Special whiskies and scotches have been enjoyed for many years, whether it be by a connoisseur sipping on a glass of rare scotch or someone like myself enjoying a crown and cola.
Although we are talking about a different class of special whiskies here, a good bottle of whisky can range from $80 to hundreds of thousands of dollars. I would find it hard to justify that price regardless of my status, but there are obviously people that are willing to pay the money for a quality drink.
My hat goes off to the rich history and the massive following that surrounds one of the world's most popular spirits.
SCORE
2.7 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe
GENERATION
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
POPULARITY
Popularity 74%
Activity 0%
Freshness 8%
