No matter your age, advent calendars are always a treat. Rather than providing a small chocolate treat for most of the days in December, these examples of branded Christmas countdowns delight consumers with cosmetics, toys, personalized products, drinks or some sort of virtual surprise.
Some of the most inventive calendars use augmented reality technology and mobile devices in tandem with physical products, or in the case of Toyota and its Wishmaker Holiday Calendar, stacks upon stacks of festive red shipping containers. From brands like Chanel, Benefit, LEGO and Kit Kat, these advent calendars have varying levels of involvement and gifts of all different sizes that make the wait until December 25th truly like getting to experience Christmas Day every day.
- Gen Alpha
- Gen X
- Gen Z (primary audience)
- Millennial (primary audience)
