Burger King changed its name to Fries King, causing an uproar on the Internet. The marketing move is to promote its new limited 'for a time only' crinkle-cut, low-fat french fries. This temporary rebranding is reflected on the fast food restaurant's website, which now displays a new Fries King logo and the saying 'formerly known as Burger King.' The stunt is getting massive publicity, even becoming a trending topic on Twitter.
This collection of clever french fry advertising campaigns shows other lengths fast food restaurants have gone to in order to increase fries sales. Many of the ads focus on Fries King's competitor McDonalds, while others are from the joint formerly known as Burger King. These tactics includes print, commercials, interactive and other publicity stunts.
14 French Fry Ad Campaigns
More Stats +/-
Substance Parallel-Pulling PSAs
Anime Fast Food Packaging
Fresh Processed Food Ads
Creative Craft Packaging
Convenient Mobile Fry Carriers
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.