Lenny & Larry’s is now adding to its collection of protein cookies with an all-new apple pie cookie flavor. The new flavor inspired by a classic American dessert is only being offered for a limited time over the next few months, offering a taste of comforting summer and fall flavors.
With apple cinnamon, the hybird treat that reminds of homemade pie, but each four-ounce cookie also delivers 16 grams of plant-based protein and 10 grams of fiber.
As well as being appealing to the health-conscious consumer for its apple pie flavor and protein content, the cookie will also call out to those who are looking to avoid everything from artificial sweeteners and sugar alcohols to GMO ingredients, soy and dairy.
What Makes This Trend Stand Out
- Protein Desserts
- The popularity of protein-based desserts is growing, presenting an opportunity to create more innovative protein-packed treats.
- Limited Edition Products
- Creating limited edition flavors or products can increase consumer demand and create a sense of urgency to try the product.
- Clean Label Ingredients
- Consumers are increasingly choosing products with clean label ingredients, presenting an opportunity to develop products that are free from artificial sweeteners, sugar alcohols, and GMO ingredients.
Sectors Adopting This
- Snacks and Desserts
- The snacks and desserts industry can capitalize on the trend of protein-based desserts and limited edition flavours to attract health-conscious consumers and drive sales.
- Food and Beverage
- The food and beverage industry can benefit from the demand for clean label ingredients in products, providing an opportunity to develop new products or reformulate existing ones.
- Health and Wellness
- The health and wellness industry can play a role in promoting protein-packed desserts as a healthier alternative to traditional desserts, encouraging consumers to make healthier choices.
