The Archizines Pop-Up Shop conceptualized by design studio '/ | < | |' plays with consumers perception of space using clever illusion. The exhibition is set to travel across the country, making its debut in New York City.
The store displays eighty architecture magazines and journals from over twenty different countries. The merchandise is presented on teetering rods that balance the magazines on its tiny mantel. The designers also constructed iceberg-like pedestals using Styrofoam blocks, creating pathways and stools for visiting patrons. The weightless feeling from these surreal installations create an out-of-this-world shopping experience.
The minimalist interior allows the visitor's attention to be unobstructed and maintains emphasis on the products themselves. The Archizines Pop-Up Shop is a magical design concept that will have shoppers mystified and curiously interactive.