The 2016 boomer trends show that the baby boomer generation stands at an interesting point in the progression of history. On the one hand, boomers were the generation that initiated the move from the traditionalism of the 50s to the open-minded expansion of the 60s and beyond. On the other hand, technology means that cultural developments today move at a staggering pace, while boomers themselves are as old or older than the generation they supplanted with their own progressive movements.
To harmonize these two potentially contradictory positions, many products and services have arisen to keep boomers in touch with mainstream culture on their own terms. Photographer Misja Beijers' Instagram account is dedicated to showing off boomer fashions, for example, and Refigural is an online zine that documents hip boomer styles as well.
Technology has also arisen to meet the specific tastes and needs of boomers. CarePredict Tempo is a wearable device that tracks health data, yet it looks just like a classic piece of jewelry.
To learn more about the upcoming boomer trends, check out our FREE 2017 Trend Report.
Top 30 Boomers Trends of 2016
From Progressive Boomer Magazines to Jewelry-Inspired Wearables:
Joey Haar — Jan 29, 2017 — Life-Stages
30
Boomer Street Style Platforms
Photographer Misja Beijers Captures Aging Fashion Icons on Instagram
29
Boomer Hair Care Collections
White Hot Hair Embraces Aging Hair With Brightening Products
28
Upscale Retirement Villages
The Brand 'Audley' Provides Several Properties for Retired Seniors
27
Progressive Retirement Villages
This Sustainable Community Focuses on Wellness and Nature
26
Vanguard Boomer Fashion
Accidental Icon Promotes Fashion-Forward Style for Women Over 50
25
Boomer-Centric Electric Bikes
'Evelo' Electric Bicycles are For Riders Aged 50 and Up
24
Jewelry-Inspired Wearables
The Iris Apfel for Wisewear Line Are Stylish Safety Tools for Seniors
23
Progressive Boomer Magazines
Refigural Gives Readers a Fearless Perspective on Aging
22
Undetectable Hearing Devices
The Starkey Hearing Amplifier is Designed as an Entry-Level Aid
21
Boomer Beauty Haircare
These Products are Designed for Enhancing Naturally Gray Hair
20
Jewelry-Inspired Fitness Trackers
The CarePredict Tempo Keeps Track of Seniors' Lifestyle Patterns
19
Boomer Makeup Tutorials
This 50 and Over Beauty Routine is Simple and Fresh-Faced
18
Baby Boomer Festivals
This Demographic-Centered Event Features Music, Food, Beer and Autos
17
Accessible Age-Friendly Fitness
This Ontario Company Was Made to Improve Older Adult Fitness
16
Retiree Benefit Services
'Renew' Provides Retirement Benefit Information to Boomers After Retiring
15
Profitable Boomer Expositions
This Event Gives Brands the Chance to Sell to Consumers Over 50
14
Metropolitan Retirement Towers
This Retirement Housing from Concert Properties is Locally Focused
13
Solo Female Travel Communities
'Women on the Road' Serves as a Resource for Women Traveling Alone
12
Retirement-Loving Travel Blogs
Author Dave Bernard Explores the Value of Aging on His Website
11
Boomer-Targeted Yoga Classes
The 'Breathe Yoga Studio' Offers Special Classes for Boomer Women
10
Habit-Forming Medication Reminders
The 'Nightingale' System Coaches Users to Take Their Pills
9
Retiree Networking Events
The National Retirement Living Summit Discusses Elderly Demographics
8
Modern Retiree Villages
This Residential Development Project from the Aveo Group is Boomer-Focused
7
Playful Age-Celebrating Paperbacks
The 'Better After 50' Book Was Written for Boomer Women
6
Boomer-Specific Exercise Classes
24 Hour Fitness' Active Aging Classes Help Consumers Stay Fit
5
Boomer Running Groups
The 'FAB 50' Running Group Helps Older Women Train for a Half-Marathon
4
Confident Retiree Commercials
This Chase Commercial Shows an Eccentric Couple Preparing to Retire
3
Grandma-Centered Social Networks
The GaGa Sisterhood is a Community Social Network for Grandmas
2
Retiree Wealth Management Services
True Link Financial Caters to Boomers and Retirees
1
Empty Nester Career Resources
This Career Conference is Designed for Business Women Over 50
Related Ideas
Apparel Brand Category Expansions
Ref Jewelry Marks a Lifestyle Expansion for Reformation
Cross-Cultural Runway Shows
LARA x Chinese Golden Age Models Unveil a Paris Fashion Week Showcase
Cosmopolitan City-Inspired Fashion Capsules
Chanel Debuts the Métiers D'art 2026 Collection
Pre-Fall Retro Fashion Capsules
Gucci's Pre-Fall 2026 Line References Its 1970s and 1990s Archives
Retro-Cool Sunglasses Revivals
BluBlocker Shades Make a Return as Summer’s Must-Have Eyewear
Festive Jewelry Lines
Pandora Introduces its 'Holiday 2025 Collection'
Gen-Z-Targeted Retail Concepts
Urban Outfitters Debuts 'On Rotation' with Nike
Youth-Focused Luxury Fashion Platforms
&Coach is a New Fashion Platform by Coach, Focused on Gen Z
Lunar Craft Fashion
adidas Lunar New Year 2026 Brings Chinese Craft into Modern Athletic Style
Gen X Beauty Campaigns
Bluemercury's Up Next Campaign Celebrates Women 40+
Tech-Driven Streetwear Drops
Nooon Unveils Its 'REBOOT' Collection Bridging 3D Design and Utility
Next-Gen 90s Dolls
Manhattan Toy is Reviving Groovy Girls for a New Generation of Kids
Memory-Shaped Denim Collections
Yoga Jeans Launched Its Advanced Fall-Winter 2025 Line
Fitness-Informed High Fashion Editorials
The Balenciaga Pre-Fall 2026 Collection is Dynamic
Contemporary Fashion Retrospectives
The Balenciaga by Demna Exhibition Captures Attention
Gen Z Storytelling Campaigns
Coach is Running the 'Explore Your Story' Campaign for Spring 2026
Fashionable Eyewear Collections
Specsavers Canada Embraces Projected Fashion Trends in 2026
Fashion-Forward Archiving Initiatives
Banana Republic Archive Spans the 70s Through the 90s
Timeless Nature-Inspired Jewelry Capsules
Pandora Unveils its 2025 'Summer Collection'
Social Media-Inspired Retail Apps
Depop Outfits Lets Users Create Moodboards and Collages
Festival-Inspired Luxury Fashion Campaigns
Burberry Celebrates the Energy of British Music Culture
Toy-Inspired Millennium Era Eyewear
The Bratz x GENTLE MONSTER Foldable Eyewear is Nostalgic
99-Year Capsule Collections
A Century in a Stitch 66°north with Designs to Last Generations
Circular Runway Fashion Events
eBay Endless Runway Brings Pre-Loved Styles to Fashion Capitals
Multi-Decade Fashion Collections
The Rabanne Resort 2026 Collection is Bold, Chic, and Refined
Playful Showgirl-Inspired Apparel
SHEIN Taps Into The Life of a Showgirl with Vibrant Pieces
American Aesthetics-Focused Fashion Capsules
The Coach Spring 2026 Collection is Chic
Gen Z-Led Swimwear Campaigns
Pacsun Taps Gen Z Influencers for Spring/Summer 2026 Swimwear Capsule
Simply Designed Smart Watches
The Doro Watch Brings Wellness to Seniors Who Want Less Tech Stress
Chic Technique-Forward Fashion Lines
Tory Burch Fall 2026 RTW Capsule Explores History and Utility
Vintage-Inspired Apparel Capsules
Reebok x Kodak Capture Nostalgia With a Fresh Capsule Collection
Nature Aesthetic Tech Accessories
CASETiFY x Pinterest Drop the 'Wilderkind Collection'
Open-Ear Audio Earrings
The Peripherii Priamble Blossom Collection Integrates Oversized Botanical
Jewelry Brand Anniversary Celebrations
Swarovski Celebrates 130 Years of 'Joyful Extravagance'
Pro-Aging Campaigns
Oura Challenges Cultural Perceptions with 'Give Us the Finger'
Phone-Free Crafting Experiences
Pinterest Brought a Phone-Free Experience to the Desert
Solid Skincare Keychains
Purepeak Appeals to Gen Z's Love of Compact, Portable Cosmetic Keychains
Brand Anniversary Capsule Collections
Hollister Reissues a Y2K Collection to Mark 25th Anniversary
Summer-Forward Tech Accessories
'CASETiFY Resort: Hot and Unbothered' Embraces Coordination
New York Streetwear Collections
Gap and Awake NY Launch a 90s-Inspired NYC Culture Capsule
Dynamic Scent-Inspired Fashion Presentations
Startup Fashion Week 2026 Concluded Its Program
Nostalgic Youth Culture Capsules
Coach Presented Its Fall 2026 Line During New York Fashion Week
Turquoise Timepiece Collections
Piaget Has Unveiled a Collection of Jewelry and Watches
Elevated Classic Sneaker Silhouettes
Reebok Upgrades Three Classic, Fan-Favorite Footwear Styles
Limited-Edition Flip Phones
The SVEDPHONE Only Offers Call and Text for Living in the Moment
Subtly Exaggerated Sophisticated Silhouettes
Balenciaga's Resort 2026 Collection is Chic & Elegant
Fine Jewelry Collections
Louis Vuitton Expands Its 'Color Blossom' Line with New Pieces
AI-Powered Memory Care Devices
TBWA\HAKUHODO's Radio Time Machine Supports Elderly Well-Being
Museum-Collaborative Instant Cameras
Polaroid Presents the Now Generation 3 MoMA Camera Edition
Creative Floral Tools
FloralBooth Lets Users Generate Flower Patterns and Custom Photo Effects
Gen Z Concept Stores
UO Insiders Insights Informed the UO x Glendale Store Experience
Journey-Inspired Fashion Collections
Isabel Marant Has Released the Spring 2026 Campaign Film
Bourgeois Dress Code-Inspired Fashion
The Balenciaga Fall 2025 Haute Couture Collection is Elegant
Intimacy-Informed Fashion Capsules
The Row's Spring 2026 Ready-To-Wear Collection is Chic
Rebellious 90s-Inspired Eyewear Designs
Oakley Has Resurrected Its Straight Jacket Sunglasses
High Renaissance-Inspired Fashion Capsules
Balenciaga Embraces Artistic Techniques in New Capsule
Rad Retro-Style Smartwatches
The Conceptual Retro‑Future Wrist Tech by Jacek Janiczak is Stylish
Playfyully Surrealistic Fashion Capsules
The Moschino Resort 2026 Collection is Chic & Unexpected
Fall 2025 Collection Launches
Buffalo Jeans Unveils Its Fall 2025 Collection With Fresh Staples
Customer-Starring Billboards
Bobbie's Campaign Spotlights Moms as "the OG Influencers"
Skater-Inspired Fashion Crossovers
Depop x Tony Hawk Launched an In-Game Styles & Exclusive Edits
Connection-Centered Bag Campaigns
Kate Spade's Spark Something Beautiful Stars Gen Z Icons
High-End Upcycled Fashion Collections
Miu Miu Boasts the Upcycled 2026 Collection
Next-Gen Teen Magazines
WYouth is a New W Magazine Publication for Gen Z
Experiential Brand Stores
New Era Creates Interactive Retail Space With Custom Cap Design
Anniversary Audio Lines
The Centennial Collection marks 100 years with commemorative re-editions
QSR Beachcore Fashion Collections
The Taco Bell x Hollister Y2K Capsule Collection is Nostalgic
Family-Wear Minimal Fashion
Soshiotsuki × Zara Debuts a Sense of Togetherness Collection
1980s-Inspired Eye-Catching Fashion Capsules
Moschino's Pre-Fall 2026 is Playful and Elegant
70s Allure-Inspired Fashion Capsules
Yves Salomon's Fall 2026 Collection is Elegant and Playful
Gen Z Soda Campaigns
Enjoy the Moment with a Coca‑Cola Targets a Generation That Wants to Unplug
Beach-Inspired Phone Accessories
PopSockets x Electric Picks Collab on Jewelry-Like Accessories
Music Scene-Informed Luxury Campaigns
Burberry Taps Twiggy for Spring 2026 Advertising Campaign
Retrospective Chic Fashion Capsules
Stella McCartney Has Presented Its Pre-Fall 2026 Collection
Underground Culture-Inspired Collabs
Vintage Culture x Von Dutch Loves Debut a Capsule Collection
Iconic Women-Inspired Fashion Capsules
Yoga Jeans Presents the MUSE Spring/Summer 2026 Collection
Stunning Organic-Inspired Jewelry Collections
IZABO's 2025 Jewelry Collection is Chic & Elegant
Vintage Eyewear Collections
GlassesUSA.com Launches Muse '70s Collection With Retro Aesthetics
GenAI Fashion Try-Ons
Perfect Corp. Fashion APIs Help Shoppers Visualize Scarves, Hats & More
Comprehensive Fast Food Reports
Yum! Brands, Inc. Explores Food Trends Influencing the Industry
Preppy Sportswear Capsule
The Brooks Brothers x New Era SS26 Fuse Tailoring with Baseball Styling
Retro Tennis Culture-Inspired Tracksuits
BOAST Calls Attention to the Tipped Warm-Up Jacket & Pant
Bold Eyewear Collection Campaigns
Vogue Eyewear Unveils Its 'No Rules Club' SS25 Campaign
Gen X-Targeted Fashion Labels
REGALO Studios Launches a Brand Embracing Lives Lived and Living
Symbolic Pop-Up Wellness Experiences
Hone Health Hosts Death of Midlife Pop-Up
Theatrically Informed Indoor Fashion
The Louis Vuitton Spring 2026 RTW Collection is Chic
Redefining Screen-Free Cameras
Camp Snap Arrives at Target as a Mindful Disconnection
Cultural Newsletter Subscriptions
American Eagle Launches Gen Z-Focused 'Off The Cuff' Publication
Gen Z-Focued Water Bottles
bubba® Redesigns Its Brand Image and Delivers Colorful Water Bottles
Gamified Back-to-Campus Campaigns
Urban Outfitters' UO Haul Supports Gen Z Through Transition
Modern Urban Living Outwear
Moose Knuckles Has Unveiled Its Spring/Summer 2026 Collection
Scandinavian-Canadian Jewelry Brands
Pilgrim Boasts Design, Sustainability, and Everyday Elegance
Colored Gemstones Jewelry Lines
Ritani is Introducing the BooM by Daniele Collection
Social-First Retail Commerce
Shoezone expands TikTok Shop through creator-led shopping
Celebratory Midlife Campaigns
The Stripes Beauty Hotter Than Ever Destigmatizes Menopause
Subculture-Themed Generational Fashion
Noskin Presents the Wildest ONes Yet Collection
Curated Resale Experiences
Poshmark Blends Community Curation with Personalized Shopping
European Eyewear Collections
Retrosuperfuture and Bimba Y Lola Work with Archival Designs
Sportstyle Apparel Capsule
Mizuno Sportstyle Announces Its Inaugural SS26 Apparel Line
Modernized Vintage Summer Frames
Eyebuydirect Introduces its 'Vintage Soul Collection'
Futuristic Vintage Headphones
The Ricoh Space Age Headphone Has Retro Design and Modern Audio Tech
Reimagined Creative Campaigns
Marc Jacobs Dropped its '26 Summer Campaign and New Visual Identity
Iconic Athlete-Approved Warm-Weather Fashion
The BOSS x David Beckham Spring 2026 Capsule Drops
Health-Boosted Candies
Baby Bottle Pop's Adulthood Survival Collection Recognizes Popular Callouts
Heritage-Infused Streetwear
AAPE by A Bathing Ape Revisits Youth Culture’s Golden Eras
Heritage-Inspired Apparel Debuts
Clarks Originals Launches an Apparel Collection for SS26
Senior Creative Teams
Tosti Creative Put Out a Call for Senior Creatives Aged 70 and Older
Gen Z-Focused Bag Charms
Travel Blue Launches the Memory Collection to Appeal to Gen Z Shoppers
Expressive Premium Apparel
Avalange Bridges the Divide Between Traditional & Customizable Fashion
Punk History Apparel
The War of the Three Kingdoms Fuses 17th-Century Rebellion with Punk Design
Summer-Forward Denim Styles
Silver Jeans Spotlights its Canadian Denim Heritage
Future Tech Blogs
Next Horizon Covers AI, Space, Biotechnology And Emerging Technologies
Artisan Fashion Incubators
Ibu Atelier Supports Women-Led Heritage Craft Businesses
Curated Resale Storefronts
eBay's The NYC Edit Storefront Shares Tastemaker Selections
Cultural-Influence Fashion Capsules
Denim Tears Presents its 5th Quarter Collection
Pop Culture Wedding Collections
A Dynamic Duo Inspired The Engagement Era Collection by The Knot
Emerging Market Insights
Rising Trends Helps Discover Hidden Markets And Business Opportunities
Stylish Everyday Frames
Zenni Optical Introduced 'EcoBloomz' as a Sustainable Option
Courageous Style Campaigns
Coach's Revive Your Courage Activates Gen Z
Teen Equity Initiatives
Evereden's Generation E Granted Equity to Three Gen Alpha Creators
Heritage-Inspired Bold Workwear
Beams Plus FW25 Lineup Revives American Traditional Tailoring
Magazine-Style Fashion Columns
The Fold-er by Zara Shares Curations & Insights from Tastemakers
Focused Fashion Feeds
Clone Helps You Stay Updated with Fashion Trends Sustainably
Circular Fashion Platforms
eBay Acquired Depop to Grow Its Fashion Resale Ecosystem
Modern Travel Collaborations
American Express and STAUD Launch a Resortwear Collection
Elevated Casual Fashion
RetailMeNot Spotlights Capri Pants as a Versatile Summer Staple
Brand Motif-Centric Fashion Lines
Anti Social Social Club Debuts Its Spring/Summer 2026 Collection
Prideful Modernist Tech Collections
The Apple 2025 Pride Collection Marks Pride Month in Style
Heritage Streetwear Lines
The BAPE SS26 a Golden Era Collection Presents Updated Seasonal Apparel
Healthy Aging Symposiums
Vivid-Pix Was Part of a Collaborative Symposium on Healthy Aging
Updated Archival Kidswear
The OshKosh Reissued Collection Modernizes Styles from the Vault
Generational Wellness Campaigns
Sports Research Evolved Its Marketing into a Cultural Movement
Expressive App Icons
The Instagram Teen Icons Deliver Vibrant Customization for Younger Users
Retro Phone-Free Events
Before the Internet is on a Mission to Reconnect People in Real Life
Process-Driven Fashion Capsules
Mystephenm Vol. 4.0 Unravel Captures the Process of Becoming
Expansive Month-Long Fashion Celebrations
Fashion Art Toronto Marks Its 20th Anniversary
Tastemaker-Starring Father's Day Campaigns
Psycho Bunny Launches 'This Is Generational Wealth'
Intergenerational Fashion Series
GapStudio’s FW25 Campaign Sees Gwyneth Paltrow and Apple Martin
Accessible Nostalgic Apparel Lines
Gap and DÔEN Launch a Vintage-Inspired Capsule Collection
Minimal Vintage Wardrobe
Shirter “Normal Vintage” Ss2026 Collection Explores Worn Textures