Targeted Treatment Packaging

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Cosmogen Created Pharma Care Packaging for OTC & Pharmacy Brands

Pharma Care by Cosmogen introduces 20 patented, eco-friendly packaging designs created to suit the needs of OTC and pharmacy brand products. The French packaging innovator exhibited at Pharmapack for the first time, and its range of packaging solutions responds to a changing market. "The offer of OTC products is increasingly competitive, and pharmaceutical industry brands are looking for differentiating solutions," said Maud Lelièvre, Cosmogen’s Marketing & Communication Director, "Some of them clearly identified Cosmogen’s expertise and contacted us. Especially since our offer meets the regulatory standards of the pharmaceutical industry."

The Cosmogen Pharma Care range includes everything from tubes with brushes to squeezable roll-ons with massaging components. Already, these designs have been adopted by Ceramol, Mantecorp, Alvadiem and more.
Trend Themes
1. Eco-friendly Packaging Solutions - The introduction of patented, eco-friendly packaging designs by Cosmogen sets a new standard in sustainable packaging practices for the pharmaceutical industry.
2. Customized Packaging for OTC Products - Cosmogen's range of tailored packaging solutions for OTC and pharmacy brands is reshaping the packaging landscape by providing personalized options to stand out in a competitive market.
3. Innovative Product Design Integration - By incorporating features like tubes with brushes and roll-ons with massaging components, Cosmogen is spearheading a trend of integrating functional design elements into pharmaceutical packaging for enhanced user experience.
Industry Implications
1. Pharmaceutical Packaging - The Pharma Care packaging range from Cosmogen introduces disruptive innovation opportunities by offering sustainable and customizable packaging solutions tailored to the pharmaceutical industry's evolving needs.
2. OTC Product Manufacturing - Cosmogen's targeted treatment packaging designs open up avenues for OTC product manufacturers to enhance brand differentiation and appeal by embracing specialized and eco-friendly packaging solutions.
3. Cosmetic Packaging - The innovative product design integration by Cosmogen presents potential disruptive innovation opportunities for cosmetic packaging manufacturers to explore functional and user-friendly packaging solutions for enhanced consumer engagement.

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