As well as looking to influencers for home decor inspiration, many consumers hope to see collaborations from their favorite furniture and decor brands in order to acquire accessible style. Great examples of this include Joss & Main teaming up with fashion blogger Arielle Charnas for a collection of home goods, as well as online jewelry retailer BaubleBar launching its first-ever home collection in partnership with Girl Meets Glam.
While many of these initiatives happily exist solely online, there are also some fantastic examples of retailers that are working with influencers in online-to-offline projects. For instance, the women behind the 100 Layer Cake blog created a series of displays for a Crate and Barrel retail store.
Alongside Internet influencers, famous celebrities are also making it easy for consumers to access their style. Musician Lenny Kravitz launched a 70s-inspired collection through CB2, while Goop Pop-Up shops from Gwyneth Paltrow feature curated designer furniture pieces.
These Items by Bloggers and Celebrities Offer Accessible Style
Co-Branded Home Decor
BaubleBar is Launching its First Home Collection with Gal Meets Glam
Designer-Endorsed Home Collections
This Korhani Home Collection is Designed by Jillian Harris
Blogger-Designed Paper Plates
DesignLoveFest's Bri Emery Created Plates with Cheeky for Target
Groovy Celebrity Furniture
Lenny Kravitz' 1970s-Inspired Furniture Collection Revives Retro Style
Gardening Blogger Projects
Miracle-Gro and Oh Joy! Team Up to Share DIY Garden Projects
Experiential Showroom Events
This Experiential Event Gave Guests a Temporary Escape from the City
Celeb Lifestyle Brand Pop-Ups
The Goop Pop-Up Shop Brings Gwyneth Paltrow's Online Shop to L.A.
Luxury Lifestyle Blog Pop-Ups
The Goop Pop-up Shop in Chicago is a Typically Gwyneth Affair
Blogger-Curated Home Collections
This Home Decor Company Teamed Up with Blogger Arielle Charnas
Blogger-Curated Retail Displays
This Blog Collaboration Set Up Stations Inside Crate and Barrel
Summery Pop-Up Shops
This Byrant Park Pop-Up Celebrates the Target x Lilly Pulitzer Collection
Bejeweled Blogger-Made Clothing
Mango and Style Scrapbook Collaborate to Create Bejeweled Fashions
DIY Paper Walls
Sugar and Cloth Presents a Simple Art Project