Wellness Mama is run by Katie, an incredibly active mother of six children who makes it her goal to pave a healthier lifestyle for a generation that's often considered to face higher rates of health issues -- with one of her more recent products including an all-purpose cleaner that can easily be made at home.
For a DIY project that Wellness Mama claims takes just 30 seconds to complete, those looking for an efficient, eco-friendly and totally safe product just need four ingredients: borax, washing soda, castille soap and essential oils, with the latter able to be mixed and matched to one's liking.
Once adding the borax and castille soap to a glass spray bottle, two cups of warm water are combined with it. After mixing these components together, the essential oils are added and the all-purpose cleaner is ready to disinfect bathrooms, kitchens, toys and much more.
What Makes This Trend Stand Out
- DIY Cleaning Products
- The trend toward homemade cleaners that are eco-friendly and cheaper than store products presents opportunities for disruptors to create more effective and innovative solutions.
- Natural and Safe Ingredients
- As consumers become increasingly concerned with the safety of chemicals in their homes, trends toward natural and safe ingredients offer opportunities for companies to produce and sell new, safer cleaning products.
- Eco-friendly Cleaning
- Growing awareness of the negative impact of traditional cleaning products on the environment creates opportunities for companies to develop more eco-friendly cleaning solutions.
Sectors Adopting This
- Cleaning Products
- The DIY cleaning trend and demand for natural and safe ingredients presents opportunities for innovation in the cleaning products industry.
- Environmental Sustainability
- The trend towards eco-friendly cleaning products and increasing concerns over the negative impact of traditional cleaners on the environment opens opportunities for businesses working in environmental sustainability.
- Essential Oils
- As essential oils continue to become a popular ingredient in cleaning products, the trend presents opportunities for innovation in the essential oil market for use in household cleaning.