The movie Nacho Libre starring Jack Black definitely help to put the Mexican wrestling culture in the spotlight, which is why there is an visible increase in lucha libre innovations. These macho icons covered in flashy spandex were one time Mexico's favorite heroes, and for this reason have been a part of marketing tendencies, fashion, arts and design, culminating in a celebration of history and culture.
From beer branding to notepads, these fiery characters give an interesting twist to products. Because these fighters wear colorful suits with fun prints, these elements can be transferable to any object to make it more appealing. In order to target Latino audience, especially a masculine one, which is visibly acquiring importance in the US and the world, this wrestling theme is entertaining and daring; it also invokes humor and irony.
Get your bets ready because this gallery of lucha libre innovations are about to take over the fighting ring.
From Wrestling Mood Light to Congolese Wrestler Captures
Technicolor Wrestler Notepads
The ILD Macho Man Black Book Pays Tribute to a Wrestling Legend
South of the Border Sculptures
MANN Creates Curious Lucha Libre Figures
Mexican Wrestling Sacks
Eco Warrior Bag is Tote by Day, Awesome Mask by Night
Wrestling Mood Light
'Our Lady of Lucha Libre' Candles by Pale Horse.
Toys for Adults with a Mexican Identity
Latin Wrestling Disguises
Channel Your Inner Nacho Libre with One of These Lucha Libre Masks
Lucha Libre Dishware
Lucio Bolognesi's Lucha Plates are Inspired by Masked Mexican Wrestlers
Reborn Religious Paintings
Chris Parks' 'The Last Fiesta' is a New Take on The Last Supper
Lucha Libre Logos
The Cerveceria Sagrada Packaging Revives 50s Mexican Heroes
Seductive Color + Mexican Wrestling
Artist Paulina Magos
Congolese Wrestler Captures
Colin Delfosse Photographs African Fighters in Costume
Masked Wrestling Families
The New Quesada Ad Campaign Appeals to "Real Mexicans"
Ludicrous Luchador Liquor Bottles
1800 Tequila Essential Artists Embrace Mexican Wrestling Culture
Mexican Wrestling Mixed With High Fashion
Nendo Brand Destroyer Handbag
Portraits of Mexican Wrestlers
Cross-Dressing Masked Wrestlers
Mexico's 'Lucha Libre' Troupe