The Red Stripe Reggae Orchestra is here to brighten up your day. The recently launched commercials for the Jamaican beer brand all feature the mood-boosting Red Stripe Orchestra helping others to celebrate life's "little hoorays."
In the featured commercial, a regular guy is doing his laundry at the laundromat and finds five dollars in a pair of his jeans. The reggae orchestra then comes in and sings a personalized tune to help the now not-as-poor man celebrate his mini triumph. Feasting on vending machine snacks and wooing a laundromat lady are just a few of the ways the five dollar man spends his day after finding his winnings.
Oh, and of course, he does all of this is a cold Red Stripe beer in hand. Why not?
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Concept: Red Stripe Reggae Orchestra
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Segment: Males, 12-55+
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