Spicy Brittle Snacks

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Almond Brittle with a Kick Shares Heat from Cayenne, Cinnamon & Ancho Chile

— May 11, 2021 — Lifestyle
The May Centennial Sweet-of-the-Month from See's Candies is Almond Brittle with a Kick, which offers a refreshed take on classic peanut butter with a hint of spice. The all-new nut brittle snack is enhanced with warming cinnamon and spicy cayenne and Ancho chile that's said to build with heat as more is consumed.

The spicy-sweet snack is said to be perfect for pairing with other treats and cocktails and it shares a taste of quality nuts sourced from California.

Pat Egan, See's Candies President and CEO, says "To celebrate a century of deliciousness, we thought our customers would be thrilled about this spicy twist on a classic favorite." Each month in 2021, See's Candies is releasing a new product in celebration of its centennial.

Trend Themes

  1. Spice-infused Snacks — There is an opportunity for food companies to experiment with adding various spice combinations to traditional snacks like nut brittle.
  2. Monthly Limited-edition Products — Businesses can create a sense of excitement and anticipation around their brand by releasing new limited-edition products each month.
  3. Premium Ingredients — There is a market for gourmet snack products made with high-quality ingredients like California nuts and exotic spices.

Industry Implications

  1. Food and Beverage — This industry can capitalize on trends in spice-infused snacks as consumers seek unique taste experiences.
  2. Limited Edition Products — Specialty retailers and brands can embrace monthly limited-edition themes to keep customers coming back.
  3. Gifts and Specialty Foods — The market for gourmet snack products created with premium ingredients is strong as consumers are willing to pay more for unique and high-quality products.
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