This collection of skin care branding techniques helps to identify some of the major themes that are consistently at play within the cosmetics industry and the kind of results they're getting. Many consumers are constantly on the hunt for products that will help them enhance, repair or maintain the features of their skin. As such, the main way to find out which products are their favorite is to try them out, but in order to get that far, they need to have their attention caught by packaging.
The branding and packaging techniques that these retailers take range from simplistic to ornate; more often than not, benefits are either used as an advertising tool on the label or hidden away in the fine print. Which ever method, it's certain that after perusing these skin care branding techniques that you'll most definitely look twice when looking for a new moisturizer.
30 Savvy Skin Care Branding Techniques
From Purist Beauty Products to Blackboard Bottle Branding:
Michael Hemsworth — Jan 28, 2013 — Lifestyle
30
Macho Packaging For Male Moisturizer
A Winnder
29
Budding Skincare Branding
Bebe de Foret Packaging Embodies the Leafy Accents of Sprouts in Soil
28
Effervescent Sunblock Branding
Apotek Hjartat Sunscreen Packaging Makes Nature Smile
27
Pioneering Natural Makeup Companies
JASON Cosmetics Offers Products That Aren't Harsh on Your Skin
26
Vegan Beauty Products
"Be Fine" Skincare Made of Food
25
Airport-Inspired Branding
Gate Skincare Packaging Attracts the Traveling Businessman
24
Blackboard Bottle Branding
Sprout Skincare Packaging Illustrates the Elementary Integrity Inside
23
Lovable Legume Branding
Hip Peas Packaging Incorporates Cute and Cartoony Versions of Vegetables
22
Teen Skincare Entrepreneurs
Ava Anderson is Taking Over the Beauty Industry
21
Delicious Skincare Designs
The Ayelet Naturals Line is Scrumptiously Fresh and Organic
20
Bright Skin Care Branding
'Naturally Cool Kids' Packaging Surpasses its Competition
19
Cannabis-Infused Skincare Products
Give Your Skin Love with Apothecanna Pain-Relieving Cosmetics
18
Simplified Ingredient Skin Care
S.W. Basics of Brooklyn Offers Ethical and Sustainable Products
17
Scooter Skin Care Branding
Via Vespa Packaging Appeals to the Young, Sporty and Speedy
16
Earthy Skin Product Packaging
Pangea Organics Skincare Gives Consumers Naturalistic Creams
15
Botanical Skin Care Packaging
Myrtle and Moss Products are Swathed in Earthy Elegance
14
Healthy Skin Products
Aloevive is a Cosmetics Company Using Certified Organic Aloe Vera
13
Silken Seaweed Branding
Seathalasso Packaging Embodies the Purity of Aqueous Ingredients
12
Cuisine-Based Cosmetics
Dr. Nicholas Perricone Releases a New Skincare Line Through Sephora
11
Purist Beauty Products
Go Au Natural With the Belmondo Organic Skin Care Line
10
Macho Beauty Products
The Nivea Revitalizing Skincare Line Offers a Fresh Face for Young Men
9
Apothecary Beauty Branding
Antique Bottles Inspire Packaging for Benefit Cosmetics b.right! Line
8
Honey-Infused Cosmetics
'beeline' by Sweet Beginnings Offers Natural Products
7
Back Pocket Packaging
Levi's Denim-Inspired Body Products for Men Designed by Lama Khayyat
6
Skincare Subscriptions for Men
Bread and Butter Offers Seasonal Kits to Meet a Man's Needs
5
Avian-Themed Grooming Products
The Aesop 'Bird' Grooming Kits Bring Nature and Science Together
4
Homemade Cleaner Kits
Eco-Me DIY Boxed Sets Provide Ingredients for Natural Cleaning Concoctions
3
Socially Conscious Skincare
Kiehl's Ultra Facial Cream and AMfAR Collaborate to Fight AIDS
2
Stem Cell Skincare
Korea's Cellure Claims to Improve Skin Elasticity and Cell Regeneration
1
Football-Inspired Moisturizers
GameFace Moisturizer is Marketed for the Macho Man
Related Ideas
Food-Formed Branding
Fruits & Passion Packaging Takes the Shapes of its Scrumptious Contents
Mythical Model Photography
Scout Management's 'Mermaid' Shoot is Ethereally Sublime
Color-Coded Cure Branding
Help Remedies Packaging Maintains a Cute and Coherent Image
Organic Aroma Branding
Zen Perfume Packaging Embodies the Nature of Tranquility
Sci-Fi Glitter Body Art
These 'Hunger Games'-Inspired Tattoos Are Out of This World
Regal Restaurant Aesthetics
Cafe Vue Branding Brings Back 18th Century French Style
33 Conscious Cosmetic Companies
From Scented Afghan Oils to Purpose-Driven Beauty Products
Cute Nudist Branding
Zest Packaging Promises that its Contents Have Nothing to Hide
Ultramodern Skin Labs
The M_lab Store Represents Futuristic Branding at Its Best
Delightfully Patterned Detergents
Method Orla Kiely Packaging Charms One's Sense of Sight
Alchemist Spice Branding
Sheffield & Sons Packaging Evokes an Ingredient Purity
PC-Inspired Packaging
Reboot Energy Branding Turns Tired Bodies Back On
Patterned Petal Branding
Burt's Bees Gud Packaging Gushes with a New Natural Graphic Strategy
Optical Illusion Branding
Acrilex Decor Paint Packaging Escapes from the Second Dimension
Berry-Branded Goods
The Patch Packaging Flaunts the Flavor of the Farm's Scrumptious Strawberries
Veggie-Branded Edibles
D. Carota Packaging Embodies the Image of its Healthy Contents
DIY Booze Branding
Put Your Stamp on a Brewskie with the Labeley Custom Beer Labels
Coral Cosmetic Branding
Seascape Packaging Exudes the Beauty of Marine Inspiration and Ingredients
23 Marvelous Milk Cartons
From Dairy Carton Clothing to Alcoholic Milk Cartons
Cynical Sweets Branding
Bitter Chocolatier Packaging Complaints to its Consumers
Polygonal Body Cleansers
Morfoze Polyhedron Soap Explores a Rigid Dimenson for Softer Skin
Periodic Prescription Packaging
Independent Remedies Streamlines Drug Administration
Minimalist Beauty Branding
Cure Life Packaging Asserts That Less is More for the Buyer
Purpose-Driven Beauty Products
Radiant Cosmetics Raises Money to End Human Trafficking
Marijuana Vending Machines
The ‘Autospense' Dispenses Cannabis for Medicinal Purposes
Merry Marijuana-Infused Dinners
Big Norm Cooks Up Nothing but Weed Food for His Dinner Party
Wordy Dessert Branding
Honey & Mackie's Packaging is Printed with Colorful Typography
Budding Skincare Branding
Bebe de Foret Packaging Embodies the Leafy Accents of Sprouts in Soil
Deco Diamond Branding
Rock Candy Packaging Becomes a Precious Stone with a Contemporary Edge
Effervescent Sunblock Branding
Apotek Hjartat Sunscreen Packaging Makes Nature Smile
Pioneering Natural Makeup Companies
JASON Cosmetics Offers Products That Aren't Harsh on Your Skin
Trial-Sized Beauty Deliveries
Goodebox is a Members-Only Website Offering Eco Cosmetics
Crisp Casual Branding
The Hill Station Packaging Adopts a Hybrid Historical and Contemporary Look
Modular Manicure Branding
S.he Stylezone Packaging Makes Your Compact Cosmetics Kit
Positivity-Spreading Creative Agencies
Baldwin& Creates Brands Through Advertising and Content
Filled-to-the-Brim Branding
Mjolk Packaging Makes Diary Look Like a Complete and Satisfying Drink
Dignified Diamond Branding
Evian Lady Packaging Appeals to the Elegant Woman
Ornate Oil Branding
I.C.O.N. India Packaging Exudes Beauty on the Bottle Alone
Deglammed Famous Figures
These Kesha by Terry Richardson Photos Reveal the Pop Star Glitter-Free
Sweet Beehive Branding
Taste of Honey Packaging Brings the Hive Home
Methodically Formulated Merchandizing
DrawerDecor Packaging Inspires Culinary Organization
Organic Hairbrush Branding
All Natural Brushes Packaging Includes Fruit-Inspired Tress Treatments
Stylish Bobby Pin Packaging
St. Stephen Color Collection Playfully Displays the Product's Purpose
Blackboard Bottle Branding
Sprout Skincare Packaging Illustrates the Elementary Integrity Inside
Mary Jane-Inspired Kicks
Curren$y and Diamond Supply Co. Release 4/20 Collection
Corked Beer Branding
VooBrew Packaging Takes on an American Western Theme
Chic Cannabis Cafes
The Hi/Lo by Workshop of Wonders Allows Visitors to Escape
Bottle-Patterned Branding
I.C.O.N. Set Packaging Hints at its Contents
Lovable Legume Branding
Hip Peas Packaging Incorporates Cute and Cartoony Versions of Vegetables
Vividly Landscaped Branding
Teatul Packaging Uses Earth-Minded Pigment to Paint the Earth
Delectable Text-Wrapped Branding
Helado i Ice Cream Packaging Appeals to a Variety of Tastes
Prismic Cosmetic Containers
Body Shop Packaging Assumes Rigid Geometries in Respecting Nature
Bruised Boxer Babe Editorials
This Natalie Keyser Noblesse Korea Shoot Shows Graphic Gals
Doodled Food Branding
Koel Fresh Packaging is Infused with a Playful Palate of Creativity
Doodled Booze Branding
Au Yeah! Beer Packaging Contents Quench a Casual Craving
Pot-Infused Munchies
IncrediMeds Creates Yummy Delectables with a Blast of THC
Alcohol-Infused Lip Moisturizers
This Beer Lip Balm Has Your Lips Tasting Like the Bubbly Beverage
Spray Paint Salon Packaging
The Cullen's Drip Branding Celebrates a City Decked in Street Art
Humanitarian Shopping Sites
SOCO Marketplace Attempts to Raise Awareness on Social Causes
Bright Skin Care Branding
'Naturally Cool Kids' Packaging Surpasses its Competition
Contoured Bodywash Branding
Skir Luxus Packaging Mimics a Meandering Earth Motif
Eraser-Branded Cloths
Kirei Towel Packaging Channels Cleanliness for Creative Merchandizing
Delectable Lozenge Branding
Aroxa Packaging Infuses Clinical Pills with a Flush of Color
Conjoined Caption Branding
Warm Heart Chardonnay Packaging Strikes and Amicable Conversation
Symbolic Cosmetic Packaging
The Philab Cosmetics Boxes Focus on Its Heritage
Heat-Enabled Scrub Brushes
The Electrolux Waterless Cleaner Reduces Liquid Waste
Cartooned Kindred Branding
Family Choice Packaging Caters to the Individual Members of the Clan
Slim Silhouette Flasks
H2 Water Bottle Packaging Embodies a Graceful Figure for Efficient Shipping
Cannabis-Infused Skincare Products
Give Your Skin Love with Apothecanna Pain-Relieving Cosmetics
Paisley-Patterned Branding
Tea India Packaging Exudes Exotic Flavor Through Color and Mango Motifs
Organic Argan Oils
Kahina Giving Beauty Draws on Moroccan Women's Beauty Rituals
Reefer Recipe Books
The Official High Times Cannabis Cookbook is Full of Tasty Delights
Divine Detergent Branding
Vara Shampoo Packaging Communicates Smooth Contents
Minimal Mineral Makeup
Alima Pure Offers Natural Cosmetic Products for Women
Doodled Dessert Branding
Theo Chocolate Packaging was Designed with Lovely Freehand Labels
Peeling Summer Pops
Peel Down Refreshing & Fruity Flavors with This Banana Popsicle
Sailboat Soap Branding
Petit Bateau Packaging Embodies a Floating Bath-Time Form
Blonde Ambition Editorials
The Giorgio Armani Fall 2011 Campaign is Icy Cool
Vampiric Cosmetics
The Tarte for True Blood Makeup Line is Sensual
Power Button Branding
Off Buttermilk Packaging Promotes an Unplugged Potable Product
Translucent Seaweed Branding
Oxy Skincare Packaging Exudes the Purity of Marine Plant Life
Gleeful Gelato Branding
The Stellina Packaging is Cheery and Bright Like the Store
Bull-Branded Bodycare
Handsome Beast Packaging Promises to Tame the Male Species
Shirt Tag Branding
Morrisons Laundry Care Packaging Incorporates a Familiar-Looking Label
Groundbreaking Cosmetics Collaborations
The Cindy Sherman for MAC Collection is Shocking
Quirky Simplistic Milk Cartons
Pau Puig Vázquez Designs Onlymilk's New Packaging
Laborless Litter Pails
The Cuum is a Trashcan that Also Functions as a Vacuum
Bauhaus Houseware Branding
Vipp Product Packaging Highlights Clean Aesthetics and Function
Wholesome Cocoa Branding
The San Churro ‘Real Chocolate' Packaging is Numerically Righ
Animated Beverage Branding
Lipton Packaging by Cesar Evangelista Features Chaotic Cartooning
Tortoise Shell Branding
Turtle Wax Packaging Contains the Ideal Finish for Your Car
Bold Blue Beauty Buys
The Dior Blue Tie Collection is a Sultry Addition to Your Fall Makeup
Botanical Skin Care Packaging
Myrtle and Moss Products are Swathed in Earthy Elegance
Sizzling Leather Looks
Katie Holmes Toughens up for Vogue Spain August 2011
Colorful Cleanser Rebranding
P & G Ivory Soap Makeover is Fun, Fresh and Vibrant
Fresh Floral Branding
Dr. Jacobs Castile Soap Undergoes an All-Natural Pacakging Transformation
Gourmet Lip-Smacking Moisturizers
Etsy Seller 'soap' is Dishing Out Delectable Vegan Lip Balms
Sweet Striped Branding
Baru Packaging is Sugar-Coated with Scrumptious Swirls
Gourmet Cannabis Cuisine
Roberta's in Brooklyn Serves Up Stoner Food
Breath Mint-Inspired Lotions
Samantha Szakolczay Creates a Fictional Altoids Skin Care Line
Healthy Skin Products
Aloevive is a Cosmetics Company Using Certified Organic Aloe Vera
Sweet Honeycomb Branding
BeeHaven Mead is as Easy on the Eyes as its Contents are on the Tongue
Silken Seaweed Branding
Seathalasso Packaging Embodies the Purity of Aqueous Ingredients
$10,000 Face Cream
Angle and Weightman Have the Elixir of Youth, but it Comes at a Steep Price
Sustainable Product Wholesalers
Honest Green is a Nation-Wide Distributor of Natural Items
Illuminating Cosmetic Reflections
The USB Lighted Mirror Makes Putting on Makeup Brighter
Eco-Friendly Gift Boutiques
90210 Organics Offers Earth-Conscious Products
Eco Lumber Dustbusters
The Stem Vacuum Cleaner Offers a Green Way to Clean
Apothecary Beauty Branding
Antique Bottles Inspire Packaging for Benefit Cosmetics b.right! Line
Honey-Infused Cosmetics
'beeline' by Sweet Beginnings Offers Natural Products
Job-Creating Cleansers
Co-Soap is a Worker Cooperative Using Cosmetics for Good
Abstract Spaghetti Branding
iPates Pasta Packaging Appeals to the Young and Hungry
Heat-proof Face Paints
- The American Chemical Society Creates Super Protective Military Cosmetic
Celeb-Branded Ethical Cosmetics
The Kiehl's Earth Day Edition Skincare Mask Features Artsy Labels
Claimed Stem Cell Cures
The 'Berlin Patient' Timothy Ray Brown is Said to be HIV-Free
Festive Cannabis Decor
HUF Plantlife Christmas Stocking Brings a High to the Holidays
Hip-Hop Cannabis Portraiture
Jason Mecier Hashes Out an Incredible Snoop Dog Marijuana Design
Stylist-Designed Cosmetics
The Exude Lipstick Features Clean and Crisp Packaging by Rachel Zoe
Heat-Resistant Makeup
The University of Southern Mississippi Makes Fire-Proof Camouflage
Sustainable Blood Cells
Self-Transfusion Will Eventually Replace Blood Donation