Drunks are a messy bunch, either wildly creative and exuberant or unpredictable and violent. The innovations below are focused on either one end or the other of this manic-depressive continuum of intoxication.
Take the iBoxer, for example. What sober person would want to play with a giant punching bag that looks like an iPhone? It takes a lush to come up with such deliciously garish design. Conversely, no drunk could ever come up with some of the innovative anti-drunk driving campaigns featured below.
Whether you're a teetoaler or a total lush, you'll find something in this cluster to suit your alcoholic preference.
21 Drunktastic Innovations
20
Ugly Drunk Scenarios
Maktub Ads Encourage Drinking at Home
19
Drinking Shoes
Walk With Your Vodka
18
LG Breathalyzer cellphone
End Of Drunk Dialing
17
Drinking Campaigns
A Night to Remember or Forget ?
16
Everything on Wheels
Toyota Drunk Driving Ads
15
Intoxicated Photography
Marcel Wanders' Sexy Happy Hour
14
Silly BBQ Decorations
Drunk Chicken Heads
13
Trapping Alcoholics in Glasses
Anti-Bing Drinking Campaign: Was It Worth It?
12
Giant iPhones for Discos
The Coin-Operated iBoxer For Drunken Amusement
11
Children as Designated Drivers?
Son, 11, Drives Home Drunk Dad
10
Backwards Awareness Commercials
Anti Binge Drinking PSAs
9
Incoherent Commercials
A Drunk Jeff Goldblum for Apple iMac
8
Anti-Drunk Driving Tech
Nissan's Concept Car For Lushes
7
Drunk E-Mail Prevention Tools
Google Mail Goggles
6
Bleeding Drink Coasters
Mumbai Traffic Police Combat Drunk Driving
5
Lavatories for Lushes
Combo Urinals & Vomit Receptacles
4
Tombstoning Craze
Drunken Idiot's Sport
3
Tax Funded Freebies for Drunks
Free Flip Flops in England
2
Comic Virals
Drunk Tilted Room Sketch
1
Anti-Drunk Driving Gadgets
Geosat 6 Drive Safe
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Non-Alcoholic Whiskey Cocktails
Dank & Dry Old Fashioned Uses Non-Psychoactive Cannabis Terpenes
Nostalgic Beer Brand Phones
The Boring Phone by Heineken Helps Adults Focus on What Really Matters
Beer-Pouring Party Billboards
JUBEL Made a Billboard That Pours Pints Invites People in to Party
Multifunctional Beverage Carriers
The Conceptual 'ThermoBag' Drink Carrier is All-in-One
AI-Powered Bartenders
BarGPT is an AI Bartender That Creates Drinks Based on Text Prompts
Vasectomy-Inspired Boxers
Twisted Tea Introduces the First-Ever Twisted Tea VasectomUndies.
Sea-Inspired Anti-Smartphone Cocktails
The Futago Smartphone-Fasting Sour Encourages Socialization
Unbreakable Wine Glasses
Djuce's Unbreakable Glass Embraces Scandinavian Design
Flask Phone Cases
Body Vodka Created a Take-Anywhere Transparent Flask Phone Case
Conceptual Craft Beer Bottles
Sour Glass Encourages Thoughtful Drinking Experiences
Low-Calorie Non-Alcoholic Brews
Partake Brewing's Alternative Brews Challenge Industry Norkms
Refreshed Boozeless Beverage Ranges
Liquid Intelligence Zero-Proof Line Introduces aēlo
Romantic Drinking Accessories
Hendrick’s & Wiederhoeft Crafted a Line of Unusual "Gintimates"
Moderate Drinking Campaigns
The Magic of Moderate Drinking Encourages Responsible Consumption
Alcohol Alternative Tinctures
Apothékary Launches the Limited-edition Free Spirit Minis Gift Set
Drinker-Specific Sunscreens
Beavertown Brewery Made a Sun Care Product for Beer Drinkers
Ready-to-Pour Tinned Spirits
Departed Spirits Disrupts the Category with Flask-Like Packaging
Vodka-Branded Holiday Lines
Tito's Handmade Vodka Launches Kinda Ugly Holiday Collection
Ready-to-Mix Powdered Martinis
Hendrick's Concocted the Driest-Ever Martini for April Fool's Day
Insulated Cocktail Shakers
Yeti's Premium Cocktail Shaker Keeps Drinks Chilled to Perfection
Functional Libation-Holding Designs
TOMBOGO and White Claw Design the Funtional Claw Bag
Cult Movie-Inspired Tumblers
Dragon Glassware Boasts the Mean Girls Burn Book Tumbler
Wellness Tincture Mocktails
Apothékary's Mocktail Magic Recipes Offer Alcohol Alternatives
Timeless Sports Drinks
Ancient Drinks Offers Time-Honored Recipes for Enhanced Energy
Lookalike Sparkling Water Cans
Not Beer's Sparkling Water Resembles a Classic Brew
Connected Gamer Campaigns
Heineken's Just Another Night Out Shatters Anti-Social Stereotypes
Automated Mixologist Cocktail Makers
The Barsys 360 Smart Cocktail Makers App-Connected
THC-Infused Seltzers
WYNK's Adult Beverages Deliver an Alcohol-Free Buzz
Low-Alcohol Cannabis Drinks
Mataroa Happy is Bottled at 11% ABV and Infused with Cannabis Oil
Dopamine-Boosting Beverages
Illicit Elixirs are Non-Alcoholic, Caffeine-Free and Mood-Boosting
Indulgent Vodka Seltzers
PLAY HARD Seltzers Speak to a New Generation of Style & Flavor Seekers
Emotional Utility Beverages
These Canned Drinks Deliver Refreshment and a Euphoric Boost
Ultrasonic At-Home Beer Dispensers
The Guinness MicroDraught 2.0 Elevates Beer Drinking
AI-Created Neighborhood Cocktails
Absolut and Ogilvy Canada Made AI-Generated Cocktails
Alcohol-Free Festival Bars
The New Bar is Coachella's First Official Nonalcoholic Partner
Cannabis-Infused Spirits
Nowadays is the First Nationally Available Cannabis-Infused Spirit
Artful Alkaline Waters
Bored & Thirsty Champions Self-Expression & Interactive Packaging
Reviving CBD Drinks
INTUNE CBD Drinks Combine CBD with Functional Health Ingredients
Beer-Scented Refillable Deodorants
The BrewDog x Fussy Punk IPA Deodorant is Hoppy & Tropical
Mocktail-Inspired Cannabis Drinks
The 'House of Terpenes' Beverages Deftly Combine Flavor & Buzz
Oceanic Sea Moss Refreshments
MOSS Drinks Were Created by DrSmood and Michael B. Jordan
Health-Focused Alcohol-Tracking Apps
Sunnyside is a Mindful Drinking & Alcohol-Tracking App
Influencer-Crafted Gin Cocktails
These Tanqueray Gin Holiday Drinks Celebrate Canadian Traditions
Functional Effervescent Drink Ranges
SmartSoda Brilliant Life Drinks are Made with Alkaline Water
Cordless Cocktail Makers
bev by BLACK+DECKER Creates a Party Atmosphere with Multicolored LEDs
Fruit-Forward THC Cocktails
Jeng Launches the New Sparkling THC Cocktails in Four Vibrant Flavors
Nostalgic Scottish Beer Collections
Vault City Launches the New Irn-Bru-Inspired Beer Lineup
Alcohol-Monitoring Bracelets
The 'SOBRSure' Proactively Detects Alcohol In Drivers' Systems
AI-Powered Artful Cocktails
Patrón Releases the New AI Margarita Generator System
Ready-to-Drink Kombucha Cocktails
Miixt's Vodka Kombucha Refreshers Were Based on Consumer Habits
Culturally Inspired Canned Cocktails
Phreshly Targets Consumers Who are Tired of Hard Seltzers
Nootropic Zero-Alcohol Cocktails
Noot Uses Cognitive Enhancers to Uplevel Drinking Experiences
Artisanal High-ABV Cocktails
Art & Rev Canned Craft Cocktails Pack a Punch in Every Serving
Vibrant Spirit Collections
Hoxton Spirits Launches the New Packaging and New Spirits
Party-Ready Mini Cocktails
The Drinks Bureau Makes Fun, Playful 10% ABV Cocktails in 150ml Cans
RTD No-Alcohol Cocktails
!MPROV Booze-Free Cocktails Take the Work Out of Mixing Quality Drinks
Stackable Bottled Cocktails
BLOC's Experimental Cocktails are Packaged in a Convenient Size
Paper Bottle-Packaged Cocktails
World of Zing Cocktails Come in the Frugalpac Frugal Bottle
Canned Artisan Mixology Cocktails
These New Togronis Cocktails Come in Two Varieties
Refreshing Whiskey Canned Cocktails
Darco Spirits Introduces Beach Whiskey Canned Cocktails
AI Party Planners
"The Generager" by Three Olives Vodka Launches Custom Party Themes & Concepts
Fruit-Forward Tequila Cocktails
Dad Water is Personality-Packed Fruit-Infused Tequila Water
Caffeinated Alcoholic Coolers
Hooch Launches an Enhanced RTD Canned Range Called Soopa Hooch
Performance-Boosting Beverages
These Sparkling Energy Drinks Boost Physical & Mental Performance
Monthly Mocktail Subscriptions
Raising the Bar Offers Sustainable Mocktail Kits On-Demand
Reusable Aperitif Bottles
Ghia's Bottle Helps Customers Creatively Repurpose Empty Packaging
Alcohol-Free Canned Cocktails
J2O Mocktails Come in Three Delicious Flavors with Natural Infusions
Refreshing Low-Calorie Mocktails
Joyburst Mocktails Offers a Range of Non-alcoholic Indulgences
Botanically Brewed Canned Cocktails
Wild Folk's Zero-Proof Cocktails Take Cues from Foraging
Boozy Backyard Games
Beer Darts is an Engaging Spin on Traditional Backyard Games
Microdosing Social Tonics
BRĒZ is a First-of-Its-Kind Cannabis and Lion's Mane-Infused Drink
Hangover-combating Hydration Drinks
GLOW Sparkling Hydration is Your Ultimate Hydration Companion
Premium Alcohol-Free Refreshments
Savyll Non-Alcoholic Cocktails are Arriving at Sainsbury's
Themed Party Generators
Drizly's Party Theme Generator 3000 Helps with Hosting Themed Parties
Mix-and-Match Skincare Recipes
Drunk Elephant "Smoothies" Respond to the Changing Needs of Skin
Juice-Forward Mixology Assortments
Simply Mixology Elevates the At-Home Mocktail Experience
Sparkling Lavender Mocktails
Blind Tiger's Lavender French 75 Was Inspired by a Historic Cocktail
Gamer Enhancement Drinks
Sly Offers Gamers the Benefits They Need to Keep Playing
Non-Alcoholic Botanical Brewers
COLDRAW Creates Exceptional Non-Alcoholic Drinking Experiences
DIY Whisky Bottles
Stauning's Customizable Labels Creatively Solve Supply Chain Issues
Functional Alcohol-Free Refreshments
Bonbuz Functional Fizz Helps to Elevate Mood, Energy and More
Ready-to-Drink Letterbox Cocktails
NIO Cocktails are Ready for Shipping and Sipping
Cannabis-Infused Microdosing Sodas
Green Monke's Lightly Sparkling Beverages Deliver a Social High
Robotic Beverage Machines
FrazyBot is Coming to CES 2024 to Simplify Specialty Drinks at Home
Non-Alcoholic Beer Cocktails
Talon & Tinnie Reinvents the Traditional Boilermaker for Dry January
Adaptogenic Alcohol Alternatives
Huzzy Smart Sips Share a Buzz with Adaptogens and Nootropics
Zero-Proof Craft Mocktails
Recess Zero Proof Beverages are Boosted by Functional Ingredients
Botanical Vodka Seltzers
Plant Botanical Infuses Drinks with Dandelion Root, Ginseng & More
Low-Waste Sustainable Spritzes
The Sustainable Spritz Eliminates the Need for Single-Use Glasses
Non-Alcoholic Discovery Apps
The NA Drink Locator App Maps Alcohol-Free Options
AI-Concocted Alcoholic Libations
Sapporo Taps IBM To Help Develop a New Generative chūhai Model
Responsible Drinking Campaigns
The Irish Goodbye Program from The Quiet Man Offers Free Rides Home
Canned Booze-Free Cocktails
IMPROV is a Non-Alcoholic Beverage Revolutionizing Social Drinking
Alcohol-Free Craft Cocktails
Aplós Unveils its New Line of Non-Alcoholic Canned Cocktails
On-the-Go Wine Accessories
Out of the Woods Presents the Ultimate Wine Bundle
AI Cocktail Assistants
Thirsty Bot Offers and At-Home Bartender Experience
Juicy Cannabis-Infused Spritzers
CQ Drinks Combine Real Fruit and Terpene-Rich Cannabis
Bartender Collaboration Apps
Drinktank is Changing the Way Brands and Bartenders Collaborate
Personality-Inspired Drink Packaging
Tetra Pak's Smart Packaging Leads Fans to a Personality Test
Martini-Inspired Mocktails
Mavrik Launched a Pair of Martini-Style Cocktails Without Alcohol
Alcohol-Free Paloma Cocktails
ISH Crafted a Mindful Version of a Classic Tequila-Based Drink
Euphoric Hemp-Infused Mocktails
Cali Sober Makes Vibrant Canned Drinks with 5mg of THC
Co-Branded Inflatable Pools
The Canada Dry x Carrots Bundle Shares Stylish Summer Staples
Nostalgic High-ABV Cocktails
Dirty Shirley Extra Dirty is a Boozy Reimagining of a Childhood Drink
Functional Non-Alcoholic Cocktails
Aplós Cocktails' Hemp and Adaptogens Support the Mind and Body
Bar-Quality Canned Cocktails
The Wonderland Canned Cocktails from BrewDog Come in Five Flavors
Non-Alcoholic Beverage Clubs
soft crush and Somm & DINR Launched Somm Grand Cru Zero
Rapper-Backed RTD Cocktails
Snoop Dogg and Dr. Dre Team Up to Launch the New RTD Cocktails
Non-Alcoholic Functional Tonics
Mood by Boochcraft Replenishes the Mind and Body
Premium Non-Alcoholic Cocktails
Mocktail Serves Up the Best Parts of Cocktails Without Alcohol
Non-Alcoholic Craft Cocktails
Olé Mocktails are Premium Drinks Inspired by Classic Cocktails
Rapper-Approved Cannabis Drinks
These Cannabis-Infused Beverages Were Created with Snoop Dogg
Mixed-ABV Hard Seltzers
System's Inclusive Drinking System Offers Varied Alcohol by Volume
Alcohol-Free Highball Cocktails
Everleaf and Tayēr + Elementary Created a Juicy, Spicy Mocktail
Non-Alcoholic Spritzers
Weekday Vibes Uses Dealcoholized Wine as a Base for Its Beverages
Replenishing Mineral Water Campaigns
Crazy Water's Crazy Dry January Makes Not Drinking Fun
Vibrant Wine Alternatives
Kally Crafts Non-Alcoholic Drinks with Fruit, Botanicals & Verjus
Collaborative Alcohol-Free Brands
Powell Brewery Taps Downlow for a New Non-Alcoholic Beer Brand
Modern Alcohol Collection Platforms
Unicorn is a Next-Gen Platform for Collecting Spirits & Wines
RTD Alcohol-Free Spritzes
Abstinence Spirits' Aperitivos are Low-Sugar & Naturally Colored
Curated Alcohol-Free Alternatives
House of 0.0% Shares a Selection of Alcohol-Free Drinks
Bar Cart Mascots
Tito's New Ad Series Features an Anthropomorphic Bar Cart with Mixology Skills
Electric SUV-Inspired Beers
Tesla Unveil Its Latest GigaBier Inspired by Its Cybertruck
Zero-Proof Sparkling Beverages
TÖST Makes Sparkling Drinks with No Alcoholic Fermentation
Alcohol-Free Soft Drinks
ZAG Drinks' Social Softs are Designed for Adult Drinking Occasions
Consumer-Driven Canned Cocktails
These Eristoff Canned Cocktails Come in Two Options
Supportive Sobriety Apps
'Sober' Guides Individuals on Their Sobriety Journey
Boxed Basketball-Themed Punches
BeatBox Blue Razzberry Mavericks Edition Cheers on the NBA Team
Alcohol-Free Gift Packs
Gimber's Alcohol-Free Gift is Packed in Honeycomb-Style Material
Drink-Enhancing Cannabis Drops
Mocktail Creator Turns Drinks into Alcohol-Free Cannabis Beverages
Crafty Canned Cocktails
These Cocktails Make Use Of Pristine Vodka and Purpose-Made Gin
Low-ABV Canned Cocktails
These Tattersall Distilling Canned Cocktails Come in Three Varieties
Canned Umami Cocktails
Tiny Tee's Dirty Martini is an Easy Way to Enjoy "the OG Umami Cocktail"
Personalized Mixology Apps
Sloshed Creates Cocktail Recipes Based on Ingredients You Have on Hand
Drink Gift Registries
The Drizly Gift Registry Shares the Gift of Great Drinking Experiences
Sporty Party Punches
Beatbox Beverages' Partner Series Features a Legendary University Mascot
Cocktail-Inspired Togetherness Activations
Smirnoff's Global Connectivity Initiative Launched
High-ABV Hard Juices
Two Robbers' Hard Juices Pack a Punch at 8% ABV
Low-Calorie THC Shots
This Flavorful Cannabis Beverage Offers Fast-Acting Effects
Multi-Alcohol Variety Packs
Carbliss' Drink Variety Pack Offers a Taste of Three Types of Spirits