Apple has been testing 'Apple Music For Business' for several months, and recently the company partnered with PlayNetwork Inc. on a music license deal for commercial use. The deal also dictates that Apple Music For Business will compile hundreds of different playlists for its clients to use.
The new agreement gives PlayNetwork the ability to provide businesses with music while not needing to worry about licensing agreements.
Currently, Apple already has 25 clients for its Apple Music For Business service, and the company will work to provide music for 10,000 different retail locations.
Other streaming services, including Spotify and Sirius XM, offer similar services for commercial music use. The services offered by Spotify and Sirius XM cost business roughly $30 per month.
Image Credit: Apple
What's Driving This Trend
- Apple Music for Business
- The partnership between Apple and PlayNetwork Inc. opens up opportunities for disruptive innovation in the commercial music industry.
- Music Licensing Agreements
- Streamlining the licensing process for commercial music can lead to disruptive innovation in the music industry and provide value to businesses.
- Personalized Playlists
- Creating customized playlists for businesses through Apple Music For Business presents an opportunity for disruptive innovation in the commercial music industry.
Who This Affects Most
- Music Streaming
- Streamlined licensing agreements in the commercial music sector can disrupt the traditional music streaming industry and cater to business needs.
- Retail
- The availability of Apple Music For Business with customized playlists presents an innovative opportunity for the retail industry to enhance customer experiences through music.
- Technology
- The partnership between Apple and PlayNetwork Inc. highlights the potential for disruptive innovation at the intersection of technology and commercial music licensing.
