The All-New ASOS Makeup Collection Includes Items Under $20

 - Sep 6, 2017
References: asos & refinery29
As a retailer of fashion and beauty products, ASOS is now venturing into new territory by launching its own ASOS makeup line, which boasts ultra-affordable selections for budget-conscious consumers.

Items like blush, bronzers and lipsticks from ASOS all ring in at under $20, making it easy for consumers to shop for an entirely new and highly pigmented range of makeup products at once. The packaging for ASOS' makeup range embraces a minimalist style, a Millennial pink colorway, as well as a few black accents and whimsically illustrated details.

As much as consumers are often led to believe that they must purchase high-end designer cosmetics to achieve professional-quality makeup looks, several emerging brands are eschewing this notion by creating highly accessible cosmetic collections.