The Garden District Taproom is a self-service taproom that allows beer lovers to go about enjoying an innovative and highly engaging experience in which they can work their way around a selection of 25 taps that take advantage of 'iPourIt' self-pouring tech.
What's great about this self-service taproom is that guests can simply tap their wristband in order to pour drinks. By engaging with interactive touchscreens, users can delve into the various offerings available to them, check out digitized beer label artwork, peruse tasting notes and monitor alcohol percentage, among other variables.
"We love the self-pour model because it offers the freedom to get hands-on and choose what you want to pour and exactly how much or how little," said co-owner Rosie Hanson. "It’s so exciting to share that experience with our community and provide a fun, interactive way for everyone to discover craft beer, even if they don’t consider themselves a fan."
Self-Service Beer Taprooms
This Interactive Taproom Invites Guests to Peruse & Pour Their Own Beer
Trend Themes
1. Self-pouring Beer Technology - The iPourIt self-pouring technology used in the Garden District Taproom presents an opportunity for the development of more interactive and engaging experiences in other industries where self-service or customization is needed.
2. Interactive Touchscreens for Product Customization - The use of interactive touchscreens in the Garden District Taproom showcases how this technology can make the process of product selection and customization more engaging, which could be applied in other industries like retail and hospitality.
3. Alcohol Monitoring Systems - As seen in Garden District Taproom, alcohol monitoring systems present an opportunity for the development of more valuable and personalized customer experiences in the hospitality industry.
Industry Implications
1. Craft Beer Industry - Self-service taprooms like Garden District Taproom can create innovative experiences for customers within the craft beer industry by using self-pouring technology.
2. Hospitality Industry - Interactive touchscreens and alcohol monitoring systems can be applied in the hospitality industry to improve customer service and provide more engaging experiences.
3. Retail Industry - Interactive touchscreens like those in Garden District Taproom can be useful in the retail industry to enhance product selection and customization experiences for customers.