The quintessential furniture store is one of the more innovative brands on the market, which is prevalent within this collection of IKEA campaigns that highlight the sometimes cheeky/always lovable approach that's always taken. The innovative aspect about the IKEA brand is the international nature of it; while the humble origins lay in Sweden, the brand today operates in many major countries around the world, delivering product in a way that is truly worldly (think image-based instructions and one word product names).
These IKEA campaigns offer a glimpse into the warm and cozy brand that is obsessed with everything concerning how you live your life. Whether it's your morning routine or the living room, there are few aspects of modern life that IKEA hasn't influenced or become a part of.
22 IKEA Campaigns
From Furniture-Building Races to Virtual Decorating Apps:
Michael Hemsworth — Sep 6, 2014 — Art & Design
22
Cozy Commuter Couches
IKEA Bus Terminals Change the Way You Wait
21
Furniture Store Cafes
Tokyo's IKEA Lotus Collection Cafe is a New Place to Eat IKEA Food
20
Worldwide Wakeup Infographic Sites
IKEA's Life at Home Studies Morning Rituals Across the World
19
Retro Home Magazines
Vintage IKEA Catalogs Prove Looks of the 60s and 70s Are Hot Again
18
Sketched-In Furniture
The IKEA Drawing Commercial is Artistically Imaginative
17
Furniture-Assisting Ads
The IKEA Assembly Service Campaign Visualizes Help Needed
16
Interactive Mobile Catalogs
IKEA PS 2014 on the Move Was Presented in Full on Instagram
15
Storytelling Selling
IKEA Explores Illustration-Based Digital Communication
14
Furniture Store Sleepovers
This Year's Sleepover at IKEA Promotion Was Posted on Airbnb
13
Product Costume Contests
IKEA's Fun Contest Challenged Consumers to Dress Up Like an IKEA Product
12
Familial Home Ritual Campaigns
IKEA's #Houserules Has Families Share Their Unique Home Rules
11
Virtual Decorating Apps
Furnish's Augmented Reality App for Interior Design Makes Choices Easy
10
Catalog-Sharing Campaigns
The IKEA Social Catalogue Campaign Had Its Fans Digitize Pages
9
Storytelling Furniture Ads
IKEA's Billboards Shows Scenarios for Leafing Through Its Catalog
8
Mature Furniture Merchandizing
Anniversary IKEA Ad Celebrates Years of Manufacturing
7
Scandal-Stopping Storage Ads
Catastrophic Combinations are Avoided with IKEA Storage Solutions
6
Augmented Reality Catalogues
The 2014 IKEA Catalogue and App Virtually Display Decor
5
Animal Adoption Advertising
Ikea Promotes Dog Adoption With Cut-Out Displays in Store Showrooms
4
Familial Furniture Ads
The IKEA Family Tree Campaign Maps Out Where Babies Are Made
3
Furniture-Building Races
Buzzfeed Challenges Couples to Build IKEA Furniture as Fast as They Can
2
Colorfully Hidden Product Ads
IKEA'a Products Are Almost Invisible in the 'Choose Color' Ads
1
Gigantic Furniture Installations
IKEA's Big Furniture Setup Lets Adults Play Like Little Kids
Related Ideas
Cozy 60s-Inspired Seating Solutions
The IKEA DYVLINGE Swivel Armchair Revives a Classic Design
Nostalgic Winter Intimates Campaigns
SKIMS' Holiday Campaign Was Inspired by Vintage Magazines
Workwear Brand Homeware Series
The New Carhartt WIP Homeware Capsule Breaches new Realms
Timeless Furniture Designs
Friends & Founders Embraces Scandinavian Tradition and Craftsmanship
Playful Pet Accident Campaigns
IKEA Unveils the Don't Worry, You Can Afford It Campaign
Timeless Furniture Capsules
EQ3's Spring/Summer 2023 Embraces Simplicity & Head-Turning Aesthetics
Flexible Workplace Furniture Collections
The IKEA MITTZON Office System Has 85 Products
Innovation-Focused Furniture Design Collectives
Haworth Launches DesignLab to Push Innovation
Invisible Furniture Capsules
IKEA's Invsbål Campaign and Capsule are a Playful April Fool's Joke
AI-Generated Fashion Campaigns
Casablanca Spring/Summer 2023 Conveys a Hopeful Future
Ultra-Sophisticated Sofa Designs
Fogia Boasts a Range of Sofa Designs with Swedish Sensibilities
Ultra-Cozy Contemporary Furniture Collections
The Barba Collection by Fogia, Sweden is Stunning
Inconspicuous Pet Furniture
Pilar Pirez Manfredi Designs the TAIPEI Pet Furniture Collection
Multifunctional Modern Furniture
Alessandro Stabile's D-Segno Brand Offers Contemporary Furniture
Uplifting Pet Products
IKEA's UTSÅDD Collection Brightens the Lives of Pets & Their Owners
Ingenious De-Influencing Ads
Cuyana's De-Influencing April Fool's Campaign Highlights Greenwashing
Retro Vibrant Furniture Series
IKEA Unveils the Nytillverkad Collection Nodding to its Past
Colorfully Saturated Home Collections
IKEA and Raw Color Co-Create the TESAMMANS Collection
Affordable Pet-Specific Products
Swedish Retailer IKEA Launches its First Pet Collection, UTSÅDD
Ergonomic Multi-Use Desk Furniture
The 'Kabinett' Desk Supports Productivity, Storage and More
Stunning Scandinavian Seating Collections
Gestalt New York Taps the Work of Skovgaard Jensen
Iconic Furniture Releases
Fasetti is Reimagining Olof Ottelin's Jumbo Lounge Chair
Sporty Fashion Spring Campaigns
adidas Originals Introduces the 1000 Back Campaign
AI-Powered Travel Campaigns
Samsonite's Bring It 2024 Campaign Exudes Timeless Style & Durability
Modernized Coffee Product Branding
Nescafé Branding Has Been Overhauled for a Refreshed Profile
Employee Fragrance Campaigns
Lidl's Fragrance Campaign Features Local Talent with Celebrity Names
Conscious Experimental Furniture Designs
Vaarnii's Whimsical Furniture Was Presented at Tableau
Scandinavian Design-Inspired Chair Collections
The Ornäs Chair Collection Exudes Elegance
Kitchen-Inspired Store Interiors
Crosby Studios Designs This Unconventional Jewelry Store Interior
Fast Food-Inspired Beachy Campaigns
Leo Burnett Italia Unveils a New Summery McDonald's Campaign
Ultra-Elegant Timeless Furniture
Deft Studio's Furniture Collection is Modern and Approachable
Opulent Material-Focused Furniture
Hermès Showcases its New Home Essentials Collection
Togetherness-Inspired Furniture Capsules
JUNTOS ' Inaugural Furniture Line is Called Coming Home
AI Interior Decorators
HOMEE AI Unveiled a World-First AI Interior Designer at CES 2024
Luxury Hotel Furniture Lines
The Luxury Hotel Group Aman Launches Its Debut Furniture Line
Cozy Luxury Winter Campaigns
The Burberry Winter 2023 Campaign Has Launched
Art Museum-Inspired Campaigns
Kachorovska's Latest Campaign is Located in a Ukranian Museum
Cinematic Fashion Campaigns
Norse Projects Partners with Mikkel Karstad for Its New Campaign
Denim-Adorned Furniture Lines
Harry Nuriev Exhibits Denim Furniture, Inspired by the American Drea
Interior Design Concept Guides
IKEA Unveils its Inaugural Style Guide on Home Design
Architecture-Inspired QSR Ads
This New McDonald’s Campaign Encourages Eating at Home
Incredibly Vibrant Homeware Collections
IKEA's Nytillverkad Captures One's Eye Immediately
Staff Uniform-Made Home Collections
IKEA's VÄXELBRUK Collection Upcycles Worker Uniforms
Slow Living Decor Collections
Livøm Blends Scandinavian Minimalism and Canadian Design
Connected Gamer Campaigns
Heineken's Just Another Night Out Shatters Anti-Social Stereotypes
Gaming-First Furniture Collections
Ikea's 'Brännboll' Collection is Minimalist And Comfortable
Festive Showroom Eateries
Seasons Eating's at IKEA Opens Roomsets for Holiday Hosting
Curated Home Decor Platforms
Cribsi Offers Warm and Modern Home Decor
Sensorial Beer Campaigns
Feel the Alps Captures the Essence of Edelweiss
Furniture Retailer AI Chatbots
IKEA Launches the BILLIE Chatbot To Tackle Customer Inquiries
Retail Furniture Market Expansions
H&M Home Broadens Out to the US Market with a Distinctive Range
Parenting-Inspired Furniture Campaigns
Al-Futtaim IKEA Launched the Proudly Second Best Campaign
Tailor-Made Furniture Ranges
Last Ditch Design's Capsule Balances Aesthetics and Functionality
Heiress-Created Homeware Collections
Walmart is Launching Paris Hilton's Be An Icon Collection
Ultra-Sophisticated Furniture Showrooms
Lazzoni Recently Opened Its First Showroom in the UK
Immersive Living Room Concepts
Moooi Presents an Immersive Journey for Milan Design Week
Inaugural Stylish Furniture Collections
Jacquemus' Launches a Beautiful Furniture Line
Furniture Brand Price Reductions
IKEA New Lower Prices Includes Over 1,500 Products
Transforming Imaginative Furniture Designs
The Kiddie Couch Encourages a Sense of Play
Celebrity-Fronted Fashion Campaigns
The New Calvin Klein Campaign Features Many Celebrities
Re-Imagined Furniture Identities
Herman Miller's 2024 Brand Refresh is Vibrant and Functional
Slick Architect-Inspired Fashion Campaigns
The New Norse Projects Campaign Celebrates Delivery 2
Warm Ambiance Hospitality Offices
Frya Design Agency Designs the Berg & Ridge Office Space
Workplace-Integrated Store Locations
IKEA Hosts Hej!Workshop Coworking Space in its Store
Comfort-Focused Footwear Ads
The ALDO Spring 2024 Campaign Highlights Its Pillow Walk Technology
Reinvigorated Cognac Campaigns
Larsen Cognac Challenges Traditional Images & Outdated Views
Leftover Wood-Constructed Furniture
Alexander Lervik Creates Furniture From Leftover Materials
Nostalgic Flavor Campaigns
Knorr Introduces the Taste of Home Campaign
Space-Themed Home Decor Collection
IKEA Introduces its new Cosmic AFTONSPARV Collection
60s Vintage-Tinged Decor Collections
IKEA Continues to Grow the Nytillverkad Collection
Housing Crisis Presentation Campaigns
IKEA Woks with Shelter to Create Four Real Life Roomsets
Automotive Brand Decor Collections
The Bugatti Home Collection Was Unveiled for Milan Design Week
Housewares Retailer Design Apps
The Wayfair Decorify App Digitally Transforms Spaces for Shopping
Shoppable Virtual Beach Houses
The J.Crew Virtual Beach House Shares Interactive Content & Games
AR-Powered Furniture Lenses
Google Search Now Supports AR-Based Ikea Furniture Try Outs
Peaceful Holiday Ads
IKEA's Take A Holiday From The Holidays Reminds People to Find Calm
Sustainable Furniture Capsule Shops
Light and Dwell Open up a Store of Furniture Designs
University Starter Kits
IKEA Canada Curated a $99 Kit with Dorm Room Staples for Students
Sleek Artful Accessible Furniture
ThirdKind Presents its Abigail Collection of Furniture
Affordable Back-to-School Campaigns
Staples Canada Embraces the Theme of '90s Throwback Pricing
London-Inspired Sporty Campaigns
Nike Presents the Pulse of London Campaign Honoring the City
Ketchup Obsession Campaigns
'It Has to Be Heinz' Spotlights Fans' Intense Love of Heinz Products
Danish Design Exhibitions
Fritz Hansen Curated EXPRESSIONS of CHARACTER in Copenhagen
Inaugural Luxury Furniture Brands
Karl Lagerfeld‘s Namesake Brand Announces a New Furniture Line
Candid Celebration Campaigns
Edible's "There's an edible for That" Celebrates Even Awkward Moments
AI Room Designers
IKEA Canada Launches a New AI Room Design Feature for Enhanced Customization
Premium Kitchen Pranks
IKEA Invented "Eureka Spiritis" to Showcase Its Quality Furnishings
Life-Celebrating Colorful Furniture
The BELLEVIE Collection by Fermob Honors Simplicity
Artistic Multi-Beverage Ads
The Coca-Cola Family is Spotlighted in this Unique Ad
Asia-Honoring Artisanal Handmade Designs
IKEA Presents its MÄVINN Collection Celebrates Asia
Swipable Curated Ad Inspiration
Swipify Lets Users Swipe Through the Latest Ad Campaigns
Pop Art-Inspired Bright Furniture
Henri Judin's New Furniture Series Unveiled at SaloneSatellite
Expanding Furniture Collections
Fendi Casa Showcased an Expanding Furniture Collection in Milan
Immersive Furniture Company Exhibitions
IKEA Unveils the Future Together Exhibition at MDW
Safety Patent Pledges
IKEA Promotes Safety with Its Patent Pledge Program
Orange Branding Updates
Minute Maid Launches a New Global Brand Identity for its Orange Products
Nordic Versatile Outdoor Furniture
Fritz Hansen Introduces the Tradition Series of Furniture
Bag-Inspired Large-Scale Installations
IKEA's Iconic FRAKTA Bag Takes the Spotlight in Chicago
Minimalist Aluminum Furniture Collections
URBANCRAFT Debuts the Monochrome Basics Collection
Charitable Cozy Furniture Lines
Design Within Reach & Knoll Textiles Boasted the Nick Cave Range
Human Connection-Inspired Furniture
Carl Hansen & Son Joins Rikke Frost on the Sideways Series
Novela-Inspired Liqueur Ads
Kahlúa's Spots Bring Excitement to Everyday Occasions
Playful Sustainable Lounge Furniture
The Beam Collection by Neinkamper is Soft and Curvaceous
Bespoke Interior Design Services
IKEA is Offering Online Design Assistance For Homes & Businesses
AI-Enabled Cabinet Capsules
Amin Saadat Designs a New Collection of Dynamic Furniture
APPI Eco-Friendly Furniture
Sabai Design is a Sustainable Furniture Disruptor Led by Woman Founder
Locally Focused Visionary Tableware
IKEA's Design Lab Presents the New Products of Place Campaign
Contemporary Debut Furniture Series
Nine United Launches a New Collection of Furniture
Vacation Rental Campaigns
Airbnb Debuts an Animated Ad That Celebrates Booking a Place to Yourself
Mindful Illumination Holiday Campaigns
Santa & Cole Presents a Warm Embracing Light Campaign
Colorfully Playful Office Chairs
Skogstad and Wærnes Designs the Bud Chairs for Fora Form
Modular Beam-Themed Furniture
The Beam Collection by Adam Weir has a Harmonious Structure
Vibrant Apartment Showrooms
&Tradition Designs the Under One Roof Apartment Showroom
Personalized Grocery Billboard Campaigns
Tesco Ireland Gets a New Live-Prompt Campaign
Casual Pizzeria Marketing
UK Pizza Chain PizzaExpress Undergoes Design Update
Sustainable Flat-Packable Hotel Furniture
Fritz Hansen Recently Debuted Its First Outdoor
Thoughtful Wheeling Cabinets
Anna Søgaard's Cabinet on Wheels Emphasizes Mobility in the Everyday
Multi-Material Home Collections
Banana Republic Launches BRHome for Home Decor Enthusiasts
Sustainable Furniture Services
IKEA's As-is Service Connects Shoppers to Gently Used Products
Modernized Phone-Friendly Furniture
The Cambridge Casual Auburn Adirondack Chair is Feature-Rich
Slick Commercial Furniture Collections
Arcadia and IDA Design Collaborate on the Lineup
Review-Based Marketing Campaigns
These Amazon Campaigns Bring Real Reviews To Life
Inclusive Chosen Family Campaigns
Calvin Klein's 'This Is Love' Campaign Emphasizes True Family
Whimsical Kids Furniture Collections
Oeuf Presents the New Moss Collection of Modern Looks
Expanding Nostalgic Furniture Collections
IKEA's Nytillverkad Collection Launched New Pieces
AR-Powered Shopping Apps
Walmart Releases a New Augmented Reality Feature for its iOS Application
Versatile Modern Furniture Series
Wittmann Presents a New VUELTA Modular Collection
Life-Exploring Colorful Furniture
Arper Presents Five New Collections of Vibrant Furniture
Sleek Adaptable Outdoor Furniture
Normann Copenhagen Unveils the Vig Collection of Timeless Design
Dynamically Playful Furniture Collections
Note Design Studio Creates the Wekino with Capsule
Italian Artful Brand Refreshes
Iittala Refreshes its Brand as an Opus for the Glassmaking Brand
Bright Artful Cabinet Collections
Muller Van Severen Introduces the Bridges Collection
Affordable Off-Brand Products
Unitas Launches a New Own Brand Label Called Local Living
Table Design Exhibitions
Eames Institute of Infinite Curiosity Debuts Tables, Tables, Tables
Collectivity-Inspired Furniture Series
Conor Hacon Designs a New Capsule for Common Design
Contemporary Home Brand Initiatives
abc carpet & home Participated in the Holiday Cheer
Festive Hotel Decor Campaigns
IHG Hotels & Resorts Launches the Seasonal Winter Chalet Campaign
Fakeaway Grocery Store Products
These Iceland Foods Products Enable Restaurant-Inspired Meals
Locally Sourced Furniture Collections
Grayn Presents its First-Ever Collection of Furniture
Festive Value-Minded Retail Campaigns
The Spar BIG Deal of Christmas Campaign Launches This Month