Free Trend Report Free 2019 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

The Ryan Harc Studio Reimagines Coke's Aluminum Cans Without Toxic Paint

 - Jul 9, 2014
References: & psfk
Aluminum cans are fully recyclable, but they are not they are really not as green as they could be. Unfortunately, the flashy colors and designs that attract people to make a purchase are printed on the cans with toxic paint that tends to sink into the metal.

Instead of a design that's harmful to people and the environment, the Ryan Harc design studio developed a concept Coca-Cola can that is made without the use of ink. For the most part, the can looks as you'd normally find it on store shelves, but it's had all of the color sucked out of it. To create the can, the design is made by pressing the metal into shape, which creates an embossed version of Coke's logo.