Sub-Zero Herbaceous Martinis

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The Keefer Bar's Forager’s Martini is Served Icy with Pickled Veggies

The Keefer Bar is an apothecary-inspired cocktail bar in Vancouver that offers up unique serves like the Forager's Martini, a strong, bright and herbaceous cocktail that aligns with drinkers' interest in creative interpretations of this classic cocktail.

This martini is prepared with Botanist gin, a dry vermouth blend and hydrosol, and it's served at an icy 20 degrees below zero with house-pickled vegetables, olives and a twist of lemon for the ultimate choose-your-own experience. This cocktail's savory, briny accompaniments play on the base of gin, which itself uses hand-foraged botanicals from Islay.

Amidst the resurgence of the classic martini, discerning drinkers are venturing out to explore experimental iterations, often embracing briny and savory additions, as they seek a refreshing alternative to overly sweet and fruity cocktails.
Trend Themes
1. Creative Martini Variations - Exploring experimental iterations with savory and briny additions provides a refreshing alternative to traditional cocktails.
2. Apothecary-inspired Mixology - Crafting cocktails with hydrosols and hand-foraged botanicals offers a unique, health-inspired approach to mixology.
3. Resurgence of Classic Cocktails - The renewed interest in classic martinis creates opportunities for innovative reinterpretations and flavor enhancements.
Industry Implications
1. Cocktail Bar Industry - Incorporating house-pickled vegetables and innovative serving styles can differentiate cocktail bars and attract adventurous patrons.
2. Craft Gin Distilleries - Using hand-foraged botanicals and collaborating with bars for unique cocktail experiences can elevate the craft gin industry.
3. Sustainable Foraging Practices - Developing partnerships with bars for sourcing local, sustainable ingredients can drive growth in the foraging industry and support creative mixology trends.

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