This artisan baked goods packaging was created by 'Charlie Smith Design.'
The packaging was designed for 'Gail's Artisan Bakery' -- a London, England-based establishment known for its breads, breakfasts, drinks and baked goods. Charlie Smith Design was enlisted to create packaging for the chain store that reflected the premium quality food that it offers. The resulting boxes are minimalist and made with brown cardboard, while a small stamp ensures that consumers know where the artisan baked goods come from. The packaging is wrapped in striped ribbon or string which is the only piece of decor that the branding features.
This baked goods packaging suggests that the bakery is rustic while still maintaining its air of simple elegance.