adidas Football has unveiled its design fo the 2019/2020 Arsenal away kit. The design is an update to its previous 'bruised banana" version which was worn by Arsenal during the 90s. The jersey is modeled by members of the team as well as James Harden.
The design of the new Arsenal away kit features a vibrant yellow collar with a minimalistic crossing pattern on the top of the jersey. Also on the jersey is navy blue colors on the collar of the jersey as well as on the Three stripe pattern on the shoulders. The adidas logo is also the same shade of contrasting navy blue, which was used in the original design form the 90s.
The club will wear the kit on the first game of the season and it is currently available on the website.
Image Credit: adidas Football
What Makes This Trend Stand Out
- 90s-inspired Soccer Jerseys
- Opportunity to tap into nostalgia and appeal to a market of consumers who grew up in the 90s and have a strong connection to the era.
- Minimalistic Crossing Patterns
- Potential for innovative patterns that are eye-catching yet simple, appealing to consumers who appreciate clean and modern designs.
- Contrasting Navy Blue
- Possibility to explore the use of contrasting colors in designs to create a striking visual impact and stand out from competitors.
Sectors Adopting This
- Sports Apparel
- Chance for sports apparel brands to capitalize on the popularity of retro styles and offer unique, 90s-inspired designs.
- Fashion Retail
- Opportunity for fashion retailers to create collections that incorporate 90s elements and target consumers looking for nostalgic fashion trends.
- Sporting Goods
- Potential for sporting goods manufacturers to create innovative and visually appealing jersey designs for teams based on popular trends such as minimalistic patterns and contrasting colors.
