R+Co's Backstage Collection Takes Cues from Artists' Kits & Techniques

 - Feb 22, 2019
References: randco & allure
Each season, inspiring new apparel, accessories, hairstyles and makeup looks make their runway debut, offering endless inspiration for consumers and brands alike—but instead of focusing on what's making its debut in the spotlight, R+Co gleaned inspiration from the behind-the-scenes for its Backstage Collection.

The Backstage Collection is all about giving consumers access to products that are inspired by the artist kits and techniques that are used to create amazing runway looks and editorial styles. The collection includes three products in three distinctly different categories: Art School, which takes the form of a tinted root touch-up gel, a clear brow gel called Magic Wand and a liquid gel perfume called Dark Waves.

Each of these products draw from some of the challenges of working backstage, a setting which often forces artists to get creative and improvise.