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Interactive Customization Smartphone OSs

Apple iOS 14 Helps Tackle the Issue of App Overload

— June 24, 2020 — Tech
Apple iOS 14 has been announced as the brand's latest and greatest operating system for the iPhone that is focused on delivering a premium experience for users that will help to combat against the issue of app overload. The operating system will utilize the Smart Stack functionality in order to show users the information they need at a certain time of day or even based on their location. Users can seamlessly remove full pages of apps that they don't use frequently to free up space.

Apple iOS 14 will officially launch on iPhones starting this Fall and also features an overhaul of the Siri voice assistant by no longer taking over the entire screen to allow for more seamless digital access.
Trend Themes
1. Interactive Customization - Opportunity for businesses to develop interactive customization features in their smartphone operating systems.
2. App Overload - Opportunity for companies to create solutions that help users manage and reduce the overwhelming number of apps on their smartphones.
3. Smart Stack Functionality - Opportunity for brands to leverage smart stack functionality to provide users with personalized and relevant information based on time and location.
Industry Implications
1. Smartphone Operating Systems - Disruptive innovation opportunities for smartphone operating system companies to differentiate themselves by offering interactive customization and app overload management features.
2. App Development - Opportunity for app developers to create innovative solutions that help users manage their app overload, such as smart stack functionality and seamless app removal.
3. Digital Assistants - Disruptive innovation opportunities for digital assistants to improve user experience by implementing seamless access and non-intrusive interfaces like the Siri overhaul in Apple iOS 14.
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