'Amazing Fire Animation' Stop Motion Video is a Cool Use of Heat

 - Jun 15, 2010   Updated: Mar 31 2011
References: buzzfeed
The 'Amazing Fire Animation' stop motion video is a very creative use of candles.

After two weeks of labor, this fantastic stop motion video was created. Imagine the time and effort to light every single necessary candle? The 'Amazing Fire Animation' stop motion video is a great project and a great example of what could be done from home.

Implications - Some consumers are capable of creating amazing artworks from home using only everyday objects. Since people are naturally attracted to innovations that feature "ordinary" people doing amazing things, incorporating DIY concepts into advertising may be a new way for brands to create better connections with their customers.