Alternative protein developer SavorEat and hamburger chain BBB are teaming up to share 3D-printed hamburgers that are customized according to customer preferences. A handful of BBB locations will be introducing this brand-new custom alternative burger option and it will provide insights into the way consumers prefer to eat.
These collaborative 3D-printed burgers make the most of SavorEat’s proprietary potato, pea, and chickpea protein source as a base, although the protein levels, density and fat can be adjusted by customers via an app.
The customized burgers are prepared by a robot chef and as BBB CEO Ahuva Turgeman says, "for the first time ever, a customer can come to a meat-oriented hamburger restaurant, and with a push of a button on an app order a juicy, digitally manufactured, vegan burger."
Custom-Printed Burgers
SavorEat & BBB are Collaborating on Custom 3D-Printed Burgers
Trend Themes
1. Customized Alternative Protein - The custom-printed burgers allow consumers to tailor their protein preferences, highlighting an opportunity for customizable alternative protein options.
2. Robot-prepared Meals - The robot chef offers a new frontier in automated cooking technology, showing potential for disrupting the food service industry with minimal staffing costs.
3. 3d-printed Food - The use of 3D-printing technology in food production has the potential to revolutionize the way food is prepared, creating opportunities for digitally manufactured foods in various industries.
Industry Implications
1. Food Service - The robot chef and customizable nature of the burgers can create new opportunities for the food service industry in terms of speed, efficiency, and personalization.
2. Alternative Protein - This collaboration highlights the potential for alternative protein sources to disrupt the traditional meat industry, providing a glimpse into a more sustainable future of protein production.
3. Automation - The use of robotics and automation in food production can reduce staffing costs and increase efficiency, offering opportunities for automation in various industries beyond food service.