Fonio Rising is Brooklyn Brewery's newest beer made with fonio, the West African ancient grain known as "the seed of the universe." For thousands of years, this super grain has thrived in even the most challenging environments and supports soil regeneration to boot.
The brewery is bringing awareness to fonio with its newest creation in partnership with Yolélé. This double pilsner is packed with bold flavor and refreshing, tropical notes of mango and lychee. This craft beer uplifts Yolélé and its mission to showcase underutilized African ingredients, all the while providing new income opportunities for farmers who cultivate this nutritious, climate-resistant grain.
Food and beverage brands are increasingly spotlighting climate-friendly ingredients in their products, reflecting a growing commitment to sustainability and a reduced environmental footprint.
Ancient Grain Beers
Brooklyn Brewery's Fonio Rising is Made with a Climate-Resistant Ancient Grain
Trend Themes
1. Climate-friendly Ingredients - Food and beverage brands are increasingly spotlighting climate-friendly ingredients in their products, reflecting a growing commitment to sustainability and a reduced environmental footprint.
2. Ancient Grains - Ancient grain beers, like Fonio Rising made with the West African ancient grain fonio, are gaining popularity as consumers seek out unique and nutritious ingredients with a rich cultural history.
3. Underutilized African Ingredients - Yolélé's collaboration with Brooklyn Brewery to create Fonio Rising highlights the growing interest in utilizing underutilized African ingredients, offering opportunities to expand the market for these unique and indigenous flavors.
Industry Implications
1. Food and Beverage - The food and beverage industry can explore incorporating climate-friendly ingredients into their products to meet the increasing consumer demand for sustainable and environmentally friendly options.
2. Craft Beer - Craft breweries can tap into the trend of using ancient grains like fonio to create unique and flavorful beers that cater to consumers' desire for novel and culturally diverse drinking experiences.
3. Agriculture and Farming - The agriculture and farming industry has an opportunity to expand the cultivation of underutilized African ingredients like fonio, creating new income opportunities for farmers and promoting agricultural biodiversity.