Grayscale Victorian-Like Fashion Ads

The Alexander Mcqueen Fall 2013 Campaign Stars Edie Campbell

Dark and dramatic, the Alexander Mcqueen Fall 2013 campaign is also very simple and minimalist. As Fashion Gone Rogue puts it, the print ads let the clothes tell the story. As opulent and regal as ever, the Victorian-inspired gowns are all that is needed to draw the eye of passersby everywhere. In fact, model Edie Campbell is pretty much obscured behind the bejeweled cage-like masks present in almost every image.

Shot in studio against a void-like backdrop by photographer David Sims, the Alexander Mcqueen Fall 2013 campaign may be captured completely in black and white, but that only accentuates the stunning details of the dresses even more. From the pearls and feathers to the full silhouettes and feminine cuts, the designs are works of art that belong in an art gallery.

Minimalist Fashion Ads
Simplify your fashion ads to let the clothes speak for themselves as seen in the Alexander Mcqueen Fall 2013 campaign.
Victorian-inspired Fashion
Give a nod to the past with opulent and regal Victorian-inspired gowns like those in the Alexander Mcqueen Fall 2013 collection.
Black and White Photography
Create stunning fashion images that accentuate the details of the clothes with black and white photography like in the Alexander Mcqueen Fall 2013 campaign.

Where This Applies

Fashion
The fashion industry can take inspiration from the Alexander Mcqueen Fall 2013 campaign to create ads that allow the clothes to be the focus.
Art
The art industry can find inspiration in the Alexander Mcqueen Fall 2013 campaign, which showcases clothing designs that could easily be displayed in an art gallery.
Photography
The photography industry can take notes from the Alexander Mcqueen Fall 2013 campaign to create stunning black and white fashion images that emphasize details.
SCORE
4.4 out of 10
GENDER
10% Men90% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 56%
Activity 67%
Freshness 8%

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