The Johnnie Walker China Bottle celebrates Oriental culture and resembles traditional Chinese porcelain. Merging the past with the present, branding agency LOVE has created a series of limited edition bottles for the whiskey brand that celebrate the launch of the label's Shanghai-based Brand House.
The LOVE creative team worked in collaboration with designer Chris Martin of TOY who made custom illustrations using a blue and white technique native to Chinese porcelain. These intricate Johnnie Walker China Bottle illustrations tell the story of Johnnie Walker's epic journey from its native Scotland to China over a hundred years ago.
While the whisky brand's 1910 Commemorative bottle was offered for sale by invitation only, 1000 limited edition bottles of the exclusive liquor will be available for the members-only House.