The AGRANA AGENAPURE starches have been announced by the Austria-based specialty starch ingredient producer as a series of solutions for meeting the requirements of the modern food manufacturing industry.
The starches are crafted out of European-grown raw materials and are reported to strike a balance between functionality, versatility and cost. The starches maintain a neutral flavor profile that will help with thickening and texturing when used in sauces, dressings, yogurt and bake-stable fillings. The starches thus come at the perfect time to coincide with manufacturer demand for ingredients that enable free-from food items.
CEO Horst Hartl commented on the AGRANA AGENAPURE starches saying, "Clean label is no longer a niche – it’s the new norm. AGENAPURE offers our customers a smart and scalable solution that supports clean label formulation without sacrificing functionality.”
Image Credit: AGRANA
What's Driving This Trend
- Clean-label Formulations
- As clean-label formulations become standard, opportunities arise for ingredient suppliers to innovate with simple, recognizable ingredients that do not alter product functionality.
- Free-from Food Products
- The rise of free-from food products creates a niche for starches and other ingredients that meet consumer demand for allergen-free and clean-label offerings.
- Ingredient Versatility
- Consumers' and manufacturers' desire for versatile ingredients that apply across multiple food categories encourages the development of multifunctional starches with a neutral flavor profile.
Who This Affects Most
- Food Manufacturing
- The food manufacturing industry is increasingly prioritizing clean-label starches to align with evolving consumer expectations for transparency and simplicity.
- Specialty Ingredients
- Within the specialty ingredients sector, clean-label innovations such as AGENAPURE starches represent a shift towards sustainable and consumer-friendly product formulations.
- Dairy Alternatives
- The dairy alternatives industry can benefit from adaptable starches that mimic traditional textures and maintain desired mouthfeel without compromising clean-label claims.
