7-Eleven and Instacart Teamed Up to Offer Same-Day Delivery
Michael Hemsworth — September 8, 2020 — Business
7-Eleven and Instacart have announced a new partnership that will see consumers able to enjoy their favorite convenience store products quickly without the need to visit any stores. The same-day delivery service is being launched at 750 locations at launch with plans to expand nationally to more than 7,000 locations in the US in the near future. Shoppers can take advantage of ordering thousands of different products that will arrive at their doorstep in as little as 30 minutes.
Instacart President Nilam Ganenthiran spoke on the 7-Eleven and Instacart partnership saying, "We're excited to introduce 7-Eleven as Instacart's first national convenience store partner. 7-Eleven is a beloved, generational brand with a deep legacy. Most of us grew up with a 7-Eleven in our neighborhood and probably remember our first Slurpee drink. They're the world's largest convenience retailer, and are known for delivering consumers an around-the-clock accessible, convenient and affordable experience anytime, anywhere. We know that sometimes people need a full fridge and pantry restock, and other times they simply need a couple of items quickly. Whether it's a late-night snack or batteries for the TV remote, by partnering with 7-Eleven we're able to help even more consumers get exactly what they need, when they want it, from the retailer they love."
Instacart President Nilam Ganenthiran spoke on the 7-Eleven and Instacart partnership saying, "We're excited to introduce 7-Eleven as Instacart's first national convenience store partner. 7-Eleven is a beloved, generational brand with a deep legacy. Most of us grew up with a 7-Eleven in our neighborhood and probably remember our first Slurpee drink. They're the world's largest convenience retailer, and are known for delivering consumers an around-the-clock accessible, convenient and affordable experience anytime, anywhere. We know that sometimes people need a full fridge and pantry restock, and other times they simply need a couple of items quickly. Whether it's a late-night snack or batteries for the TV remote, by partnering with 7-Eleven we're able to help even more consumers get exactly what they need, when they want it, from the retailer they love."
Trend Themes
1. Convenience Store Delivery - The rise of convenience store delivery services presents an opportunity for companies to capitalize on the increasing demand for quick and convenient shopping experiences.
2. Same-day Delivery - Same-day delivery services, like the partnership between 7-Eleven and Instacart, are disrupting the traditional retail model by providing customers with fast and convenient access to a wide range of products.
3. Partnerships in Retail - Collaborations between traditional retailers and delivery platforms, such as the 7-Eleven and Instacart partnership, offer opportunities for both parties to expand their customer reach and enhance their service offerings.
Industry Implications
1. Convenience Stores - Convenience stores have the potential to increase their customer base by offering delivery services that cater to the growing demand for convenience and speed.
2. Delivery Services - The rise of same-day delivery services opens up opportunities for companies in the delivery industry to tap into new markets and partnerships.
3. Retail Technology - The integration of technology platforms, like Instacart, into traditional retail environments allows for seamless online ordering and delivery experiences that enhance overall customer satisfaction.
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