No matter one's current age, everyone can remember their favorite childhood toy; that's the potential impact that the September 2017 toy trends can have on the future of adults. Toys might seem like the definition of trivial, inconsequential trifles, but they clearly affect people more dramatically than much of the information that they gather through years of schooling. The emotional connections that children make with their toys shouldn't be undervalued.
Interactivity is crucial for toys to connect with kids in the manner mentioned above. FurReal's Roarin' Tyler, for example, is a tiger stuffed animal that can actually hold conversations with kids, making it far more engaging that the typical stuffed animal that would be in kids' rooms.
Top 40 Toy Trends in September
39
Mathematical Desktop Toys
The 'Oloid' Desk Sculpture is Designed Mathematically Perfect
38
Bamboo Toy Cars
These Eco Toys Made from Bamboo Shoots are Natural, Beautiful and Sustainable
37
Health-Centric Baby Accessories
Smilo's Baby Products Were Designed by Dentists and Engineers
36
Paper Component Toys
The 'Papier Machine' Printed Circuits are Compiled in a Book
35
Walking-Friendly Water Flippers
The 'TailFins' Swim Fins Enable Users to Walk and Climb
34
App-Enabled Children's Toys
Sphero: SPRK Edition is Teaching Kids of All Ages to Code
33
Contoured Animal Infant Pillows
The Rainbow Fox Elephant Plush Animal Pillow is for Newborn Naps
32
Luxury Yoyo Toys
Louis Vuitton is Now Selling a $270 'YOYO ROY' Designer Toy
31
Collectible Egg Carton Toys
Hatchimals' Newest 'Colleggtibles' for Kids Take the Form of Cartons
30
Inflatable Furniture Concepts
This Furniture for Children Replaces Screws with Balloons
29
Moon-Shaped Rocking Chairs
A Half-Moon Has Been Added to Maison Deux's Rocking Chair Collection
28
Connected Chromatic Music Toys
Specdrums Let Users Tap Objects to Create Music
27
Retro Video Game Controllers
The NES 30 Arcade Stick Controller Works on the Nintendo Switch
26
Body-Launching Water Toys
The Fat Boys Blob Launch Pad Offers Intense Fun on the Water
25
Combative Unicorn Card Games
'Unstable Unicorns' is Card Game That Pits Friends Against Another
24
Glow-in-the-Dark Art Figurines
The Art History Heroes Collectibles Now Include da Vinci
23
Beat-Blasting Flying Discs
The Tucker 'Disc Jock-e' Flying Discs Play Your Favorite Tunes
22
Cornhole Golf Accessories
The 'TEEBAGS' Golf Cornhole Game Works with Existing Equipment
21
Non-Linear Building Blocks
The Bokah Blocks Wooden Construction Toys Expand Creative Boundaries
20
Interactive Robotic Tiger Toys
The furReal Roarin’ Tyler, the Playful Tiger Responds Back to Kids
19
Digital Crossover Board Games
The Uncharted: Monopoly Board Game Expands the Franchise
18
Digital LEGO Cameras
This Functioning Camera is Made from Bright Building Blocks
17
One-Touch 3D Printers
'Toybox' is an Easy-to-Use, Kid-Friendly 3D Printer for Crafting Toys
16
Edible Fidget Spinners
This Fidget Toy Takes the Form of a Handheld Pie Snack
15
Child-Friendly Pollution Detectors
'Urban Canaries' Teach Kids About the Dangers of Unclean Air
14
Transforming Toy Batteries
The Transformers Optimus Prime Converting Power Bank is Special Edition
13
Vacation-Edition Board Games
The Game of Life Now Features Vacation Cards Inspired by TripAdvisor
12
Soundtrack-Accompanied Bedtime Stories
The 'Novel Effect' App Uses Voice Recognition Technology
11
Medieval Fantasy Tarot Cards
The Game of Thrones Tarot Card Set is Ideal for Fans of the Franchise
10
Monster-Building Card Games
'Bears vs Babies' is From the Creators of Exploding Kittens
9
Aquatic Card Table Sets
The Swimline Game Station Set Comes with Waterproof Playing Cards
8
Retro Toy-Themed Stamps
These Special-Edition Royal Mail Stamps Celebrate Vintage Playthings
7
Magical Literature Card Games
'Cards Against Potter' Puts a Wizardly Spin on the Game
6
Kid-Friendly VR Goggles
Merge Virtual Reality Goggles Let Users Interact with Digital Objects
5
Conversation-Starting Board Games
The 'Personalitree' Conversation Game Gets Participants Chatting
4
Golfer Drinking Games
Beer Pong Golf Switches Up How the Classic Drinking Game is Played
3
Hand-Controlled Coding Kits
Kano's Motion Sensor Kit Creates Gesture-Based Games and More
2
Lookalike Doll Competitions
Lottie Dolls is Now Creating Toys 'Inspired by Real Kids'
1
3D-Printed Robot Toys
Interactive Robogami from CSAIL Lets Users Mix and Match Components
Related Ideas
Anniversary-Commemorating Toy Designs
Spin Master Introduced a New Line of Dora the Explorer Toys
Interactive K-Pop Film Toys
Furby Furblets KPop Demon Hunters Take After Favorite Characters
Gaming-Themed Chocolate Partnerships
Kinder Joy and Nintendo Partnered on a Limited-Edition Range
Nostalgic QSR Miniature Experiences
McDonald's Introduces the Adorable Happy Meal Collectibles
Plush-Inspired Sensorial Cosmetics
Ulta Beauty x Squishmallows is Full of Fun, Tactile Features
Cartoon Mashup Qsr Meals
Hello Kitty TMNT Toys are the Latest in Mcdonald’s Happy Meals
Spherical Surprise Dolls
Barbie Roll & Reveal Shares a Novel Unboxing Experience
Nostalgia-Driven Cereal Promotions
Kellogg’s Toy Story 5 Cereal Boxes Reintroduce In-Pack Toys
Sensorial Anime Dolls
BedHedz are Expressive, Tactile Collectibles with Big, Unruly Hair
AI-Enhanced Play Experiences
Mattel Partners with OpenAI to Develop AI-Powered Toys
Sensor-Driven Play Blocks
LEGO Smart Bricks Introduce Responsive Building Toys
Playful Toy-Inspired Pop-Ups
The Jellycat Café Pops Up at Shanghai’s Plaza 66 to Revive Traffic
Retro Collectible Toy Cereals
Kellogg's and Toy Story 5 Partnered to Celebrate the Movie
Pet Caretaking-Focused Plush Collections
Build-A-Bear Has Introduced Its Promise Pets Collection
Gamified AR Footwear Fittings
Tootsie Augmented Reality Makes Shoe Shopping More Fun for Kids
Next-Gen 90s Dolls
Manhattan Toy is Reviving Groovy Girls for a New Generation of Kids
Cult-Favorite Animation-Inspired Stationery Collections
Sharpie and Elmer's Embrace Toy Story 5
Easter-Ready Toy Plushies
Jazwares Launches a Whimsical Squishmallows Collection Ahead of Easter
Collectible Pop Culture-Referencing Toys
Mattel Debuts Its 2025 San Diego Comic-Con Showcase
Baby Collectible Tech Lines
Sonny Angel x CASETiFY Has Returned for Another Adorable Collaboration
Sensory Pocket-Sized Pets
Nano-mals are Tiny, Interactive Companions That Double as Fidget Toys
Adorable Cyber-Pet Robots
Ollobot, an Emotionally Supportive Social Robot, Will Debut at CES 2026
Interactive Gaming Cubes
The Rubik’s WOWCube Combines Digital Play with Tactile Puzzle Mechanics
Co-Branded Toy Collections
Spin Master Has Partnered with the Hidden Pigeon Company
Playful Ai Companions
AI Bunny Turns Screen Time into Active Learning and Calm Engagement
Treat-Themed Crafting Dolls
Far Out Toys' Pretty Sweets Invites Kids to Customize Mini Desserts
Screen-Free Play Companions
Fabli Creates an Immersive World of Storytelling, Music and Games
Collaborative Kid-Focused Sensory Balls
Biggest Little and Sundae Kids Debut 'Balls on Wheels'
Miniature Collectible Pop-Ups
MGA Entertainment's World of Miniverse Brings Collectibles to Life
Color-Changing Cooking Toys
The Simmer & Stir Stovetop Play Set Inspires Realistic Pretend Play
Modern Transformative Child Walkers
The Jumbo walker concept grows with your child stages.
Psychologist-Designed Educational Toys
ThinkPsych Spotlights Its Line of Therapeutic Games & Tools
Family-Friendly Tech Accessory Designs
CASETiFY x Toy Story is Whimsical and Vibrant
Nostalgic Capsule Collections
The UNIQLO UT x Tamagotchi Range Marks 30 Years of the Digital Pet
Science-Backed High-Energy Toy Collections
Moose Toys Partners with Mark Rober on CrunchLabs
Anniversary QSR Toy Drops
Mcdonald’s Disneyland 70th Anniversary Toys Mark a Milestone
Collectible Digital Toys
BE@RBRICK x Tamagotchi Marks the Virtual Pet’s 30th Anniversary
Mental Health Plushies
The Calmness Crew Supports Emotional Well-Being in Children & Caregivers
AI Companion Toys
Haivivi Announced the Launch of a Full Core Product Line and Brand-New Toys
Interactive Hatching Dinosaur Toys
Spin Master Corp. Boasts the Primal Hatch Jurassic World T.REX
Weighted Plush Companions
Hugarounds Bring Calming Comfort to Kids During Stressful Transitions
Responsive Companion Objects
The TruTru Haptic Creates Companions That Respond to Human Touch
Cuddly Audio Toys
Cuddle Tonies Share Family-Friendly Stories and Soothing Sounds
Themed Snack Collectibles
Kinder Joy Evolves its Treat-And-Toy Format with Themed Collections
Inaugural Toy-Inspired Tournaments
BEYBLADE X Franchise is Expanding with BEYBLADE Day
Inclusive Fashion Dolls
Mattel’s First Autistic Barbie Boasts Sensory Experiences & Support Tools
Emotional Processing Board Games
The EMO+ Board Game Helps Understand Deeper Emotions
Viral Satisfying ASMR Toys
MGA Entertainment's Slime Life Turns Digital Trends into Physical Play
Chinese Toy Company Debuts
Kayou is Making Its Official Debut at the New York Toy Fair
Toy Brick Advent Calendars
LEGO Introduces All-New Advent Calendars for 2025
AI-Driven Art Toys
MOMOTOY Debuts in the Us at Toy Fair New York
Community 3D-Printed Toys
3D Printing Elves Launches Free Toy Program for Children
Multi-Sensory Creative Toy Capsules
Crayola Has Announced a Range of New Creative Toys for 2026
Emotive Plush Collectibles
Care Bears Caring Cuties Tap into the Thrill of Blind Boxes
Pickle Plush Toys
Giggle Pickles are Personality-Packed Collectibles That Laugh When Shaken
Air-Powered Racer Toys
The Air-Power Turbo Racer Travels Up to 30 Feet at 13 Feet Per Second
Collectible Wear-and-Share Jewelry
Twisty Petz Combines Wearable Pets with Friendship Bracelets
Screen-Free Children's Audio Toys
Tonies Introduces Three New Products for Littles
Collectible Sensory Toys
Moj Moj Delights Kids and Adults with Textures, Characters & Surprises
Gen Alpha Animated Toy Promotions
MrBeast Launches YouTube Shorts Series to Drive Toy Sales
Dynamic Sculptural Tables
The Interactive Transformation Table Boasts Playful Unfolding Design
Spellbinding Collectible Plushies
Jellycat Introduces its 2025 Halloween Plushies
Plush Toy QSR Meals
McDonald's Presents the Special Squishmallows Happy Meal Offer
Furry Fidget Companions
Tangle's Furry Fidget Friends are Soft, Tactile and Bendable
Modernized Nostalgic Toys
Tin Can Offers a Novel Approach to Children's Communication
Sensory ASMR-Style Toys
Incredible Group's Squishi Toys Appeal to Gen Z Consumers
Phygital Fashion Dolls
Dress To Impress Mystery Models Brings a Beloved Fashion Game Offline
Micro-Robotic Digital Pets
MicroPets Appeal to Digitally Native Kids and Kidults
3D-Printed Fidget Toys
Jigglets are Produced with Less Waste Than Traditional Toys
Anniversary Doll Capsules
Spin Master Celebrates 25 Years of Dora with an All-New Toy Collection
Nostalgic Film Merchandise
Disney Celebrates the Toy Story 30th Anniversary with New Collectibles
Screen-Free Entertainment Toys
The Toniebox 2 Engages Kids with Stories, Sounds, Music & Games
Expressive Plush Toys
Mood Bears Encourage All Ages to Talk About Their Feelings
Interactive AI-Connected Flower Toys
The FoloToy AI Sunflower Connects to ChatGPT 4 at CES 2026
Nostalgic Toy Brand Celebrations
Tamagotchi Marks Its 30th Anniversary at the New York Toy Fair
Self-Expression Festival Activations
Barbie Brings Customizable Persona-Building to Coachella
AI-Powered Plush Teddies
FoloToy's AI Teddy Kumma Holds Conversations and Tells Stories
Award-Winning Educational Toy Brands
Learning Resources Earns 2026 Preschool Toy of the Year Award
Cosmetics-Inspired Slime Toys
Glime Brings Elements of Beauty and Fashion to Sensorial Play
Keyboard-Style Cap Collectibles
Clickeez Snap Together to Create Custom Fidget Keychains
Interactive Juice Boxes
Suntop's Mega Back to School Campaign Integrates Connected Packaging
Kid-Focused Screen-Free Learning Kits
Bellybees is Expanding Beyond Baby Food into a New Category
Wind-Up Collectibles
Wind-Upz Revive Wind-Up Toys for a New Generation of Kids & Collectors
Digital Pet Collector Games
Find Tamagotchi Introduces Nostalgic IP to Gen Zalpha on Roblox
Wizard-Themed Chocolate Toys
The Kinder Joy Funko Harry Potter Collection is Limited-Edition
Sensory Dough Toys
Play-Doh 6 Variety Compounds are Uniquely Textured & Scented
At-Home Emotion Toolkits
The Creatures Full of Feelings Parenting Toolkit Explores Big Emotions
Virtual Pet-Themed Backpacks
Tamagotchi Introduces the All-New Adventure Companion Backpack
Toy-Inspired Music-Themed Workshops
The LEGO Group Launches Its Final Creativity Workshop of 2025
Pop-Out Pet Toys
Luki Lab Pets 2 Love Tuck into Heart-Shaped Purses That Doubles as Launchers
Tech-Enriched Sports Equipment
The 'GOAL' Concept by Yewon Lee Encourages Physical Activity
Fashion Icon Toy Ranges
Playmates Toys Launches the Paris & Pups Range, Inspired by Paris Hilton
Spring-Themed Toy Collections
MGA Entertainment Emphasizes DIY Creativity, Surprises & Pastel Hues
Customizable Kids Stationery
Taggeez Lets Kids Decorate Their School Essentials with Charms
Open-Ended Exploration Toys
Melissa & Doug Entered Toy Industry Hall of Fame
Hybrid Indoor Play Spaces
Jumpin' Jellybeans Expertly Merges Play with Wellness
Kids-Focused Space-Themed Collaborations
Crayola Interprets McDonald's Happy Meal
AI-Powered Collectible Figurines
Personality-Packed HeyMates are Made for Modern Kidults
Infant Wellness Play Collections
Fisher-Price Introduces its Mini Me Moments Capsule for Babies
Tech-Driven Building Toys
LEGO Introduced Its New Smart Play Platform with Enhanced Technology
Expansive Action Character Toys
Blokees Debuts Its Range in Toy Fair New York 2026
Emotional Reconnection Plushes
Slumberkins' Repair Bear Supports Healthy Expression After Conflict
Science-Backed Adventure Collaborations
Toyota, AllGear Digital & Immersion Neuroscience Partner
Child-Focused Handheld Games
The Game Boy-Inspired Kids Device is an Alternative to Tablets
Race-Inspired Puzzle Collections
LEGO and Formula 1 Launch a New Build the Thrill Series
Interactive Mealtime Plates
Tej Belkhode Designs the Platoo Interactive Sensory Meal Plate
Screen-Free Toy Collections
Luki Lab Spotlights Six Products at the New York Toy Fair 2026
Book Series-Inspired Collectibles
Bonkers Toys Debuts the Warrior Cats Merchandise Line
Supermarket-Inspired Slime Toys
Zuru Slime Mart Shares Baskets & Bags with Food-Like Sensory Toys
Nostalgic Blind Toy Series
The Teletubbies Say Hello Series Nods to Childhood Icons for Collectors
Branded Creativity-Focused Workshops
The LEGO Group Unveils Its 2025 Creativity Workshop Series
Collectible Halloween-Themed QSR Toys
The Burger King Scooby-Doo Toys Come in Six Styles
Seasonally Themed Magnetic Toys
MAGNA-TILES Introduces New Thematic Toys at Toy Fair 2026
Annual International Toy Fairs
Spielwarenmesse is Running Its 75th Edition This Year
Digital Dinosaur Toys
Bitzee Jurassic World Helps Kids Nurture, Feed & Care for Baby Dinos
Snuggly Plush Toys
Jazwares Spotlights Giftable Squishmallows for the Holidays
Iconic Toy Collection Expansions
Spin Master and Feld Motor Sports Continue Monster Jam® Collab
Expressive 3D-Printed Figures
Solobo Emotion Friends Help Kids Explore Feelings Through Play
Mental Health Toy Curations
Timeless Toys' D.O.S.E of Play Helps Kids Manage Stress & Anxiety
Hybrid Educational Toy Designs
Fisher-Price Partners with Big Little Feelings
Nostalgic Timeless Click Devices
This 3D-Printed iPod Classic Fidget Toy Revives Tactile Memory
Skill-Building Play Kits
The Helper Play Kit Supports Independent Play Based on Life Skills
Interactive Decision Tools
Spin It Wheel Boosts Engagement With Fun Random Choices And Giveaways
Sensory Audio Companions
My First Tonies Combine Early Learning with Soft, Squeezable Characters
Real-Circuit Board Games
Reactor Rescue Uses Functional Electronics in Gameplay
Cartoon-Themed PC Peripherals
Razer Teases an Upcoming Collaboration with Pokémon
Tech-Driven Tooth Fairy Trackers
The Tooth Fairy Tracker Features Kiki the Tooth Fairy
Collectible Mini Cameras
The Photo Creator Mini Cam Lets Kids Snap Photos Without a Phone
Plushie-Themed Halloween Offerings
Jazwares and Warner Bros. Launch Spooky New Plush Line
Toy-Gifting Menu Promotions
Cracker Barrel Introduces a Limited Edition Menu for Young Guests
Kids Modern Step Stool
The Totto Step Stool Concept Blends Montessori Values with Playful Design
Toy Trading Platforms
Toy Trader App Lets Families Trade Toys, Clothes, and Gear Without Cash
Interactive Learning Games
FamilyFunHub Makes Learning Engaging With Free Educational Games
Toddler Off-Screen Audio
Ms Rachel Tonie Offers Screen‑free Sing‑along Learning for Toddlers
Active Play Fair Presentations
JOYIN Gears Up to Present at Spielwarenmesse 2026
Educational Sensory-Support Tools
Ted Kangaroo Increases Availability of Its Sensory Product Range
Expansive Child Product Ranges
The Latest Target Baby Products Will Come in Many Options
Ultra-Nostalgic Toy Acquisitions
ArtCreativity Acquires the Wooly Willy Brand from PlayMonster
Cognitive Play Platforms
Toddlr Offers Educational Games for Kids with Balanced Screen Time
Fidget-Friendly Calculator Designs
Victor Technology's Products Boast Fidget Spinner Functionality