Retailers are increasingly relying on clever advertising as a technique to draw in new buyers to their brand, and these striking shoe campaigns are some creative examples of how companies are using unique methods to attract consumers.
While back in the day footwear advertisements simply featured the image of the actual product, modern day individuals require something much more engaging and visually stimulating to catch their attention. These striking shoe campaigns feature all sorts of imaginative concepts and outside-the-box references, turning the ad into more of a humorous or touching story instead of a clear-cut product placement.
From floor-sprawling shoe ads to butt-kicking shoe campaigns, these striking shoe advertisements will certainly grab the attention of anyone looking for a new pair of kicks.
42 Striking Shoe Campaigns
42
Blank Slate Shoe Catalogs
The United Nude SS12 Lookbook Stars Whited-Out Models
41
Photoshop Shoevertising
The Khuong Nguyen Christian Louboutin 2011 Stories Campaign
40
Red Carpet Shoe Ads
The Shoes in the Miu Miu SS 2011 Campaign Are the Center of Attention
39
Sophisticated Shoe Campaigns
The Betts AW11 Collection is Simple, Sleek and Contemporary
38
Lusty Lounging Shoe Campaigns
The Jennifer Hawkins Siren Shoes Ads are Playfully Seductive
37
Tree-Climbing Ads
The Aldo Spring 2012 Campaign Stars Anais Pouliot
36
Corvette-Centered Shoe Catalogs
The Del Toro SS13 Lookbook is Captured in the Miami Heat
35
Head-Smacking Heels
The Giuseppe Zanotti Spring 2010 Ads Grab Attention For Two Reasons
34
Rooftop Footwear Ads
The RMK SS12/13 Campaign Stars a Feminine Anja Konstantinova
33
Butt-Kicking Shoevertising
Diesel Kick Ass Ads Show Diesel Sneakers are Not Made for Running
32
The Force-Inspired Footwear
The Adidas Star Wars 2010 Campaign Embodies Classic Characters (UPDATE
31
Hipster Hangout Shoe Ads
The SWEAR 2010 Fall/Winter Collection is Frisky
30
Femme Fatale Footwear Ads
The Bionda Castana Fall 2012 Campaign is Inspired by Film Noir
29
Large Red-Heeled Editorials
CR Fashion Book ‘Ruby Sparks’ Compiles Fall 2012R
28
Crushed Shoe Campaigns
Stolpern Accident Insurance Evokes Car Accidents Through Broken Shoes
27
Unpredictable Footwear Ads
This Rider Sandals Campaign Communicates Flip-Flop Versatility
26
Glamorous Poolside Shoe Campaigns
The Brian Atwood Spring 2013 Collection Features Flashy Heels
25
Biblical Shoe Campaigns
Tomo Kembery Recreates Iconic Christian Art for God is a DJ by PUMA
24
Superimposed Shoevertising
The Beymen SS10 Campaign Employs Unique Graphic Effects
23
Floor-Sprawling Shoe Ads
The Lara Bohinc Spring 2011 Campaign Brings the Focus from the Ground Up
22
Muscular Shoevertising
Caesar Lima's 'WYAO Run' for K-Swiss Features Ripped Runners
21
Critter Slipper Campaigns
These Zoo of Sao Paulo Ads Invite Nocturnal Animal Visits
20
Sensual Shoe Features
Le Closet Mag 3 Highlights Hotties in Fresh Kicks
19
Sandy Shoevertising
The Fabi Shoes Spring Summer 2010 Campaign
18
Shoe-Covered Mouth Ads
This Advertisement for MAX Shoes Showcases Clever Product Placement
17
Piled Possession Prints
These Camper Footwear Ads Place Your Tootsies On Top
16
Pinata-Smashing Sneaker Ads
The 'Energie Nice Kicks' Campaign is Vibrantly Destructive
15
Assembly Line Fashion Ads
The H&M Accessories Spring/Summer 2012 Campaign is Uniformed
14
Faceless Footwear Features
Android Spotlights its Spring 2010 Line
13
Smelly Shoe Ads
The Baruel Tenys Pe Campaign Fights Foot Odors
12
Papercraft Sneaker Campaigns
The DIY Cutout Shoe is a Clever Interactive Ad for the Adidas ZX
11
Colorblocked Shoe Campaigns
Humanic Spring 2010 Ads Feature Fun Splashes of Color
10
Stacked Shoe Campaigns
The IKEA Hemnes Ad Campaign is Shoetastic
9
Shoe-Converted Skate Ads
The Desigual Linea Invierno Campaign Promotes Its Winter Collection
8
Collaged Footwear Campaigns
The Vögele Shoe Ads are Sensual and Artistic
7
City-Sole Ads
The Reflex Spray Campaign Helps to Reduce Muscle Pain Instantly
6
Panting Runner Prints
This Eqdom Auto Loans Ad Offers a Much-Needed Rest
5
Switched Extremity Advertising
This Mojari Shoes Campaign Gives the Floor a High Five
4
Painful Shoe Aid Ads
This Nexcare Foot Patches Ad Depicts Relief from Painful Foot Woes
3
Earth-Shattering Shoes
The Nike Shox Ad Campaign Tears up the Ground
2
Creative Shoe Ad Illustrations
The Timberland New Market Boot Gives a New Outlook on Life
1
Shattered Shoes
Saatchi & Saatchi Pair With Lamisil to Promote Fungus-Free Feet
Related Ideas
Superhero-Inspired Soccer Shoes
These Conceptual Marvel x Nike Football Sneakers are Comic-Like
Luxury Cartoon-Like Red Boots
MSCHF Launches a Bulbous Footwear Silhouette with Cushioning
Dynamic Chunky Branded Sandals
adidas' Adilette 22 XLG Silhouette is Secured by a Heel Strap
Superhero-Themed Sportswear Shoes
Paul Parsons Creates Cool Marvel x Nike Concept Sneakers
Nostalgic Winter Intimates Campaigns
SKIMS' Holiday Campaign Was Inspired by Vintage Magazines
Horror-Themed Phone Campaigns
Samsung's Join the Flip Side Takes Cues from 90s Horror Movies
Storytelling-Forward Footwear Campaigns
Vans Unveils the Old Meets Knu Campaign
Fabulous Fashion Ad Campaigns
The Balmain Spring 2024 Ad Campaign Features Gisele Bündchen
Superhero-Themed Glamorous Shoes
Marvel and Christian Louboutin Join Forces on a Shoe Capsule
Dynamic Thigh-High Tech Sneakers
Voo Store Joins On Running to Create a Unique New Sneaker
AI-Powered Architectural Footwear
Str4ngeThing Envisions a Set of Renaissance Architecture Shoes
Brand-Honoring Staple Bold Footwear
Dr. Martens' 14XX Blends New and Retro Brand Themes
Sneaker-Stealing Campaigns
Rob It To Get It by Distance Challenged Customers to Outrun a Sprinter
Anti-Consumption Natural Ads
The 'Girls Just Wanna Grow Plants' Ad Aims to Reducing Consumption
Movement-Focused Womens Footwear
FitFlop Launches Two New Footwear Styles for Active Women
Vibrant Footwear Retro Campaigns
Jack Grealish Stars in the Latest PUMA Palermo Campaign
Experimental Shoe Collections
CAMPERLAB Releases Highly Irregular Footwear Designs
Stark Tonal Typography Sneakers
The New Air Max Plus Mercurial XXV Boasts a Vibrant Look
Ingenious De-Influencing Ads
Cuyana's De-Influencing April Fool's Campaign Highlights Greenwashing
Sneaker-Inspired Slide Sandals
The New Adidas adiFOM Adilette Slides Have a Covered Toe
Puffy Marshmallow-Inspired Shoes
Jet-Puffed's S’mores Shoes are Reminscent of the Sugary Treat
Fuzzy Dynamic Collaborative Footwear
Suicoke and Midorikawa Unveil Another Five Finger Shoe
Subtly Remixed Classic Shoes
adidas Reimagines Its Superstar XLG Footwear Model
Comfort-Focused Fashion Clogs
Free People x Dr. Scholl’s Refreshes a Style for a New Generation
Colorful Ambassador-Led Global Campaigns
Vans Recently Launched the This is Off the Wall Campaign
Collage Art Footwear Campaigns
The Merrell 1TRL SS23 Campaign is Titled ‘My Trail’
Plastic-Heavy Fashion Campaigns
Anonymous Club and PUMA Debut a New Collaboration
Superhero Sneaker Concepts
These Conceptual Iron Man Sneakers by Khalil Zahirian are Futuristic
70s Film-Inspired Shoe Designs
The Undercover x Dr. Martens Collaboration Train Continues
Live-Painting Sneaker Experiences
The Martell Sneaker Atelier Turns Brainwaves into Unique Styles
Premium Technical Trail Footwear
Merrell 1TRL Launches the Future Trail Campaign for SS23
Detail-Oriented Retro Sneakers
Footpatrol Launch a Version of the adidas Originals Campus 80s
Adorably Styled Shoes
Dr. Martens' Pairs Its Mary Jane Shoes with Adorable Ankle Bow Socks
Formal-Ready Collaborative Footwear
CLOT and adidas Join Forces on a New Sneaker Model
Vibrant Distressed Shoe Silhouettes
Converse and ADER ERROR Launched a Second Collaborative Drop
Sporty Fashion Spring Campaigns
adidas Originals Introduces the 1000 Back Campaign
Bright Video Game-Inspired Footwear
Onitsuka Tiger Launches a Street Fighter-inspired Sneaker
Medical Boot-Representing Footwear
Rick Owens Continues to Grab Attention with the Walking Boot
Festival-Ready Footwear Series
ALDO Unveils Various Designs Prepared for Summer Festivals
Fast Food-Inspired Beachy Campaigns
Leo Burnett Italia Unveils a New Summery McDonald's Campaign
Candid Furniture Campaigns
Life is Not an IKEA Catalog Shows a Different Side of Home Products
Monstrous-Inspired Heeled Shoes
I Wanna Bangkok Presents the Hulkfoot and Bigfoot Shoes
Dramatic Colorfully Laced Footwear
KidSuper Works with Suicoke on a New Collaborative Series
Knitted Chunky Sneakers
Famous Footwear Boasts the DV Dolce Vita Sneaker
Perforated Dynamic Cartoonish Boots
MSCHF and Crocs Unveil a Dramatic Yellow 'Big Red Boot'
Art Museum-Inspired Campaigns
Kachorovska's Latest Campaign is Located in a Ukranian Museum
Cinematic Fashion Campaigns
Norse Projects Partners with Mikkel Karstad for Its New Campaign
Luxurious Spring-Ready Sneakers
Burberry Introduces the Dynamic Box Sneakers to its Lineup
Packaging-Inspired Footwear Designs
adidas Introduces the Unique Box Shoe Through its App
Halloween-Inspired Textural Sneakers
Nike Unveils a New Dunk Mid Sneaker with Snake-Like Detailing
Printing-Inspired Footwear
Taylor Tabbs Re-Imagines the Converse Mid-Tops with HP Aesthetics
Surf Shoe-Inspired Spikey Footwear
The PUMA Mostro Gets a New Vibrant Textural Update
Nudist-Themed Sporty Fashion Campaigns
PUMA and NOAH Join Forces on a New Collection
Connected Gamer Campaigns
Heineken's Just Another Night Out Shatters Anti-Social Stereotypes
Sleek Sporty Platform Boot
adidas Launches a New Superstar Boot with a Slightly Raised Base
High-Fashion Shoe Covers
Dior's New B31 Model Comes with a Protective Shoe Cover
Sporty Visual Fashion Campaigns
PUMA and NOAH Join Forces on a New Sporty Campaign Series
Weather-Triggered 3D Ads
Volta Media Launches Interactive 3D OOH Ad Options for Marketers
Weatherized Technical Fall Footwear
Suicoke Presents its New Collection for the FW23 Season
Magazine-Integrated QR Features
ARCADE Launches the ELLE x Clarks Shoe Visualiser and Experience
Sculptural Shoe Activations
Briony Douglas Created a Striking Sculpture Exhibit for Browns Shoes
Couple-Focused Fashion Campaigns
The Burberry 'B:Mine' Campaign Showcases Intimacy and Gifts
Ultra-Distressed Shoe Designs
The New BEAMS x PUMA Silhouette is Inspired by Vintage Sweatshirts
Modern Updated Football Boots
adida Presents the Modernized Tonal Predator 24 Shoe
Star-Studded Luxe Fashion Campaigns
Alexander McQueen Presents its Dramatic FW23 Campaign
Whimsical Inflatable Sneaker Concepts
UV-Zhu Uses Daily Objects for His Nike Concept Sneaker
Iconic Shoe Campaigns
Amina Muaddi's Fall/Winter 2023 Campaign Ushers in 'New Icons'
Dramatic Spiked Sporty Footwear
The PUMA Mostro Returns in a Dramatically Spikey Design
Creative-Focused Sportswear Campaigns
adidas Celebrates Creativity with Ama Qamata and Dee Koala
Celebrity-Fronted Fashion Campaigns
The New Calvin Klein Campaign Features Many Celebrities
Branded Outsole Luxe Footwear
Daniel Lee's Burburry FW23 Footwear Highlights the Soles
Warranty-Covered Unisex Shoes
Grounded People is Releasing a Special Unisex Shoe Collection
Doll-Inspired High Heels
The Fantastic Plastic Foot Shoes are Shaped Like a Doll's Tip-Toed Foot
Revived Dynamic Running Sneakers
adidas' Adistar Cushion 3 Gets a New Visual Update by atmos
Futuristic Collaborative Fall Footwear
BOTTER and Reebok Present New Designs at Paris Fashion Week
Comfort-Focused Footwear Ads
The ALDO Spring 2024 Campaign Highlights Its Pillow Walk Technology
Olympic-Ready Elevated Footwear
Nike Optimizes its Air Cushioning Tech in New Range of Shoes
Halloween Creature-Themed Footwear
adidas Gives the Campus 80 a How to Kill a Werewolf Colorway
Summer-Ready Sicilian-Themed Footwear
PUMA Presents the Vintage Palermo Sneaker Campaign
Sophisticated Running Shoe Silhouettes
Stepney Workers Club Debuts the Amiel S-Strike Sneaker
Debut Sneaker Silhouettes
Stine Goya Launches the 'DON'T WALK' Sneaker Silhouette and Campaign
Contrasting Embroidered Sneaker Packs
Nike Launches its New Ugly Duckling Pack of Premium Footwear
Gaming Franchise-Inspired Footwear
Reebok Introduces a New Street Fighter Collection
Anniversary-Honoring Covered Sneakers
CLOT Gives the Nike Cortez Sneaker Model a New Makeover
Board Game-Themed Fashions
The Shoe Palace x Monopoly Collection Includes an Array of Styles
Sophisticated Footwear Campaigns
Miu Miu and Church Introduce Their Second Collaboration
Sustainable Color-Blocked Sneakers
CAMPER Launches All-New Sneaker Silhouette, the 'KARST'
Adorable Holiday Campaigns
Burberry's Holiday Campaign Spotlights Dogs and Ducklings
Game-Focused High-Top Sneakers
Capcom and Reebok's Shaq Attaq Colorway Celebrates Street Fighter
British Singer-Fronted Shoe Campaigns
Cat Burns Stars in a Clarks Campaign in the Torhill Shoe
Slim-Structural Leather Sneakers
adidas Shines a Spotlight at the Country OG Sneaker
Reimagined Lifestyle Sporty Footwear
adidas' Predator Freestyle Adds a Lifestyle Element
London-Inspired Sporty Campaigns
Nike Presents the Pulse of London Campaign Honoring the City
Inaugural Italian Footwear Collections
Mugler's Footwear Capsule is Designed by Casey Cadwallader
Nostalgic Emo Band-Inspired Shoes
adidas is Channelling Teen Angst with the Fall Out Boy Sneakers
South Korea-Inspired Vibrant Shoes
Son Heung-Min Joins adidas on a New X Crazyfast Football Boot
Candy-Inspired Shoe Designs
The SB Dunk High "Sweet Tooth" by Nike is Playful and Colorful
Vintage Women's Sportswear
Sporty & Rich Partners with adidas to Launch New 'Campus 80s' Capsule
Shoppable Luxury Fashion Films
Tom Ford Allows Consumers to Seamlessly Shop Its Spring 2024 RTW
Reimagined Footwear Releases
The Dr. Martens x ACW* FW22 Boasts an Incredibly Chic Aesthetic
Neutral-Toned Patterned Sneakers
Nike's Air Rift Silhouette Joins the 'United in Victory' Lineup
Artistic Multi-Beverage Ads
The Coca-Cola Family is Spotlighted in this Unique Ad
Swipable Curated Ad Inspiration
Swipify Lets Users Swipe Through the Latest Ad Campaigns
All-Angle Sneaker Shopping Engines
Google Search Allows Users to View Shoes from All Angles
Sophisticated Bridal Collections
Bella Belle Introoduces the Champagne Era Footwear Collection
Reversed-Themed Classic Sneakers
Nike Introduces the New Icon Flip Collection of Sneakers
Singer-Backed Sneaker Ads
The Skechers Uno Campaign Stars Artist-in-Residence Doja Cat
Superhero-Inspired Sneaker Designs
BAIT Redesigns PUMA’s RS-X in Celebration of The Flash
Dynamic Dramatic Sole Sneakers
Cactus Plant Flea Market and Nike Launch a Flea 2 Sneaker
Elevated Contemporary Sportswear Lines
Admiral Sporting Goods Co. Re-Interprets Classic Designs
Coastal-Inspired Footwear Campaigns
Mizuno Presents its Fisherman Pack by the Japanese Coast
Sustainable Futuristic Fall Footwear
Ancuta Sarca Presents a New Dynamic Range for FW23
Musician-Featuring Footwear Campaigns
Deyaz Figures in Dr. Martens' Summer 2023 Campaign
Spring-Ready Fashion Editorials
The Garbstore Presents its New Campaign for the SS23 Season
Summery Sporty Platform Mules
adidas Presents its New adiForm Stan Smith Mule for SS23
QSR Food-Inspired Door Designs
McDonald's France Launches a New Digital Campaign of Door Visuals
Food Court Footwear Shops
Skechers' Food Spot Drives Foot Traffic to the Footwear Store
Spooky Street Ad Experiences
These Fanta Halloween Projections Took Over a Busy Stockholm Street
Color-Blocking Vibrant Sneakers
Nike Unveils a Doernbecher Version of the Air Jordan 1 Low
Futuristic Bold Tonal Sneakers
Beyoncé and adidas Present the IVY PARK Top Ten 2000 Sneaker
Hyper-Local Gym Ads
GymBox's Made for London Life Ads Juxtapose City Living and Gym-Going
Street Art-Adorned Perforated Footwear
Crocs Joins Futura Laboraties on a New Set of Shoes
Nature-Inspired Outdoor Shoe Designs
Notre & Salomon Present an Overview of the Salomon XT-4 Model
Minimal Retail Collaborative Sneakers
Dover Street Market Presents a Pair of Muted Samba Sneakers
Personalized Grocery Billboard Campaigns
Tesco Ireland Gets a New Live-Prompt Campaign
Podiatrist-Friendly Summer Shoes
Birdies' Sun Drenched Collection is Cushioned & Comfort-Focused
Celebrity-Backed Functional Footwear
Martha Stewart Launches a Footwear Collection with Skechers
Black Heritage-Inspired Campaigns
Converse Launches the Black Joy Campaign and Collection for 2024
Leather-Centric Biker Luxe Apparel
Vivienne Westwood Presents the WILD BEAUTY Collection
Activism-Themed Custom Upcycled Shoes
tareet Delivers Custom ASICS for the APOC Store
Review-Based Marketing Campaigns
These Amazon Campaigns Bring Real Reviews To Life
Unpredictable Festive Ad Campaigns
The American Red Cross Launches the New Snowfall Campaign
London Creative Loafer Campaigns
G.H. Bass Taps Creatives for the Stepping Out Campaign
Story-Focused Empowerment Campaigns
Shyaway Debuts the '#jutstgoforit' Women Empowerment Campaign
Sushi-Themed Sneaker Silhouettes
Connecting Plots and Menulog Debut a New Sushi-Inspired Campaign
Debut Footwear Lineups
Le Tigre Taps Designer Brands for a New Footwear Collection
Football-Focused Candy Campaigns
Cadbury 'Win a Day in their Boots' Promotion Celebrates Soccer
Grocery Store Ad Spots
Morrisons, the UK Supermarket Chain, Celebrates Its Low Pricing in This Ad
Locally Focused Footwear Stores
The Athlete's Foot Opened a Neighborhood Concept Store in Atlanta
Retro Striking Tonal Footwear
adidas Unveils a Regal Purple Colorway of the Crazy 1