of its roasted broad bean snack including Sweet Onion & Mustard and Zesty Ranch. The snacks are positioned as a healthier, lower-carbohydrate alternative to traditional junk food snack flavors that are loaded with unwanted ingredients.
CEO and Founder of Beyond Better Foods Michael Shoretz spoke on the new Bada Bean Bada Boom flavors saying, "Every aspect of Bada Bean – from the bright packaging and catchy name to the bold flavours and satisfying crunch – is designed to put a smile on your face. I’m especially excited about this launch because we were able to take non-vegan flavours and create healthier, vegan-friendly versions that pack the same delicious punch.”