Explore the world's #1 largest database of ideas and innovations, with over 400,000 inspiring examples.
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 750 brands rely on our AI-powered Trend Reports to get better, faster insights.
Join over 200,000 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Join 20,000,000+ people getting better and faster with our New York Times Bestselling methods, best innovation books & keynote videos.
Get special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
Learn how the Trend Hunter harnesses the power of artificial intelligence.
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Keynotes & Workshops
Empower your team with the insights and frameworks they need to innovate better and faster.
Custom Research
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Jeremy Gutsche
Ignite your event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Futurists
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Get answers to common questions about Trend Hunter.
Stay on the cutting-edge with the help of the Trend Hunter community.
Meet the team trusted by hundreds of leading businesses worldwide.
Find opportunities to accelerate your career with the #1 Trend Firm.
Grow your professional skillset in an award-winning workplace.
Catch up on noteworthy Trend Hunter news and media mentions.
Build a portfolio and put your trend-spotting abilities to the test.
Supercharge your marketing by partnering with Trend Hunter.
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
World Summit
Join the world's top innovators at our 3-Day Toronto event.
Innovation Events
Explore our 2020 tour dates and find the best city to inspire your team.
Custom Events
Host a custom innovation conference in your city that will inform and inspire.
Custom Training
Bring the Future Festival experience directly to your team with custom training packages.
Search our database of over 390,000 cutting edge ideas.

Bacardi's Exotic New Flavour

Dragonfruit & Raspberry Breezer

— May 24, 2007 — Lifestyle
Just in time for BBQ season, Bacardi has launched a new flavour for its line of Breezers. The exotic Raspberry and Dragonfruit flavour will be sure to kick your next backyard shindig up a notch or two!

For those who don't know, dragonfruits come from the pitaya cactus. The exotic plant grows in Central and South America as well as South East Asia. They can also be referred to as dragon pearls or strawberry pears.

The electric pink orbs are vibrantly accented with neon green spikes. Under the colourful skin is a porous white flesh containing black poppyseed-like flecks. Tasting like a mild version of kiwis, the appeal of these fruits is more about their exotic aesthetic than their flavour.

Overdone it on the coolers in the past? Anyone who has ever had a few two many sweetened spirits knows that the scent of a particular flavour alone can evoke gag reflexes. Put a bottle of peach cider under my nostrils, and chills accompany the flopping of my stomach. No matter how many times I try it again, I just can't do it. So I tried apple... and hard lemonade... then overdid both. There weren't many more options.

Step in Bacardi! Finally the rum producer launched new flavours on the chick-drink market! Besides Raspberry & Dragonfruit, other delicious sippers include Blood Orange, Mango & Peach flavour, Guanabana & Pineapple, Key Lime, Pink Grapefruit, Island Pineapple, Strawberry Daquiri, Pina Colada, Strawberry Smoothie and Tropical Orange Smoothie.

With a huge assortment of yummy flavours to choose from, your summer benders will be a "breeze!"