The Whisps Cheese & Pretzel Bites are being launched by the brand in celebration of National Pretzel Day as a new snack for consumers to pick up when seeking out a crispy, cheesy and crunchy option. The snack will come in two flavors including Everything and Cheddar, which are both crafted with pretzels along with 100% real Parmesan or cheddar cheese that has been sourced from award-winning dairy farms. The snacks are reported to contain seven to eight-grams of protein per serving with zero-grams of sugar.
The Whisps Cheese & Pretzel Bites are being launched at Kroger locations as well as online via Amazon starting on April 26, 2022 to help consumers celebrate the aforementioned National Pretzel Day. The snack maintains a savory flavor profile that is likely to be a hit amongst consumers seeking out an alternative to sweet options.
Cheesy Pretzel Bite Snacks
Whisps Cheese & Pretzel Bites are Arriving for National Pretzel Day
Trend Themes
1. Cheese-inspired Snacks - The trend of combining different types of cheese with various snacks presents an opportunity for businesses to innovate with new and unique flavor combinations.
2. Protein-packed Snacks - With the rise of health and wellness trends, there is an opportunity for businesses to create more high-protein snacks to cater to health-conscious consumers.
3. Convenient Snacking - Busy lifestyles demand convenient snacks that are portable and easy-to-eat, creating an opportunity for businesses to innovate with packaging and on-the-go formats.
Industry Implications
1. Snack Industry - As snacking becomes more prevalent, the snack industry has an opportunity to diversify its offerings with new and unique snack combinations.
2. Dairy Industry - The dairy industry can capitalize on the trend of cheese-inspired snacks by partnering with snack companies and creating new cheese products or flavors.
3. E-commerce Industry - As consumers continue to shift towards online shopping, the e-commerce industry has an opportunity to expand its offerings with snacks that are exclusively available online, like the Whisps Cheese & Pretzel Bites.