Before jumping to the conclusion that this collection of cosmetics for men will focus primarily on shaving, make sure to take a solid browse across the breadth of products to see what's available. The rise in cosmetics for men is growing by leaps and bounds thanks in part to guys looking to take better care of their skin to girlfriends or family members purchasing for them as gifts.
What we're seeing is the rebranding of cosmetics from being either distinctly feminine or relatively neutral to hyper-masculine with colors and packaging designs that resonate with the male consumer. As seen with this collection of cosmetics for men, it'll likely not be long before we see brands like Sephora dedicating entire sections to dudes.
28 Cosmetics for Men
From All-Natural Beard Oils to Sleek Hair Care Packaging:
Michael Hemsworth — Aug 15, 2014 — Fashion
27
Personalized Scent Subscriptions
Scent Trunk's Fragrance Subscription Will Find Your Perfect Scent
26
Vintage Shaver Branding
Spiff Packaging is 1950s-Designed to Appeal to Timelessly Dapper Gentlemen
25
Vintage Flask-Inpired Kits
The Men’s Soap Shop Skincare and Shaving Kit is Sleek and All-Natural
24
Airport-Inspired Branding
Gate Skincare Packaging Attracts the Traveling Businessman
23
Black Men-Targeting Razors
The Bevel Shaving System by Walker and Company Addresses Curly Hair
22
Two-Ended Grooming Products
The Double Bottle Concept Halves the Containers in Your Shower
21
Tartan Toiletry Branding
Shred Packaging Applies a Bold Look to Shaving Products
20
Jetsetter Skincare Kits
This Traveller’s Skincare Kit is a Perfect Gift for Father's Day
19
Sleek Hair Care Packaging
The Shiny New AXE Matte Effect Packaging Targets an Older Group of Guys
18
Hipster Grooming Kits
These Styling and Grooming Products Will Get You Summer-Ready
17
Sleek Salve Branding
DUO Shaving Balm Packaging Has a Smooth and Unblemished Aesthetic
16
Jetsetter Grooming Kits
These Grooming Travel Kits Contain the Essentials You Need on the Road
15
Masculine Grooming Boxes
The T&D Stash Box Mixes Old World Charm with Modern Grooming Essentials
14
Piquant Men’s Perfumes
The COMMES des GARCONS ‘Wonderoud’ Cologne Smells Like Woody Balsamic Oil
13
Fatherly Bonding Shaving Kits
This Father & Son Shaving Set Makes Time for Father and Son
12
Clean-Shaven Grooming Kits
Harry's Truman & Winston Sets Have Handsome Spotless Packaging
11
2-in-1 Shaving Kits
Harry's Compact Shave Kits Include Just the Grooming Basics
10
Industrial-Chic Shaving Kits
This Dapper Father's Day Gift is Minimalist and Sleek
9
Homemade Men's Skincare
The DIY Aftershave is a Great Gift for Father's Day
8
Skin Saving Shaving Solutions
Baxter's Hot Towel Solution Soothes Skin Pre and Post Shave
7
Sea Predator Fragrances
Tara Reid's Shark by Tara Fragrance Was Inspired by Sharknado 2
6
Coastal Cyprus Colognes
Motley Cyprus Men's Perfume Scent Smells Like Seawater and Trees
5
Mouth-Watering Pork Toiletries
J&D's Bacon Shaving Cream Will Make You Smell Irresistible
4
Back Pocket Packaging
Levi's Denim-Inspired Body Products for Men Designed by Lama Khayyat
3
All-Natural Beard Oils
The Epic Beard Oil is Ideal for Those Looking to Manage their Facial Hair
2
Boozey Body Moisturizers
Portland General Store Creates Unconventional Scents
1
Natural Dirt Cleaners
The Good Clean Mud is Great for People Who Get Their Hands Dirty
Related Ideas
Next-Gen Mood Fragrances
Boy Smells 2.0 Introduces Bolder, Long-Wearing Scents with a New Look
Modern Luxury-Focused Fragrance Lines
COS Expands into the Fragrance Market with cos perfumery
Authenticity-Centric Beauty Series
Sephora Adds to Its 'We Belong to Something Beautiful' Campaign
Luxury Beauty Brand Launches
La Beauté Louis Vuitton Unveils a New Era of Luxury Beauty
Comprehensive Hair Styling Sets
JVN Spotlights Its All Around Styling Set for the Holiday Season
Inside-Out Glow-Up Packs
Vaseline and Loverboy Created Limited-Edition ShimmerGirl Packs
Beard-Focused Premium Grooming Brands
Beards & Beyond® Elevates Men's Self-Care
Playful Cosmetic Collections
The Clinique x Crayola Collaboration Makes Makeup Feel Fun Again
Seasonal Shopping Occasions
Sephora Canada Spotlights Must-Haves for the Sephora Savings Event
SPF-Infused Skincare Products
Emma Lewisham Releases a New Suncare Collection with SPF 50
Sophisticated Winter Fashion Capsules
The COS Winter 2025 Collection is Ultra-Chic & High-Quality
Science-Led Teen Skincare
Teen Beauty Brand indu is Stepping Away from Makeup to Focus on Skincare
High-End Skin Essentials Collections
Christian Dior Delivers a Strategic Evolution in Luxe Beauty
Fragrance Collection Debuts
Gente Beauty's New Fragrance Collection Blends Elegance and Emotion
Clean Hair Product Launches
California Naturals Launches at 14,00 Ulta Beauty Stores
Versatile Beauty-Enthusiast-Approved Products
L’Oréal Paris Spotlights its Trending Must-Haves
Brush-On Perfumes
Zara × Jo Malone Collaborated on a Trio of City-Inspired Personal Fragrances
Modern Ayurvedic-Inspired Beauty Companies
Indē Wild is Expanding to Sephora in the US
Ergonomic Beauty Brands
REVOLVE Features 'Tilt Beauty' to Make Beauty More Accessible
Hair Perfume Treatments
Sunsilk Wondermist Supports Performance & Emotional Well-Being
Premium Private Label Cosmetics
Sainsbury's the Edit Comes in 17 Affordable Formulations
Masculine Pharmacy Shopping Experiences
Walgreens Men’s Zone Offers Grooming and Skincare Options
Men-Targeting Anti-Aging Hair Serums
Just for Men® Debuts the Gray Reverse™ Serum
Thematic Holiday Makeup Lines
NYX Unveiled its Treat-Inspired Holiday 2025 Collection
Scent Wardrobe Fragrance Samplers
Snif’s Scent Wardrobe Sample Set Begins or Expands a Collection
Noir-Inspired Luxury Cosmetic Collections
Chanel Debuts the Alluring Rouge Noir Collection
Performance-Driven Men's Grooming Lines
CHI Pour Homme is Sold Exclusively Through Amazon
Sustainable Masculine Deodorants
Rock Face Refillable Deodorant Packs are Formulated for Men
Vibrant Makeup Advents
The 'little X-MAS WONDER Advent Calendar' Contains 24 Pieces
Whole-Family Beauty Collections
Old Navy Beauty Co. Shares Fun, Accessible Skincare & More
Seasonal Haircare Kits
Aveda Canada Targets Different Hair Types with Its Holiday Offerings
Conscious Beauty Expansions
British B Corp Brand delilah Launches in US Market
Skin-Friendly Hair Products
SEEN's Haircare Line Targets Both Hair Health and Skin Sensitivity
Men's Personal Care Rebrands
Every Man Jack Transforms Its Brand & Launches the Premium Collection
Mood-Boosting Deodorants
Dove Men+Care's Mood-Boosting Aluminum-Free Deodorant is Uplifting
Multipurpose Haircare Cosmetic Oils
The Hollywood Beauty Level-Up Trio is Nourishing
Life Stages-Focused Beauty Brands
Naomi Watts Developed the Skincare Brand Stripes
Convenience-Focused Sprayable Sunscreens
Dr. Squatch Expands to the Sun Care Category
Men-Focused Age Defence Skincare
NIVEA MEN Has Introduced Its Age Defense Line
Springtime-Themed Cosmetics Collections
The Tree Hut Spring Collection Has New Products and Scents
Menopause-Friendly Haircare
Menoplex Luxuriously Supports Perimenopausal and Menopausal Women
Hair Styling Line Expansions
Nexxus Styling Line Lands at Shoppers Drug Mart Locations Nationwide
Springtime Shave Collections
The Venus + Rifle Paper Co. Collab Features a New Soothing Oil
Skin Health Cosmetic Products
These New Neutrogena Skincare and Makeup Launches are Beneficial
Humorous Mens Fragrance Campaigns
A New Axe Campaign Takes Sweetness to Absurd New Heights
Dermatologist-Founded Skincare Brand Expansions
Fig.1 Beauty Has Launched on Sephora
Takeout-Style Serum Sets
Glow Hub’s Skin Sips to Go are Packaged Like Cups in a Carrier
Health-Focused Youth Skincare
Revolution Skin Shares Age-Safe Solutions for Gen Z & Gen Alpha
Skin-Caring Cosmetics
Versed Makeup Introduces Color Cosmetics That are Beneficial for Skin
Hairstylist-Approved Brand Launches
Rōz Launches at Sephora, Helping the Brand Expand Its Reach
Beauty Product Perfumes
H&M and e.l.f. Cosmetics Collaborated on Three Eau de Parfums
Home-Centric Beauty Campaigns
Sally Beauty Debuts the Holiday Beauty at Home Campaign
Black Men-Focused Body Creams
BEVEL Addresses the Moisturization Needs of Black Men
Star-Studded Men's Fragrance Campaigns
The BOSS Bottled Beyond Fragrance Campaign is Eye-Catching
Prescription Hair Loss Treatments
Hair + Me Simplifies Hair Regrowth for Men & Women
Beauty-Inspired Bodycare
NYX's Fat Oil Body Collection Builds on the Success of Its Lip Oils
Holiday-Ready Haircare Sets
JUSTICE Haircare Offers Salon-Grade Products to Canadians
Affordable Limited-Edition Skincare Sets
NIVEA Debuts a Series of Holiday Gift Sets
Styling-Focused Hair Collections
The Nexxus Styling Collection Offers Effortless, Healthy Looks
Model-Entrepreneur-Backed Beauty Brands
Brunel Body Care Debuts as Jasmine Tookes Wellness Brand
Men-Specific Skincare Products
Caldera + Lab Announces the Release of Two New Skincare Products
Cosmetic Fitness Club Partnerships
Equinox and Le Labo Partnered to Elevate Personal Care
Co-Branded Personal Care Lines
Every Man Jack & John Deer Release a Walmart-Exclusive Line
Minimalist Skincare Product Lines
Muji Launches the Official Muji Skincare Range
Fashion Label Beauty Collections
Vol. 1 White Fox The Beauty + Lifestyle Collection Debuts
Masculine Refillable Soap Ranges
Bob Refillable Body Wash Launched Men-Targeted Grooming Products
Multi-Use Matte Cosmetics
MAC Cosmetics’ Multisculpt Matte is for the Eyes and Face
Sun-Inspired Luxurious Beauty Lines
Hermès Boasts the Les Façons Makeup Capsule
Fashion Brand Cosmetic Collections
Juicy Couture Beauty Products Come in a Variety of Options
Hair Care Concentrate Collections
The Hair Edit's Hair Care Concentrate Capsule is Powerful
Luxurious Beauty Collections
The Louis Vuitton La Beauté Collection is Chic and Artistic
Eye Makeup Product Releases
Yves Rocher’s Botanical Eye Essentials Channel Spring Beauty
Youthful Hair Mists
Mane is Launching Scented Hair & Body Mists for Millennials & Gen Z
Father's Day Grooming Gifts
The Next Grooming The Well Groomed Essentials Box is High-Value
Comprehensive Affordable Beauty Ranges
Suave Strives to Be Affordable Yet Effective
Targeted Hair Growth Nutraceuticals
Nutrafol Men 50+ Addresses Hair Health Changes with Age
Myth-Busting Skincare Campaigns
indu is Helping Teen Boys Better Care for Their Skin
Clear Haircare Collections
It's a 10 Haircare's Clear Collection Features Transparent Formulas
Edgy Cruelty-Free Cosmetics
Barry M Beauty's Rebrand Embraces Its Rebellious Roots
Heritage-Inspired Skincare
Setú Personal Care Makes Men's Skincare with Latin American Ingredients
Targeted Winter Skin Products
NIVEA MEN Solves Common Winter Skin Issues with Nourishing Products
Men-Focused Holiday Gift Sets
Proraso is Focusing on Shaving and Beard Care This Holiday Season
Skin-Loving Cruelty-Free Cosmetics
Lush's New Skincare-Makeup is Nourishing & Multitasking
Practical Men's Deodorant Lines
Dr. Squatch Boasts Invisible Glide Deodorants & Spray Deodorants
Stress-Relieving Personal Care Collections
Suave's Stress Relief Collection Delivers a Mood Boost
Triple-Action Skincare Scrubs
Dove Men+Care Body and Face Scrubs Come in Three Scents
Premium Private Label Cosmetics
California Gold Nutrition BEAUTY from iHerb is High-Quality
Acne-Focused Men's Skincare Lines
PAPATUI Debuts the Acne Fighting Care Collection
Fragrance-First Personal Care Products
TONE Makes Scent Ritual Solutions for Gen Z & Gen Alpha
Men's Whole-Body Shave Creams
Native Introduced Its Men's Shave Cream in Three Scents
Gen Z Grooming Products
Lynx Sunset Fresh Responds to Consumer Fragrance Preferences
Honest Shaving Campaigns
Wilkinson Sword's Any Hair, Anywhere Shatters Shaving Myths
Advanced Dermocosmetics Collections
Teoxane's Skincare Solutions Share Clinically Proven Formulas
Empowering Menopause Magazines
The Menopause Edit by Nutrafol Destigmatizes a Normal Life Change
In-Store Beauty Bars
Walmart Beauty Bars Help Customers Discover Products & Test Samples
Body-Specific Grooming Razors
GilletteLabs Body Razor Tackles the Unique Challenge of Body Shaving
Luxurious Skin Essentials Lines
Christian Dior Has Launched the OFF/ON Skin Essentials Collection
Bold Scented Body Mists
Bespoke London Debuts Beast Mode Mens Body Mists
Ruggedly Inspired Grooming Collections
Duke Cannon & Jeep on the American Legend and Trail Rated
Comprehensive Personal Care Lines
Suave Launches a New Personal Care Line for Women, Men, and Kids
Performance Grooming Tools
Be Radiant by Wahl is Powerful, Reliable and Made for Women
Intimate Body Hair-Removing Collections
Venus Launches its 'Pubic Hair & Skin Collection'
High-Performance Cosmetic Lines
Clariant Introduces a New Collection of Personal Care Products
Coastal France Cosmetics Collections
The NARS Hot Escape Collection is for Cheeks, Lips and Eyes
Sports-Themed Grooming Tools
Gillette and the NFL Launch GilletteLabs Official NFL Licensed Razors
Elegant Holiday Beauty Kits
U BEAUTY Has Curated a Collection of Five Distinct Skincare Kits
Low-Cost Luxury-Inspired Cosmetics
Bath & Body Works Everyday Luxuries Collection is Affordable
Curated Canadian Beauty Sets
The Beauty Edit Vol. 1 Showcases Canada’s Indie Beauty Talent
Male Fragrance Expansions
Lynx Fine Fragrance Redefined Masculine Grooming with Premium Scents
Elevated All-Natural Grooming Lines
BAZ & CO Launches a New Men's Skincare Brand Under Waitrose
Refillable Skincare Lineups
Fig.1 Beauty Emphasizes Sustainability in Its Packaging
Expansive Personal Care Lines
method launches at Ulta Beauty and Introduces Exclusive Products
Glow-Focused Beauty Campaigns
Pixi Beauty Debuts the 'Glow, Reimagined' Collection
Pocket-Sized Solid Colognes
Viking Revolution Makes No-Fuss, Take-Anywhere Scents for Men
All-Over Fragrance Balms
The Bleu De Chanel All-Over Fragrance Balm Scents Hands, Hair & Beards
Men-Focused Deodorant Campaigns
AXE Canada Debuts the 'Smells Like a Date' Campaign
Limited-Ingredient Skincare
True Barrier for Men Takes a Back-to-Basics Approach to Skincare
Ethical Skin-Nourishing Cosmetics
The Beauty Kitchen PURE Collection Features Four Products
Body Wash Formula Updates
Dove Men+Care’s New Formula Delivers an Elevated Shower Experience
Refined Contemporary Colognes
THE COLOGNES by D.S. & Durga Modernize Classic Aromatic Profiles
Glow-Enhancing Sun Care Products
Australian Gold® Debut Three New Launches for the Warmer Months
Anti-Aging Men's Skincare Sets
Brickell Men's Products Unveils the Ultimate Routine for Men
Anti-Pink Tax Grooming
Dollar Shave Club Challenges Overpriced Women’s Razors
Effective Heavy Sweating Cosmetics
Dove Men+Care Maximum Protection Works for Up to 96-Hours
Rugged Daily Skincare Kits
Brickell Launched a Three-Step Daily Skincare Kit for Men
Salon-Quality Pet Grooming Products
Woof Gang Cosmetics Shares Sprays & More Developed with Hydra
Soothing Post-Shave Oils
Beards & Beyond Debuts the Anti-Bump Beard & Neck Oil
Ritual-Driven Home Collections
Gotham Goods is Being Reintroduced to the Market
Balding-Friendly Skincare Products
BLD BRO Night Elevates Your Routine with Overnight Restoration
Men's Grooming Expansions
MANSCAPED Comes to Canadian Tire as a Part of its Retail Expansion
Versatile Men's Grooming Products
Jo Malone London Expands Its Cypress & Grapevine Fragrance
Scentless Personal Care Capsules
Bio-D Launches a New Fragrance-Free Personal Care Collection
Coastal-Inspired Personal Care Sets
Formulary 55 Boasts an Alluring Ocean & Oakmoss Scent
No-Nonsense Grooming Campaigns
The Rock Face Makes Scents Campaign Pokes Fun at Marketing Cliches
Male Grooming Packaging Updates
Wilkinson Sword Launches a New and Updated Pack Design
Regionally Inspired Scent Packaging
Harry's Launches a New Care Collection Duubed Heatwave
High-Precision Beauty Lines
Daily Life Forever52 is Launching the Backstage Essential Collection
High-Performance Solid Cosmetics
Groupe GM Introduces Solid Labs for Solid Cosmetic Production
Luxurious Beauty Launches
La Beauté Louis Vuitton Debuted with Refillable Makeul and Artful Design
Leave-In Beard Care Products
The Leave It in Hair & Beard Balm Moisturizes and Calms Itchiness