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Implications - Contemporary consumers are looking for ways to indulge. Everyday products that allow for easy relaxation are appealing to those with fast-paced lifestyles who can't afford to take time off. Focusing on this desire for a quick getaway could help a company draw in more buyers.
SCORE
5.7 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
- Gen Z
- Gen Alpha
- Gen X
- Millennial (primary audience)
POPULARITY
Popularity 93%
Activity 69%
Freshness 8%
