Independent food companies are no stranger to artisanal jam branding and are inspiring the main stream market to follow suit. These examples range from monkey-adorned banana spread containers to mason jar beer jams that embody a rustic theme.
Artisanal jams have been around for centuries and are a favorite among foodies with an appreciation for healthy, DIY projects. Inspired by history and heritage, brands are embracing rustic and antiquated packaging and are also appealing to kids with jam containers that are adorned with fun characters and illustrated graphics.
In addition to traditional mason jar jam branding and packages that appeal to kids, these spreads also include socially conscious examples that give back to the community along with those that experiment with unexpected flavors such as wine and even pork.
18 Examples of Artisanal Jam Branding
18
Berry-Branded Goods
The Patch Packaging Flaunts the Flavor of the Farm's Scrumptious Strawberries
17
Delicious Munificent Munchies
Rubies in the Rubble Empower Women and Tackle Food Waste with Jams
16
Fruit-Shaped Jam Bottles
The La Vieja Fabrica Campaign is Simple and Direct
15
Artisanal Apple Butters
The Pepper Palace's Natural Fruit Spread is 100% Organic
14
Monkey Business Branding
Ooh Ooh Ah Ah! Packaging Expresses an Instinctive Enthusiasm for Jam
13
Heirloom Jam Packaging
Cindy Ng Crafts a Sweetly Simple Labels for Killarney Wood's Yummy Spread
12
Spicy Breakfast Spreads
Ghost Pepper Jelly Will Instantly Wake You Up in the Morning
11
Spreadable Vino Jams
This Savory and Sweet Vermont Crafted Wine Jelly is From Potlicker Kitchen
10
Tea-Infused Spreads
Indie’s Tea Jelly is Infused with Various Loose Leaf Teas
9
Minimalist Letter-Labeled Spreads
These Condiments are Labeled with White Text on Clear Mason Jars
8
Alcoholic Banana Jam
Add the Drunken Monkey Jam to Your Morning Meals for a Buzz
7
Spicy Honey Spreads
This Sweet Condiment is Infused with Fiery Ghost Peppers
6
Timber-Cloaked Containers
Mamabrown Packaging Has an Unusual Wooden Label
5
Delicious Pork Preserves
Bacon Jam Suddenly Seems Like the Best Invention Ever
4
Ale Themed Spreads
These Tasty Beer Jelly Flavors Make Glazed Meats Extra Sweet
3
Subtly Sweet Salsas
NAKED Infusions' Organic Oaxaca White Chocolate Salsa is Unusual
2
Creepy Crawly Condiments
Spread Olde Fashioned Brain Jam and Thickest Human Snot on Your Toast
1
Sweet Sesame Spreads
The Halva Spread by Brooklyn Sesame Turns the Arabic Dessert into a Topping
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Beer-Branded Ambient Collections
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Peach Purée-Infused Ales
Campanology Peach Ale is Made with Peach Purée, Apple and Pineapple Juice
Chef-Approved Product Ranges
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Conceptual Craft Beer Bottles
Sour Glass Encourages Thoughtful Drinking Experiences
Co-Branded Beverage Boxes
Jarritos and Nike Created a "Shoe Box" with Four Vibrant Flavors
Refreshed Colorful Candy Brands
Elmwood Reinvents the New Skittles Branding Update
Low-Calorie Non-Alcoholic Brews
Partake Brewing's Alternative Brews Challenge Industry Norkms
AI-Generated Soup Can Art
The Campbell’s 'pAIntings' Initiative is Inspired by Artistic Greats
Comic Strip Milk Bottles
Seki Milk Created Artful Bottle Designs to Encourage Dairy Consumption
Fashion-Branded Coffee Carriers
The Barbour Tartan Reusable Travel Mugs Come in Two Options
Ready-to-Pour Tinned Spirits
Departed Spirits Disrupts the Category with Flask-Like Packaging
Suggestive Spread Campaigns
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Paperboard Gin Bottles
Georgian Bay Spirit's 100% Recycled Paperboard Bottle is Produced in Canada
Edible Snack Skins
Foodberry Creates Edible, Plant-Based Coatings Inspired by Fruit Skins & Peels
Heritage-Focused Hard Seltzer Brands
Grown Folks Positions Its Product as a Tribute to Tradition
Upcycled Dried Fruit Snacks
The Ugly Company Boats Healthy Recipes That Curb Food Waste, as Well
Sustainable Packaging Brands
Xampla Releases a New Consumer Packaging Brand Called Morro
Fish Lover Snacking Sets
The Tinned Fish Serving Set from Fishwife Blends Snacks and Accessories
Paper-Packaged Haircare Products
Babo Botanicals Has Launched Haircare Products in Cartons
Artisanal Bake-at-Home Loaves
Essential Shares Organic Bake-at-Home Bread in Innovative Packaging
Artisan-Inspired Summertime Cafe Menus
This New Dunkin’ Menu Offers New Twists on Classics
Sustainable Natural Wine Boxes
Big Naturals Offers a Premium Tasting Experience in Eco Packaging
Reinvigorated Cognac Campaigns
Larsen Cognac Challenges Traditional Images & Outdated Views
Vegan Food Branding Updates
Impossible Foods Gets a New Image by the Team at JKR
Retro-Tinged Beer-Branded Apparel
Coors Joins Huckberry to Launch a Capsule of Apparel
AR Yogurt Packaging
Chobani's Interactive Yogurt Packaging Engages Snackers for Halloween
Blueberry-Spiked Hard Kombuchas
This Alcoholic Kombucha Features Blueberry, Ginger and Lavender
Botanical Tea Jams
Worthy Jams' Earl Grey Lavender Peach Jam is Tea-Infused
Celebratory Popcorn Products
Poppy Hand-Crafted Popcorn is Marking 10 Years with New Flavors
Hand-Painted Tequila Bottles
Maestro Dobel Atelier: Trajineras Edition Honors Mexican Artistry
Tropical Vegan-Friendly Snack Bars
Jambar Tropical Trio Has 10-Grams of Plant-Based Protein
Plant-Inspired Coffee Packaging
This L’OR Coffee Packaging Comes in Several Styles
Meme-Inspired Sauces
Heinz's Limited-Edition Sauce Drops Revisit Fleeting Moments of Fame
Cocktail-Inspired Canned Teas
Bahari Iced Bloody Mary is Infused with Tomato & Basil Flavor
Culturally Inspired Canned Cocktails
Phreshly Targets Consumers Who are Tired of Hard Seltzers
Culinary Brand Packaging Redesigns
Mousline Partnered with Marks Design on Vibrant New Packages
Artisanal High-ABV Cocktails
Art & Rev Canned Craft Cocktails Pack a Punch in Every Serving
Artistic Amaro Branding
See the Elephant Amaro Offers an Eye-Catching Aesthetic
Stackable Bottled Cocktails
BLOC's Experimental Cocktails are Packaged in a Convenient Size
Consumer-Driven Ambient Juices
Tropicana is Adding Two New Options to Its Ambient Juice Range
Indigenous Jam Spreads
Tradish by Chef Sarah Meconse Mierau References Indigenous Plant Medicine
Transparent Farm-to-Can Cocktails
Anytime Spritz Boasts 100% Transparent & Sustainable Ingredients
Expanded Canned Fruit Ranges
The Dole Canned Fruit Range Now Includes New Products
Squeezable Sauce Rebrandings
Kraft Sauce is Launching its Creamy Sauces Line to the Roster
Reusable Aperitif Bottles
Ghia's Bottle Helps Customers Creatively Repurpose Empty Packaging
Tree Bark Beverages
Bayjoo Uses Mauby Bark to Craft Flavorful Fermented Drinks
Superfood Creamed Honeys
Honey Gramz's Creamed Honey Line Features Botanical Infusions
Milan-Honoring Aperitif Packaging
The New Campari Bottle Draws Aesthetic Cues from the City
Botanically Brewed Canned Cocktails
Wild Folk's Zero-Proof Cocktails Take Cues from Foraging
Wonky Fruit Cocktails
Served's Bar-Quality Canned Cocktails Feature Sustainably Sourced Fruits
Rejuvenated Heritage Lagers
This German Lager Uses Heirloom Varieties Of Yeast and Malt
Street Art-Style Gummy Packaging
These Jolly Rancher Gummies Packs Were Created with Local Artists
DIY Whisky Bottles
Stauning's Customizable Labels Creatively Solve Supply Chain Issues
Nutritious Pouch-Packaged Yogurts
The Nomadic Good To Go Range Includes Three Flavors
Summertime Americana Chip Branding
The Pringles Fourth of July Branding is Patriotic
Botanical Chocolate Bars
Raaka Infuses Unroasted Dark Chocolate with Fruits, Flowers & Herbs
Cross-Border Condiment Campaigns
Daring Travelers Received Limited-Edition Smuggler Marmite Jars
Rebranded Snack Packaging
Graze Debuts a New Brand Identity for Easier Identification on Shelves
Artist-Designed Blenders
magic bullet's Artist-Designed Wraps Champion Creativity & Expression
Canned Booze-Free Cocktails
IMPROV is a Non-Alcoholic Beverage Revolutionizing Social Drinking
Richly Flavored Beer Brandys
This Collaborative Beverage Offers An Appealing Blend Of Flavors
Expressive Beer Packagings
'Buqui Bichi Brewery' Debuted a New Set of Packagings for its 5 Flavors
Youth-Focused Prebiotic Products
Beech-Nut® Launches a New Range of Prebiotic Jars and Pouches
High-End Artisanal Rums
Club Kokomo Spirits Launch of a New Series of High-End Rums
Smoothie-Inspired Nail Polishes
Jamba & Color Dept. Made a Limited-Edition Nail Polish Collection
Spent Grain Alcohol Products
These Zenso Alcoholic Beverages Have an Eco-Friendly Profile
Artisanal Peach Liqueurs
Juliette Evokes Flavors of France's Esteemed Rhône Valley
Shelf-Stable Juice Products
These Tropicana Ambient Juice Drinks are Launching in the UK
Functional Non-Alcoholic Beverages
Seraphim Social Beverage is Infused with Functional Ingredients
Non-Alcoholic Functional Tonics
Mood by Boochcraft Replenishes the Mind and Body
Clean-Label Energy Bars
Certified Organic, Non-GMO JAMBARs Support Music Nonprofits
Honey-Based Artisanal Brands
Bee Inspired® Embraces the Farm to Body® Philosophy
Australian Yogurt Campaigns
Yoplait Launches a New Platform and Marketing Campaign with AJF
Employee-Designed Milk Cartons
EveryDay Milk Shares Artwork by the Town and Country Markets Team
RTD Sparkling Mimosas
Darling Mimosa Makes Fizzy, Conveniently Canned Brunch Beverages
Vibrant Spanish Meat Packaging
Onmi Design Re-Imagined Purlom's Branding
Wonky Fruit Vodkas
Sapling's Raspberry + Hibiscus Vodka Fights Food Waste
Playful Baked Good Branding
Whaoo! Filled Crêpes Have Been Rebranded to Target Parents
Occasion-Specific Honey Gifts
Savannah Bee Company's Honey Gift Set Spotlights Different Purposes
Playful Artist-Designed Skincare
The Isle Adventure by Innisfree Tells the Story of Ingredients
Playful Coffee Packaging
Sunday Coffee Project's Packaging is Inspired by Cereal Boxes
Hilarious Fandom Cheese Campaigns
Beecher’s Handmade Cheese Launches First-Ever Paid Ad Campaign
Travel-Inspired Pretzel Packaging
Sabio's Snacking Passport Offers an Interactive Element
Boldly Flavored Hummuses
Classic Sabra Hummus Now Has More Toppings and Flavor
Youth Art Campaigns
Sun Bum Taps Into the Gen Alpha Market with an Innovative Art Contest
Confectionary Graffiti Murals
The Jolly Rancher Gummies with Vibrant Street Art Designs Debuted
Festively Flavored Mayo Spreads
Primal Kitchen Cranberry Mayo is Arriving for the Holidays
Refreshing Cherry Beer Labels
Matilda Bay Brewery Debuts New Packaging for Tainted Love Beer
Versatile Tart Cherry Spreads
The Gracious Gourmet Tart Cherry Spread Works with Many Recipes
Artisan-Inspired Springtime Easter Treats
These Brach’s Easter Products are Limited-Edition
Stunning Sustainable Pottery Designs
Apapacho World Embraces Traditional Hand-building Techniques
Limited Edition Yeast Spreads
Marmite Presents the Limited Goodbye Yellow Brick Road Jar
Free-From Dippable Snacks
Sunnie's Jam Dipper is a Clean Reinvention of a Childhood Treat
Collaboration Football Beer Branding
The Carling Emirates FA Cup Can is Limited-Edition
Artisanal Cheese-Based Dips
These New Sartori Cheese Products Come in Two Varieties
Modern Artisanal Scone Brands
Seven Sisters Scones Offers a Modern Take on Artisanal Scones
Spring-Inspired Artisan Cheeses
Cracker Barrel Cheese Unveils Spring-Inspired Artisan Flavors
Garden-Sourced Botanical Gins
Revivalist Garden Gin Boasts Sustainability and Innovation
Australian Beer Revamps
New South Wales' Tooheys Unveils its First Branding Update in Eight Years
Ready-to-Make Cocktail Kits
Camp Craft Cocktails Released the Fruit Cake Cocktail for the Holidays
Artisan-Inspired Fruit Cordials
Robinsons Fruit Cordials Come in Two New Flavors
Garden-Fresh Liqueurs
Tamworth Distilling's Garden Cordials are Made with Real Fruit & Botanicals
Branded Pregnancy Scans
Marmite is Inviting Parents to Discover the Nature of Their Unborn Child
Organic Cream Cheese Spreads
Trader Joe's Organic Plain Cream Cheese Spread is Bagel-Ready
Revamped Juice Overhauls
Ocean Spray Announces a Brand Overhaul with Modern Influences
Eye-Catching Fruit Cups
This Dole Sunshine Company Packaging Highlights Bright Colors
Customizable Authentic Salsa Products
This New Santa Maria Salsa Range Includes Three Flavors
Deserted Island Billboards
Silk & Spice Set Up a Billboard for Fans to Go and Find
Hand-Painted EVOO Bottles
Lopes Antico Frantoio Boasts Hand-Painted Ceramic Organic EVOOs
Convenience Store Condiment Collections
The Cottage Delight Convenience Range is Accessible
Underrepresented Artist Snack Branding
The New SunChips Art Seen Packaging Celebrates 2023 Winners
Seasonal Smoothie Brand Menus
The Jamba Holiday Menu Has New and Returning Favorites
Artisan-Inspired Bread Ranges
The Hovis Bakers Since 1886 Rustic Bloomers Range is Delicious
Storage-Friendly Foldable Ham Stands
Francesc Vilaro Designs the Foldable Jamonero
Fruity Gose-Style Ales
This Variety Pack Includes Watermelon, Peach, Mango & Pineapple Flavors
Plant-Based Spirit Ranges
The Holistic Spirits Co. is Launching with the Help of Two Experts
Storytelling Rum Packaging
Serum Has Introduced Luxury Gift Boxes for Its Gorgas and Ancon Bottles
Versatile Artisan Dip Products
These New La Terra Fina Products Range from Sweet to Spicy
Celebratory Summertime Sparkling Wines
The Jam Shed Sparkling Rosé Features Bountiful Bubbles
Artfully Designed Boxed Wines
Wedge Designs a Box Packaging for Wine Brand Ami Ami
Latin Culinary Breads
La Boulangerie Boul’mich Revives Pan De Jamón for the Holiday Season
Accessible Canned Artisan Wines
The Canned Wine Co. is Launching Two New Options at Ocado
Crafty Canned Cocktails
These Cocktails Make Use Of Pristine Vodka and Purpose-Made Gin
Flavored Free-From Yogurt Products
five:am Organic Added Three New Products to its Portfolio
Low-ABV Canned Cocktails
These Tattersall Distilling Canned Cocktails Come in Three Varieties
Blueberry-Based Fruited Ales
The 'Berryful' Beer Puts Forth a Deliciously Tart Blueberry Flavor
Contemporary Tea Packaging
Chaiboy's Tea Tells a Story Through Its Design
Comforting Oat Bar Ads
Humanaut Launches a Campaign for Bobo's, Highlighting Home-Baked Taste
Premium Fermented Condiments
These New Products from Bubbies Fine Foods Come in Four Varieties
Organic Wild Blueberry Preserves
Trader Joe’s Organic Blueberry Preserves is a New Pantry Staple
Modernized Country-Style Jams
Good Good Blackberry Jam is Small-Batch with No Added Sugar
Revamped Honey-Focused Brands
Honibe® Announces a New Brand Revamp for its Product Portfolio
Artisan Autumnal Yogurts
The Collective Gourmet Spiced Plum & Custard Yogurt is Limited-Edition
Cold-Pressed Fruit Jerky Snacks
Solely Fruit Jerky Multipacks Come in Three Varieties
Quirkily Branded Beers
Eastern Brewing's 'Brand New Lager' is a Self-Explanatory Beverage
Heritage-Inspired Blueberry Jams
SaBA's Blueberry Verjus Jam Combines Iranian and American Flavors
Premium Heat-and-Eat Soups
Zoup! is Bringing Its Soups in Jars to the Summer Fancy Food Show
Modernized Cracker Product Ranges
These New Jacob’s Crackers Target Younger Shoppers
Re-Designed Family-Owned Olive Oils
Itxart Olive Oil Tells a Story Through Its Packaging